Rockwell's 'Four Freedoms' raised millions for the US war effort

FDR inspired Rockwell's 'Four Freedoms'

In his 1941 State of the Union speech, President Franklin Delano Roosevelt defined "Four Freedoms" that democratic societies provided: freedom of speech, freedom of worship, freedom from want, and freedom from fear. Rockwell conceived of a series of paintings based on those values, using his small-town examples of the principles in action. Below is "Freedom From Want."

Rockwell's Saturday Evening Post created an idealized American life

The Saturday Evening Post’s circulation exploded in the early 20th century, due in no small part to Rockwell’s iconic cover illustrations, which often portrayed idyllic portraits of American life from the not-so-distant past. This documentary explores how Rockwell’s covers played on national nostalgia, creating a vision of the country that grew to be associated with the American Dream.

Rockwell's 'Saying Grace' sold for $46M in 2013

The 1951 painting is classic Rockwell: an image designed for the cover of the Saturday Evening Post featuring a humble American family engaging in a traditional value. To date, it's the highest-grossing work in Rockwell's catalog. Its buyer? "Star Wars" director George Lucas.

Norman Rockwell had a 21st-century resurgence

For decades, he was written off by the art world as a simplistic commercial artist, but critics began to reconsider Rockwell's work many years after his death. Arguably, the height of that resurgence came in 2011, when President Barack Obama hung "The Problem We All Live With" (on loan from the Norman Rockwell Museum) in the White House to mark the 50th anniversary of Ruby Bridges' desegregation walk.

Hollywood helped fund American military activity by boosting bond sales

To help fund its WWI military activity, the US introduced Liberty Bonds—government-issued debt marketed directly to the public. Starting at $50, the campaign targeted working Americans and offered Thrift Stamps to make bond-buying more accessible. Hollywood led the charge, with stars like Charlie Chaplin and Mary Pickford boosting bond sales.

In the 1920s, Rockwell worked as a commercial illustrator

After getting his start at Boys’ Life, Rockwell began illustrating advertisements for products like Jell-O and Orange Crush. Below is one of Rockwell’s advertisements for Jell-O, from 1923.

Rockwell's 'Rosie the Riveter' alludes to Michelangelo's Sistine Chapel

Norman Rockwell's 1943 painting was intended to show the strength of female contributions to the American war effort and used the character of Rosie the Riveter, popularized in a 1942 song, to represent that. Although Rockwell used a model for the portrait, he made the woman larger on the canvas to parallel Michelangelo's painting of the Prophet Isaiah on the ceiling of the Sistine Chapel.

The iconic National Parks posters were the product of a New Deal arts initiative

Ranklin Delano Roosevelt established the Works Progress Administration in 1935 as a part of his New Deal. The program was intended to both create American jobs and inspire regular citizens through art. The Federal Art Project, as a part of the WPA, employed over 5,000 artists to work on projects, including the now-iconic National Parks posters.

Riveting artwork from the battlefields during World War I

During World War I, the United States government commissioned eight artists to accompany American Expeditionary Forces to Europe to sketch and document what they saw. Drawing tanks, soldiers, shattered villages, and even German prisoners of war, the artists preserved much of the war as a matter of historical record and to rally support back home.

Comic books were a major part of American propaganda efforts during WWII

See how US comic books, alongside international counterparts, served as powerful wartime propaganda tools from 1941 to 1945—boosting morale, promoting war bonds, and demonizing Axis powers through the use of iconic heroes and patriotic messaging.

A book series aimed at World War II soldiers helped popularize works like 'The Great Gatsby' and 'Of Mice and Men.'

Norman Rockwell's 'Freedom of Speech' has become an internet meme

The famous painting, which portrays a man in work clothes speaking up in a crowd of men in suits, has become a companion image for internet users posting unpopular or controversial opinions. (Some users may experience a paywall.)

2 months after Pearl Harbor, American libraries launched a drive to collect 10 million books for soldiers

The 1942 Victory Book Campaign—sponsored by the American Library Association, the Red Cross, and the USO—asked the public to donate books to both train and entertain troops. The national campaign exceeded its goal, collecting more than 10.2 million books.

How the US government used photography to fight poverty

In the 1930s, the US was in crisis, and the government turned to photography to win public support. Images of rural poverty stirred empathy, shifting public opinion and helping pave the way for New Deal reforms.

The story behind the iconic flag-raising photo on Iwo Jima (1945)

The iconic image captured by AP photographer Joe Rosenthal went viral, as far as it could in the 1940s, showing six marines raising a flag atop Iwo Jima's Mount Suribachi. The shot was used for public relations by the military, but it would later be shrouded by controversy when it was revealed it was the second flag raising that day, inviting accusations it was staged.

