A catalog of 3,000 ornate Chinese cigarette boxes and brands

How cigarettes took over China

In 2022, China had a fifth of the world's population and bought nearly half of the world's cigarettes. This investigation explores how China became plagued by tobacco consumption, something epidemiologists say will strain the country's health system...

Danish cookies became a treasured Lunar New Year gift, thanks to their unique tin container

Hong Kong experienced an economic boom in the 1970s, which led to snacking, including on Western foods, becoming a cultural norm. Kjeldsens butter cookies became a popular treat, and their packaging, a distinct tin container, presented them as more refined than a simple snack. Instead, they were considered a worthwhile present for Lunar New Year.

One Chinese businessman controls 70% of the fireworks entering the US

A warehouse explosion in 2008 forced all pyrotechnic shipments to travel through the Shanghai port under three special permits Ding Yan Zhong was given. Since then, he has established a near-monopoly over the global fireworks distribution chain, with logistics and shipping hubs in China and California. (Some users may experience a paywall.)

China operates multiple different sovereign wealth funds, primarily backed by profits from a trade surplus

Unlike other countries that primarily use profits from natural resources, China's sovereign wealth funds are fueled by the country's mounting trade surplus. Among the two largest are the State Administration of Foreign Exchange (SAFE) fund and the Chinese Investment Corporation (CIC). China also operates the Silk Road Fund, a strategic investment initiative that backs infrastructure creation in developing countries.

See a data visualization of the East India Company's trade

This tool visualizes the East India Company’s trade from 1760 to 1834, letting you track shipments of tea, textiles, metals, and more. Users can sort by commodity, origin, destination, and date to see London’s vast imperial supply network that shaped the British Empire.

'The Chinatown Sting': Unraveling an international drug smuggling ring

In the late 1980s, a group of women connected through the mahjong parlors in Manhattan’s Chinatown were caught in a massive undercover drug bust. But this bust was just the beginning of an even bigger case.

A list of one guy's hundreds of fortune cookie fortunes

Simple idea: Eat lots of Chinese food, collect wisdom in the form of fortunes. Josh Madison held onto hundreds of these and lists them here, noting the ones he received more than once with a number.

Explore the material culture of socialist Cuba

Even the objects of everyday life were politicized under socialism. This catalog of Cuban artifacts, collected between 1959 and the fall of the Soviet Union, reveals how revolutionary values infiltrated the most ordinary of items—from cocktail coasters to cologne.

The Sears catalog sold some weird products before it folded, including drugs

At various times in its existence, the Sears catalog sold everything from heroin to tombstones. But by the 2000s, the catalog was no longer in publication.

'Fragrantica' is a perfume encyclopedia with innovative features

Search perfumes by notes (citrus, magnolia, etc.), designers, location, popularity, and more, and stay up to date with the latest perfume news with this international passion project. Each perfume is broken down into its "accords" or blends of ingredients so you can learn the many scents that go into each fragrance. A must-have stop for anyone curious or passionate about fragrances.

Richard Cadbury invented the heart-shaped chocolate box in 1868

Richard's father, John Cadbury, founded the Cadbury Brothers chocolate company (now known simply as Cadbury) in 1824. Richard recognized the popularity of ornamental designs (especially for Valentine's Day gifts) and designed the heart-shaped box for the company's chocolates, which became a staple of the holiday.

Civet coffee is some of the most expensive (and bizarre) coffee in the world

Known colloquially as "cat poo coffee," the style is made from beans that have been consumed and then excreted by the Asian palm civet, a small mammal related to the mongoose. Coffee made from these beans is said to be smooth and complex, with notes of chocolate.

The first F1 sponsor was a cigarette brand

Early F1 cars were typically painted in the team’s national colors, but in 1968, Team Lotus replaced the British racing green with paint resembling their new sponsor, Imperial Tobacco. The sponsorship was a first in the sport and altered the visual and financial landscape of F1 forever.

Inside a company making millions on retro, refurbished technology

Retrospekt is one of the many companies flipping old, fan-favorite technology like Polaroids, cassette tapes, and Tamagotchis. Studies show that nostalgia can make people spend money and is one of the driving forces behind the demand for second-hand gadgets.

A McDonald's Happy Meal for adults

McDonald’s announced it is teaming up with Cactus Plant Flea Market for the introduction of the new Cactus Plant Flea Market Box for adults, starting on October 3, 2022.

What's the difference between QQ, WeChat, and Weixin?

Tencent owns QQ, Weixin, and WeChat—three separate apps serving different users. QQ launched in 1999 as a youth-focused messenger. Weixin (for China) and WeChat (international) are technically the same app, but split to comply with regional regulations, especially around data and payments.

