Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

Hear how Advent calendars have become a pricy branding tool

Advent calendars have shifted into a high-margin branding vehicle, with retailers prioritizing elaborate design and reusable packaging. This episode questions whether premium calendars—despite their rising prices, environmental concerns, and flashy marketing—actually deliver products worth the cost.

Leaving cookies for Santa became popular in America during the Great Depression

During the period of economic hardship, many parents wanted to teach their children the importance of sharing and gratitude. The tradition dates even further back to ancient Norse mythology. The god Odin and his eight-legged horse, Sleipner, were left food in exchange for gifts.

Some parents are spending about $200 on berries per month

About 32% of respondents to a recent survey about berries said their children typically eat a carton of berries in a single serving. That level of consumption is costing parents more money than one might expect.

Sheryl Sandberg's 'Lean In' book championed similar philosophies as the '#Girlboss' book

Sheryl Sandberg left her top executive position at Facebook around the same time that other girlboss-era founders stepped down from their companies or faced backlash about how they treated their employees. An article explores the part Sandberg played in the girlboss movement, and why her Facebook exit was significant.

UNICEF collects donations for children at Halloween

For generations, Trick-or-Treat for UNICEF has been one of the main ways American children are introduced to the work of the United Nations. The Halloween campaign encourages them to collect donations for children in need—instead of just candy.

Many startup founders pull out-of-the-box stunts to get their businesses off the ground

Do you know Airbnb’s founders used cereal (yes, as in the breakfast food) to secure their initial round of funding? Or that PayPal’s founders once gave out free money to get people to sign up for the platform? These stories might be crazy, but they’re not uncommon.

US consumers spent $670M on snack food during Super Bowl week in 2024

According to Circana and NielsenIQ, Super Bowl week drove $670M in snack spending and 107 million pounds of food, with most fans watching at home, spending about $44 on food and drinks each.

Gen Z's love for perfume is boosting sales

Teen boys are the biggest driver in perfume sales as of the summer of 2025. They have increased their spending on fragrances 26% year-over-year as the trend blossoms on TikTok via #PerfumeTok. Additionally, users of weight loss drugs GLP-1 agonists are adding to sales, as they seek olfactory over culinary sensations.

’Buy Nothing’ is a growing movement of hyperlocal gift economies with over 5 million global members

In anticonsumerist "Buy Nothing" groups, members can offer up or receive gifts, from plants to toys and more. Similar to Freecycle, the group emphasizes connection beyond just the material swapping as a means of creating community.

Targeted ads accounted for 80% of Google's parent company's total revenue in 2020

Ads in Google Search, YouTube, and other products brought in $147B for Alphabet, with ad click costs ranging from $7 to several hundred dollars. YouTube's ad revenue alone jumped 49% year-over-year in one quarter.

The squeegee kids of Baltimore

For decades in Baltimore, youth looking to earn some money have waited at high-traffic intersections to offer quick windshield washes for a fee. While some drivers find it encouraging, a positive way to spend time, others get annoyed, resentful, or...

Ice cream trucks are surging in popularity

Modern companies like HipPOPs and Big Gay Ice Cream are driving a resurgence of ice cream trucks, with an annual growth of approximately 9%. Experts say the market will keep growing through at least 2030.

When a Paris department store hesitated to sell Estée Lauder's perfume, she 'accidentally' broke a bottle, causing the smell to spread throughout the store and shoppers to start asking to buy the scent.

Starbucks operates more than 38,000 stores on six continents

The brand started with a single Seattle cafe and grew into an international sensation, thanks to former CEO Howard Schulz’s bold move toward “reigniting the emotional attachment with customers” rather than focusing on expansion.

Dove’s ‘Real Beauty’ campaign sparked conversations about beauty standards in media

For the 20-year anniversary of the campaign in 2024, Dove conducted a brand-commissioned study to gauge how perceptions of beauty standards have shifted since its launch. While 81% of US women thought “the media and advertising set an unrealistic standard of beauty that most women can’t ever achieve” in 2004, the share had shrunk to 69% in 2024. Watch the ad here.

'Buy one, get one free' is a clever way to get you to spend more money

One Burger King diner recently saw the price of her $2.16 sandwich rise to $3.19 per sandwich when she used a buy-one-get-one-free (or BOGO) coupon. Naturally, she became suspicious about how good a deal BOGO really is. This video explains why BOGO deals are a way for companies to get you to spend more money, rather than less.

Trader Joe's donates 100% of unsold products from every location, daily

The grocery store chain gives away all products that are unenjoyed but still fit to be enjoyed as part of their Trader Joe's Neighborhood Shares Program. In 2024, the then-579 stores donated 98 million pounds of leftover food to over 2,000 partners. Even more locations have opened since then.

