Netflix is the dominant streaming service

The world's top streaming services (by subscriber count)

With almost 270 million paying users, Netflix is the dominant force in streaming entertainment. But after enjoying a first-mover advantage for years, competitors are beginning to catch up. Most notable is Amazon, which leverages its Prime subscriptions to bundle Prime Video, and has amassed an estimated 200 million users. See an updated tracker of the world's biggest platforms by audience.

How Netflix changed TV

In April 2017, Netflix reached 100 million subscribers worldwide—a figure that hit 300 million by 2025. With 50 million in the US alone, it has revolutionized the way people consume entertainment. Newsweek takes a look into the company's history and how it became the dominant force in entertainment.

Netflix, explained

From offering an internet-based, mail-order Blockbuster alternative to its eventual status as a market leader in streaming entertainment, Netflix has led nearly every major paradigm shift in the television and movie business since its inception.

YouTube occupies more US screen time than Netflix

As consumers continue to shift their viewing activity away from traditional cable and broadcast TV, they’re spending an increasing amount of time streaming content, much of it on YouTube. In fact, Nielsen data from August 2025, shows that YouTube accounted for 13.1% of US screen time, compared to Netflix’s 8.7%.

Most of Netflix's subscribers are outside the US

Accordingly, each year, Netflix releases an expansive slate of international shows and movies to subscribers worldwide, including hits that crossed over to the US, like "Squid Game."

A 2002 profile of unprofitable Netflix as it bet on a subscription model

The streaming behemoth saw the potential in subscriptions early, and in this 2002 profile CEO Reed Hastings was already talking about plans to offer "downloadable" movies. The profile serves as a historical artifact confirming the startup's risky bets and showcases the contingent factors that led to its success. (Some users may experience a paywall.)

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

Netflix's 'KPop Demon Hunters' is the streamer's most-watched original movie

The 2025 film, which combines K-pop music and Korean mythology, became a big hit on the streaming platform. It was equally successful in its limited theatrical release, shooting to the top of the box office rankings.

Netflix's recommendation algorithm was born from a $1M competition

In 2006, Netflix launched an open competition for data science teams to develop approaches to outperform its recommendation algorithm. Three years later, the prize was awarded after a group of competitors merged, developing a solution that beat Netflix's internal algorithm by more than 10%. Today, recommendations are based on what users watch, particularly via bingeing.

Why content disappears from streaming services

The early days of streaming suggested we'd have access to all the world's content whenever we wanted. Those days are now long behind us, with streaming companies removing hundreds of movies and shows from their services, including titles they funded. This explainer from the Guardian argues that the reasons behind this shift are both financial and cultural.

TikTok boasts nearly 1.8B monthly users

The app has surged in popularity recently, with usage surging during the COVID-19 pandemic. Those users have generated high revenues, too, with over $23B in 2024.

Disney movies pulled in over $5B in 2024

2024 was a banner year for Disney, with the global film studio finding success with "Inside Out 2," "Moana 2," and "Deadpool & Wolverine." While Disney has faced criticism for its reliance on sequels, reboots, and offshoots, the 2024 numbers suggest the public is still eager for its content.

The streamer no longer just offers TV and movies

As a means of keeping existing subscribers engaged, and to add new users on the margins, the streaming service began releasing its own original video games. Many are based on existing Netflix titles and franchises. See their current offerings here.

Nollywood is Nigeria's booming film industry

With storytelling roots in the Yoruba tradition of traveling theater troupes, Nollywood has slowly expanded its influence—and the world is taking notice. Over the last decade, Netflix invested more than $23M in the Nigerian film industry.

As of 2025, Meta Platforms Inc. is the largest social media company in the world

Facebook alone has nearly three billion monthly active users, with advertising across Facebook, Instagram, and WhatsApp generating 97% of Meta's revenue. Messenger adds more than 650,000 users a daily.

The NFL makes most of its money through media licensing deals

The NFL, which reportedly earned more than $20B in 2023, generates its revenue through several key streams. The largest comes from media licensing deals, where networks and streaming platforms pay billions for the rights to broadcast games. Corporate sponsorships are another major contributor.

A statistical breakdown of the global film industry

Dive into this collection of stats and infographics explaining the current state of both Hollywood and the global film industry. The page covers a variety of topics, including independent film production, box office revenue, global film markets, movie-going demographics and more. It also addresses the relatively new phenomenon of home video streaming.

