Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

Netflix, explained

From offering an internet-based, mail-order Blockbuster alternative to its eventual status as a market leader in streaming entertainment, Netflix has led nearly every major paradigm shift in the television and movie business since its inception.

The 'second screen' effect has realigned the writing for Netflix's original shows

As more subscribers put Netflix on in the background, the company has encouraged more expositional dialogue in its original scripts. Filmmaker Justine Bateman claims the streamer doesn't "want anything on your show to distract [viewers] from their primary screen."

A 2002 profile of unprofitable Netflix as it bet on a subscription model

The streaming behemoth saw the potential in subscriptions early, and in this 2002 profile CEO Reed Hastings was already talking about plans to offer "downloadable" movies. The profile serves as a historical artifact confirming the startup's risky bets and showcases the contingent factors that led to its success. (Some users may experience a paywall.)

Netflix's 'Kaleidoscope' experimented with non-linear storytelling

Netflix has regularly experimented with how it releases episodes, but its miniseries "Kaleidoscope" experimented with linear storytelling by crafting a show that supposedly allowed viewers to enjoy the show in any order they pleased.

Netflix is leaning into low-cost reality programming

The streamer now produces far fewer scripted shows than it did in the past. Instead, it's focused more on low-cost, unscripted reality programming.

Netflix's recommendation algorithm was born from a $1M competition

In 2006, Netflix launched an open competition for data science teams to develop approaches to outperform its recommendation algorithm. Three years later, the prize was awarded after a group of competitors merged, developing a solution that beat Netflix's internal algorithm by more than 10%. Today, recommendations are based on what users watch, particularly via bingeing.

The platform's ease of use relies on a complex architecture

Hitting "play" on Netflix is easy, but it triggers a multistep process that fetches the selected content, converts it for your screen, and finds the closest server to deliver it in the highest quality.

Most of Netflix's subscribers are outside the US

Accordingly, each year, Netflix releases an expansive slate of international shows and movies to subscribers worldwide, including hits that crossed over to the US, like "Squid Game."

Netflix's 'KPop Demon Hunters' is the streamer's most-watched original movie

The 2025 film, which combines K-pop music and Korean mythology, became a big hit on the streaming platform. It was equally successful in its limited theatrical release, shooting to the top of the box office rankings.

Why content disappears from streaming services

The early days of streaming suggested we'd have access to all the world's content whenever we wanted. Those days are now long behind us, with streaming companies removing hundreds of movies and shows from their services, including titles they funded. This explainer from the Guardian argues that the reasons behind this shift are both financial and cultural.

The 2022 best picture winner, 'CODA,' was an Apple+ original

Streaming has changed more than how we watch movies—it's changed the way we recognize them during awards season. When movie theaters shut down during the early days of the pandemic, studios had no choice but to release their films on streaming. Once the shift occurred, there was no going back.

How Netflix's sound logo 'Tudum' was designed as a key sonic differentiator

The Netflix sound logo—called by the company "Tudum!"—debuted in 2015 and has become one of the world's most iconic sound symbols, designed to provoke anticipation. An immense amount of creative work went into designing this three-second sonic marker, which is heard daily worldwide by millions. Key players in its existence weigh in on its creation in this absorbing episode.

The real restaurant behind Netflix's ‘Nonnas’

The Netflix movie "Nonna's" tells the story of a restaurant whose kitchen is staffed by grandmothers. While that might sound like an outlandish premise, it's based on a true story. This Time story goes behind the scenes of Enoteca Maria, the 35-seat restaurant on Staten Island that inspired the film.

Breaking down what makes HBO different

The network took an early gamble on longer episodes and more complicated narratives than a standard television drama. That paid off and, in the process, created what we now consider "prestige TV."

Visualizing Hollywood's flops and winners in 2023

Is the movie worth watching? See how this year's cinematic releases compare with one another by revenue and popularity with this simple chart. Hollywood movies can be ranked on two axes: their popular rating and total revenues earned. In this data...

A deep dive into A24's top ten films

The film studio has released over 100 films since it's founding in 2012, so where should a newcomer begin? This extended video breaks down ten of the best of the studio's productions, showcasing its quality and variety. (Note: The video contains...

How Spotify creates niche genres

One of Spotify's most recognizable features is its playlists. The provider offers an endless stream of strangely titled mixes with names like "Hyperpop," "Phonk," and "Lorem," which suggest uniform genres and scenes despite featuring seemingly random assortments of artists and songs. This article unpacks why Spotify organizes its music in this way and how, unintentionally, the process erases organic movements that developed outside of the app.