With the advent of charge cards, Estée Lauder fought to get her products in department stores to benefit from impulse purchases

Because Estée Lauder focused on personal relationships and demonstrations as one of her primary sales strategies, getting her product in front of enough people was an early struggle. Similarly, many customers wanted to buy her products, but didn't always have the cash on hand. One of her biggest accomplishments was earning a retail spot at Saks on 5th Ave in Manhattan, which paved the way for her brand to become a household name and gave customers more flexibility to make purchases on the spot.

Investigation finds 'influencer' dietitians paid to promote sugar, supplements on social media

A joint investigation by The Examiner and The Washington Post found that food, beverage, and supplement corporations and groups have paid registered dietitians on social media to promote content that goes against decades of scientific evidence on...

The economics of Chick-fil-A

Chick-fil-A has dominated national customer satisfaction surveys while growing conservatively for decades. This video goes into the economics the company deploys to be successful.

More than $100M in scholarships goes unclaimed each year

More than $50B in scholarships are awarded each year, though analysts estimate more than $100M goes unclaimed due to a lack of qualified applicants. That fact should be unsurprising given the dizzying number and criteria for thousands of applications. This portal from the US Department of Labor lets you quickly search more than 9,600 scholarship opportunities by program, eligibility criteria, and more.

Mall Santas can make five-figures for just six weeks of work

The annual gig requires more dedication than most would expect. Mall Santas undergo training at Santa University, receive a bodyguard, and must stay in character.

Fifty-two acts of kindness for each week of 2023

Whether fostering kittens, donating blood, or delivering boxes of biscuits to striking workers, there has never been a better time to help out. Here's a kindness suggestion for each week of 2023.

Meet Maddie, the 2023 Gerber Baby

The Gerber Spokesbaby Contest has chosen a new representative company baby since 2011, regularly picking a baby to reflect the company's embrace of its customers' diversity. In 2023, Gerber chose Maddie Mendoza, the daughter of Filipino-descended US...

Nearly 70% of Muslim Americans always donate to charity during Ramadan

Zakat, one of the core pillars of Islam, directs Muslims to redistribute their wealth and give to the poor. This pillar is commonly honored during Ramadan and likely motivated by the practice of fasting, which encourages gratitude and compassion for those who are less fortunate. Other spikes in charitable giving are seen during the holiday of Eid al-Adha and at the end of the financial year.

Analyzing why Dickinson was briefly marketed as a children's poet

In an effort to promote the posthumously published volumes of Dickinson's poetry, her editors positioned the work as children's literature, sometimes even amending the rhyme schemes to be more elementary. This brief look at the misguided marketing tries to understand why it seemed like such a good idea.

Sears sold DIY house kits starting at $600 in its famous catalog from 1908 through the 1940s, resulting in roughly 10,000 'Sears and Roebuck houses' being built.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Calculate how much of your tax dollars go to each federal program based on your income, filing status, and number of children

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

SpaceX's S-1 or 'prospectus' revealed many previously unknown details about the company, including its unprofitability despite doing $18.7B in revenue in 2025, exactly how many voting shares Elon Musk will have in the company (roughly 85%), and more.

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Telehealth demand for GLP-1s for weight loss is booming as consumers seek easier access.

A vending machine run with Anthropic's AI went out of business after it was convinced to give away items for free and sell a video game console.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

One of the most famous portraits ever taken is 'Afghan Girl' (1984) by Steve McCurry, yet the subject Sharbat Gula went much of her life without being identified or benefitting from the image's success.

20,000 letters to the advice columnist 'Dear Abby' provide insight into prevailing sex, religion, and LGBTQ fears, anxieties, and concerns from the 1950s onward.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

The story of Dollree Mapp, whose legal challenge over her 1957 conviction for possessing "obscene material" led to a major strengthening of the Fourth Amendment

Gerrymandering works through two techniques: cracking opposing voters across districts to dilute their power, and packing them into a few to waste their votes in lopsided majorities.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

Indefinite cloning of some endangered species may not sustain their longevity because cloning success rates decrease as genetic mutations accumulate.

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Fear or disgust related to clusters of holes and cracks, called trypophobia, may stem from evolutionary processes to help us avoid pathogens.

Some coin denominations have ridges etched on their sides, partly to prevent counterfeiting, in a practice called 'reeding.'

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

Sunflowers have long been a symbol of nuclear disarmament because they can extract large amounts of radioactive cesium from soil.

After the Boston Tea Party, colonists switched to coffee, which became the main morning drink for revolutionaries.