An archive of the art of the Sanborn fire insurance maps

For a century, US insurance companies used Sanborn Fire Maps to decide the premiums customers would pay for fire insurance. These maps were designed to show the building materials used in each structure in 12,000 communities across 300,000 maps. While they have become obsolete, these maps are still useful for historians and urban designers, and anyone interested in lovely, original typography. Dive into the most artful Sanborn Fire Maps with this passion project collection.

Western China's millennia-old mummies

The extremely dry climate of China's western province of Xinjiang has preserved mummy-like dessicated corpses from as long as 4,000 years ago. The so-called Tarim Basin mummies were discovered in Central Asia at the start of the 20th century and have since been studied by archaeologists, genome experts, and more. Take a look at their extremely well-preserved blonde braids and other features while reading about them in this essay.

Explore a website dedicated to reviewing books about the advertising industry

“The Agency Review” reviews any book that touches advertising—from straight business books by the likes of David Ogilvy to a book about the history of bourbon. It has reviewed more than 200 books since the site started in 2012.

A century of Billboard issues documenting the evolution of popular music.

One of the Widow Clicquot’s many innovations was the process of riddling

Riddling involves storing Champagne bottles at an angle and methodically turning them in order to collect any sediment in the neck of the bottle. The technique—which was kept a strict secret—cut down on both time and waste, allowing the House of Clicquot to outsell its competitors for decades until word inevitably leaked and riddling became the standard.

Every regional American barbecue style, explored

You've heard of Memphis-style barbecue, and may know the difference between Central and East Texas styles. But what about North Chicago barbecue versus South Chicago barbecue? Or Kentucky's preference for mutton? This lively video takes on every American barbecue style they could find, from Virginia to Hawai'i, in 15 minutes.

The Coca-Cola Company also owns Sprite, Smartwater, and many more brands

The parent company owns lots of beverage brands, from sodas to water, including Dasani, Minute Maid, Topo-Chico, and more. You can see all of the roughly 200 brands it owns on its website.

Japan is home to intricately designed region-specific manhole covers

The country's eye-catching sewer covers were a form of brand rehabilitation, intended to change people's perceptions of the sewer. Additionally, they're easy to see at night, making firefighters' nighttime duties a bit easier.

What is the lipstick index?

The lipstick index is an economic theory that breaks down to this: when consumers think an economic downturn is looming, sales for affordable luxury items (such as lipstick) go up. While it's not an economically proven theory, it's still worth considering. So why do consumers exhibit this behavior? Read more about the lipstick index to find out.

Trade dress is a form of trademark that applies to the physical appearance of a product

Distinct visual characteristics of products, like the shape of a Coca-Cola bottle or the interior layout of an Apple store, can be protected. These characteristics are protected to help consumers quickly identify certain brands.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

In its famous catalog, Sears sold $600 DIY house kits from 1908 through the 1940s, resulting in an estimated 100,000 'Sears and Roebuck homes.'

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

Sony set the standard for cylinder-shaped batteries when it repurposed manufacturing equipment used to make rolls of magnetic recording tape.

See images of medical cases of firework injuries shared on this 'Instagram for doctors.' (Warning: Graphic content)

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

See how each of the more than two million known species relates to each other—and to common ancestors—in this zoomable tree of life.

Explore fun facts from the USPS, including unique post office buildings, a stamp that traveled past Pluto, and more.

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO

Some coin denominations have ridges etched on their sides, partly to prevent counterfeiting, in a practice called 'reeding.'

Explore a list of the 100 best novels of all time, compiled by some of the world's best living writers, including Salman Rushdie, Stephen King, and Jennifer Egan.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

The 1987 Nintendo video game 'Stadium Events' isn't known for being particularly fun, but its scarcity has made it a highly sought-after item that has sold for up to $35K at auction.

US intelligence allegedly pursued more than 600 schemes to assassinate Cuban revolutionary Fidel Castro.

The identity of the Tank Man in the iconic photo from the 1989 Tiananmen Square protests remains unknown and was possibly killed.

Ebola species have historically been named after where they were discovered, stigmatizing residents who live there, including Bundibugyo, in Uganda.

Louisiana's 'Cancer Alley' is infamous for having some of the highest industrial pollution, toxic air emissions, and cancer risks in the US.

When caught in the mouths of cardinal fish, seed shrimp release glowing, bioluminescent chemicals, which alert predators of the cardinal fish, prompting the shrimp's ejection.

Most of the observable universe's volume consists of voids and supervoids—enormous regions of space with little to no galaxies, stars, or light.

NBA superstar Victor Wembanyama spent the 2025 summer training with monks in central China to enhance his body and mind.