The 2022 best picture winner, 'CODA,' was an Apple+ original

Streaming has changed more than how we watch movies—it's changed the way we recognize them during awards season. When movie theaters shut down during the early days of the pandemic, studios had no choice but to release their films on streaming. Once the shift occurred, there was no going back.

Spotify took 18 years to reach profitability; 70% of revenue goes to rights-holders

The music streaming company lost revenue for years as it sought to grow, but once it went public, investors pushed the company to expand into podcasts, cut costs, and prefer passive mood listening via algorithmic curation to increase value. Users have mixed feelings about using it.

Google reveals the top searches of 2023

Google Search remains the world's most popular online search engine, and the tech behemoth reveals the most common searches from at the end of every year. See global as well as more local trends in most common searches for people, films, and more.

Peloton makes most of its money via monthly subscriptions

Peloton has two core revenue streams: the exercise equipment it sells and the company's monthly subscription that gives users access to its class library. More than half of Peloton's revenue comes from the company's core product, the monthly subscription. Its "Peloton App+" membership tier is $28.99 per month.

Broadway grosses over $1B annually

The famous but relatively small geographic area is responsible for a relatively enormous economy, thanks to high demand and high ticket prices.

Visualizing the world's wealth in 2019

The world has a net worth of $360T. The U.S. economy continues to dominate given its sheer size, Asia and Europe are not that far behind.

People spent more than a billion hours visiting national park sites in 2025

Overall, the National Park Service reported 323 million visits for the calendar year, with 26 parks reporting record years. Here's how that broke down by type of site:

Nvidia controls more than four-fifths of the GPU market—but isn't considered a monopoly

Semiconductor company Nvidia has a commanding market share when it comes to graphics processing units. Its competitors include Advanced Micro Devices and Intel, which together account for less than a fifth of the GPU market.

See a visual of the largest airlines in the US by market share

As of November 2024, Delta Airlines controlled roughly 17.8% of US airline market share, while American Airlines controlled about 17.5%, and Southwest controlled about 17.3%. Spirit Airlines, which would go on to shutter operations in 2026, controlled less than 5% of US airline industry market share at the time.

The Nasdaq's 'Magnificent 7' companies are responsible for roughly 40% of the Nasdaq 100 index's gains, while the remaining 93 companies account for the other 60%.

Roughly 43 million US borrowers owe roughly $1.7T in student debt, the second-largest source of consumer debt behind mortgages.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

The US dollar is the most widely circulated currency in the world, and is involved in nearly 90% of global transactions

SpaceX's S-1 or 'prospectus' revealed many previously unknown details about the company, including its unprofitability despite doing $18.7B in revenue in 2025, exactly how many voting shares Elon Musk will have in the company (roughly 85%), and more.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

The USPS spent $3.97B in 2024, accounting for .058% of the federal budget.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

A century of Billboard issues documenting the evolution of popular music.

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

In 2026, Finland was named the world's happiest country for the ninth consecutive year based on its wealth, social safety network, and high life expectancy, among other factors.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

Electrical grids worldwide must double their power delivery capacity by 2050 to meet surging demand from AI and electric vehicles.

Most of the observable universe's volume consists of voids and supervoids—enormous regions of space with little to no galaxies, stars, or light.

As of 2025, the most cited papers in science include a review of graphene, methods to improve image recognition, streamlining electron density calculations, and optimizing protein studies.

Explore the history, structure, and species of Australia's Great Barrier Reef with this interactive journey narrated by Sir David Attenborough.

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

This real-time tracking of the hantavirus cruise ship outbreak in May 2026 offers a unique glimpse into the global reach of the outbreak and whether the virus sickened passengers and their communities around the world.

For centuries, Niagara Falls has been a magnet for daredevils seeking to conquer one of nature's most powerful wonders, with its 200-foot drop and water rushing at 32 feet per second with 280 tons of force.

44% of Americans say they pray at least once a day—discover how your state's religiosity stacks up against the rest of the country.

Iran's Revolutionary Guard Corps is independent of Iran's regular army and is one of the most powerful and influential military-political organizations in the Middle East.

The syncytiotrophoblast is the outer layer of the placenta and the largest human cell, spanning an area about twice that of a king-sized bedsheet.

While El Niño moves warm Pacific Ocean waters east along the equator, La Niña moves them west, shifting where rainfall will become more common for months.