Fans of 'The Room' love it for its (many) faults

The movie has bad acting, nonsensical dialogue, and a plot that doesn't add up. Still, its fans attend midnight screenings, recite its most famous lines, and even act out scenes in the aisles. Studies have found that fans are drawn to "trash cinema" like "The Room" for the same reason they're drawn to avant-garde works: because they flout mainstream standards.

Defining an indie film

Indie movies have a definite history, but the use of the word by contemporary audiences can be vague. This brief explainer goes into a few tiers of indie film and a quick historical overview.

Classic movies are prone to decomposition because they're captured on nitrate film

Nitrate film was the standard in early Hollywood and is prone to decomposition over time. It's led to an estimated 75% of early American films being lost to history.

A former financial crime investigator says Hollywood has done a pretty good job depicting money laundering

A former financial crime investigator says "Narcos" and "Ozark" have pretty realistic scenes, but other well-known financial crime depictions like "The Wolf of Wall Street" are off base. Some of the main inconsistencies include overly dramatic gunfights and unrealistic cash amounts.

Steven Spielberg’s movies have a unique style

Despite their distinct genres, Spielberg films often have much in common with one another. For example, supernatural phenomena, middle-class values, and camera techniques—including long, uninterrupted shots and a dolly-zoom method called the "Spielberg Face.”

A catalog of every film with a post-credits scene

A crowd-maintained database spanning film, TV, and games, the site flags whether any given title has a "stinger"—hidden sequel teasers, outtakes, or jokes. "Stinger" is the fan shorthand; you'll also hear "credit cookie" or "post-credits scene."

Mark Zuckerberg said some of the details in 'The Social Network' movie were spot-on—but most of the story arcs were inaccurate

Zuckerberg said many of the story arcs and plot details in "The Social Network" were inaccurate and harmful. In particular, the movie portrayed Zuckerberg's motivations for starting Facebook as a ploy to get a girlfriend, which Zuckerberg says is untrue, as he was already dating his now wife when he started Facebook. However, he did commend the movie for paying close attention to details about Zuckerberg's clothing and the layout of the Facebook office.

Nonprofit theaters are incubators for new theater

Unlike commercial Broadway theaters, ticket sales account for only a fraction of nonprofit theaters' income. This lets them take chances on new playwrights and innovative shows, including Lin Manuel Miranda's "Hamilton" and Stephen Sondheim's "Sunday in the Park with George."

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

The distributor behind 'Rocky Horror' pulled the film from its scheduled national release, believing it would be a failure, though it eventually amassed a dedicated fanbase through midnight showings, a trend that continues over 50 years later.

Watch how algorithms can be designed to train themselves and self-improve without human input, to the point where the optimized code is too complex for programmers to understand.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

A vending machine run with Anthropic's AI went out of business after it was convinced to give away items for free and sell a video game console.

The Nasdaq's 'Magnificent 7' companies are responsible for roughly 40% of the Nasdaq 100 index's gains, while the remaining 93 companies account for the other 60%.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

Learn how to read a prospectus, the juicy document that any company must file with the SEC before going public.

Walt Disney's early film 'Alice's Wonderland' was a groundbreaking innovation in the silent film era

Neutron stars, the remains of some massive stars after they explode in a supernova, are the densest directly observable objects in the universe.

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

Existentialist writer Jean-Paul Sartre coined the famous phrase 'Hell is—other people' in his play 'No Exit'

A century of Billboard issues documenting the evolution of popular music.

Sony set the standard for cylinder-shaped batteries when it repurposed manufacturing equipment used to make rolls of magnetic recording tape.

The animatronic shark from Steven Spielberg's 'Jaws,' the first modern blockbuster, was a complex underwater apparatus called 'Bruce.'

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

In 2009, the nation was gripped by the story of a missing young boy who was believed to be floating over Colorado in a homemade balloon, until it was revealed that he was at home the whole time.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

The name 'Silicon Valley' arose from the founding of Shockley Semiconductor Laboratory in Fairchild Semiconductor in 1956-57, founded near Stanford University in Palo Alto

Researchers believe the brain consolidates memories, processes emotions, and plans for the future during dream states

A Yale student wrote a profound essay about the consulting industry's influence on elite college students that was published in a book of her writing after she died in a post-graduation car accident.

Discover the catastrophic consequences of a failure of the US electrical grid—something that is more likely than many Americans think.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

Watch how deep-sea mining equipment collects and processes polymetallic nodules—metal-rich, potato-shaped rocks—from the ocean floor and creates environmentally damaging plumes of sediments.

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.