Radio quiz shows took off in the '40s

The concept took hold during the Great Depression, with 50 shows on the air by 1940, because they allowed families to imagine a financial windfall was just a few questions away. Although the genre had a slight downturn during World War II, it experienced a resurgence by the end of the decade, with 200 shows on the air.

Cold War soft power helped sell the space race to the American public

The fear of Soviet dominance prompted the US to invest heavily in space, but public support was also crucial. This video shows how marketing, media, and "soft power" framed spaceflight as peaceful, aspirational, and worth the cost—helping sustain the space race at home.

The attacks prompted a quick jump in American public support for war

In a Gallup poll taken days after the attack, an extraordinary 97% of Americans approved Congress declaring war on Japan—reflecting overwhelming national unity in the wake of the strike.

See how Britain promoted imperial trade through 1920s propaganda posters

This photo gallery showcases posters from the Empire Marketing Board, created after Canada gained dominion status in 1926. The campaign encouraged Canadians to buy goods from across the British Empire, producing more than 800 posters displayed nationwide.

See the most iconic photos from four decades of LIFE magazine

British Prime Minister Churchill’s speeches rallied the nation

Winston Churchill’s impassioned wartime oratory united Britain’s resolve, transforming fear into defiance and forging a path to continued resistance against Nazi aggression.

How the Vietnam War changed rock 'n' roll

This short video essay analyzes how rock music responded to US involvement in Vietnam, from the protest folk of Phil Ochs and Bob Dylan to the popularity of rock and soul records with soldiers stationed abroad.

1984's 'Born in the USA' was a sensation, due in part to its music videos

The album was Springsteen's most pop-focused, with blaring synths and a pumping backbeat. It was a pop culture sensation, with five singles that reached the top 10, a massive arena tour, and several iconic music videos coinciding with MTV's rise. The record would eventually become one of the best-selling albums of all time.

DJ Alan Freed was eventually charged in a 'payola' scandal

After popularizing rock 'n' roll, both as a genre and as a culture, Freed became an industry power player, producing movies, hosting concerts, and minting superstars. By the end of the 50's, Freed was charged with 26 counts of commercial bribery, for a scheme they called "payola," and investigated by the House subcommittee on Legislative Oversight.

The Bill of Rights toured the United States on the Freedom Train from 1947 to 1949

Alongside the Declaration of Independence and the Constitution, the Bill of Rights traveled the country for 18 months. Nearly 3.5 million people viewed the documents as they traveled to all 48 contiguous states in the US. (Alaska and Hawaii were not yet states.)

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Some scholars consider the Bretton Woods system one of the best foreign policy decisions in US history

A survey of historians by the Council on Foreign Relations ranked the creation of the Bretton Woods system among the top 10 foreign policy decisions in US history, highlighting its role in establishing postwar stability, prosperity, and decades of economic growth.

Frank Lloyd Wright's houses are historically hard to sell because they're old, subject to local landmark commissions, and often unfashionable

Mark Twain spent decades feuding with the US Postal Service, convinced its costs and regulations were bureaucratic overreach.

The 19th-century painters of the Hudson River School were among the first American romantics, with portraits that displayed the natural beauty of the young country.

The distributor behind 'Rocky Horror' pulled the film from its scheduled national release, believing it would be a failure, though it eventually amassed a dedicated fanbase through midnight showings, a trend that continues over 50 years later.

Trace how the Bill of Rights, inspired by centuries of political theory, took shape between 1774 and 1789.

Before the current East Wing ballroom project, only two White House renovations in the past 100 years cost more than $10M.

One disco producer saw 'Star Wars' four times on its opening weekend and was so inspired that he recorded the album 'Star Wars and Other Intergalactic Funk,' which produced a chart-topping single.

In 1915, workers recovered a submarine-like vessel from the Chicago River, prompting fears of German espionage

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

In its famous catalog, Sears sold $600 DIY house kits from 1908 through the 1940s, resulting in an estimated 100,000 'Sears and Roebuck homes.'

Brian Wilson wrote the Beach Boys' 'Don't Worry Baby' for the Ronettes, but the legendary girl group rejected it.

The story of Dollree Mapp, whose legal challenge over her 1957 conviction for possessing "obscene material" led to a major strengthening of the Fourth Amendment

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

American short story writer Flannery O'Connor raised 40 peacocks, which became potent symbols for her fiction's elegant violence

See a ranking of the best (and worst) Federal Reserve Chairs since 1914 out of the 16 men and women who have held the office since.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

Fireworks make a loud booming sound after exploding due to air expanding faster than the speed of sound.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

The US first hosted the World Cup in 1994, a tournament that lives in soccer infamy for its poor planning and the murder of Colombian player Andres Escobar, who'd accidentally scored on his own net.

Before humans, the Soviet Union and the United States sent animals—including apes, dogs, and cats—to space during the Space Race.

Sunflowers have long been a symbol of nuclear disarmament because they can extract large amounts of radioactive cesium from soil.