The American middle class started imitating high-society weddings in an attempt to establish its status around the 1920s

In 1924, the department store Marshall Field's invented the first modern 'wedding registry'

However, there were many traditions around wedding gifts before the wedding registry was invented, too—from dowries to marriage chests. Read about the history of the wedding registry in this article.

Some argue that Queen Victoria's wedding started the ripple effect that led to the modern-day wedding-industrial complex

This Vogue article takes you inside the details of Queen Victoria's nuptials, from the dress to the bridesmaids drama. Learn all about the wedding that changed the wedding industry forever.

Wedding photographers and other vendors have tailored their services to social media in recent years

In this podcast interview with Xochitl Gonzalez—a former luxury wedding planner who wrote the viral The Fake Poor Bride article in 2023—you'll learn a lot about how the wedding-industrial complex has evolved over the past few years and how modern additions, such as the rise of wedding styling services for "wedding weeks," have driven costs up.

Marriage is experiencing a general decline

Marriage has taken drastically different forms than in the past. The transformation of marriage from a form of economic dependency for women to an equal partnership has forged demographic shifts. Richard Reeves, author of "Of Boys and Men," explains how economic and educational factors have potentially destabilized partnerships and changed patterns of “marriageability” for middle- and lower-class men.

In the 20th century, Valentine's Day became more commercialized

Historian Elizabeth Nelson notes that companies sought "to turn holidays into opportunities for selling things from candy to flowers to magazine advertisements" in the 1900s. Hallmark, founded in 1911, pushed the holiday toward elementary students, who aimed to collect cards from as many classmates as possible.

Why art history is filled with miserable brides

Paintings from the 19th century are filled with unhappy brides. The women are often visibly disturbed by their pending nuptials, sometimes even during the wedding ceremony. This Artnet article unpacks four famous examples of this trend, analyzing how and why the respective artists portrayed these disappointed figures.

Diamond engagement rings were popularized via an ad campaign

In 1947, an ad agency copywriter wrote the De Beers diamond company's slogan, "a diamond is forever"—and diamond engagement rings became basically required for brides-to-be. This video tells the story of exactly how the ad campaign happened, and why it was so impactful.

The history of New York's first hotel for middle-class women

March 2, 1903, marked the opening of New York's first hotel just for women, generally from the middle class. Prior to the establishment of the "Women's Hotel," it was difficult for solo women to find lodgings in the city. Seeing an opportunity, Charles Day Kellogg raised funds to establish the 400-room hotel, which exclusively served women until 1998. Read more about its history here.

In its famous catalog, Sears sold $600 DIY house kits from 1908 through the 1940s, resulting in an estimated 100,000 'Sears and Roebuck homes.'

Sears used to sell entire DIY houses in its catalog

From 1908 through the 1940s, Sears sold DIY house kits starting at $600. An estimated 100,000 homes were built, but fewer than 5,000 have been identified today.

Cookout and barbecue culture boomed in post-war 1950s America

Magazines like "Life" fueled the outdoor cooking craze, and by 1955, barbecue had grown into a $100 million industry. American Studies scholar Kristin L. Matthews explains that the trend fit neatly with Cold War-era consumerism and the emphasis on home ownership.

Colonial America imported brides for their beer brewing skills

Life in the New World's English colonies was hard, so it's easy to see how these colonizers might've wanted to reach for a cold one more often than not. This article explains how beer brewing became one of the most critical skills expected in imported English wives.

Ancient Chinese marriages began with an elaborate marriage proposal and acceptance between families

The chief objectives of early Chinese marriages involved joining and enhancing the two families and ensuring succession with numerous descendants. Chinese couples still compare astrological signs, although some of the more elaborate rituals of betrothal gifts and sleeping in the “cock loft” are far less common.

How Harlequin became the most famous name in romance fiction

The publisher, which began as a modest family operation in 1949 in Winnipeg, took off when it noticed its bestselling titles were romance novels. That success intensified as it began selling its titles in grocery stores during the 1970s. This deep dive explores its meteoric rise and how that would set the stage for the genre for years to come.

The story behind the formation of the original PGA

The early 1900s saw a surge in golf courses across America, and there was a need for a national organization of golf professionals to help promote and grow the sport. This history explores how department store heir Rodman Wanamaker organized a luncheon that led to the formation of the PGA of America.

30,000 men known as the 'League of Broke Husbands' once protested Dior's luxury fashion designs

In the 1940s, these men living in post-war France were angry about the waste and cost of the fabric needed to make its luxury clothing. Today, Dior is owned by luxury conglomerate LVMH.

The history of March Madness brackets

Every spring, millions of Americans fill out their March Madness brackets in hopes of picking the winner. But where did this annual tradition start? This CBS News article tells the story of how a bar in Staten Island started a $10 pool with 88 participants in 1977, and grew it into a $1.5 million contest that ended up getting shut down by the IRS.

The business major became increasingly popular in the 1980s

Women were the primary driving force behind the increase. In 1966, slightly more than 2% of all women in college studied business—but by 1985, that percentage had increased to almost 22%.

For much of human history, homeownership was primarily associated with the elite

Before the Industrial Revolution, early mortgages were rather exclusive loans given only to nobility. But as more people gained more wealth through the Industrial Revolution, banks began to take on “higher-risk” loans to everyday people.

The Dow Jones Industrial Average was created in the aftermath of a financial crisis

Charles Dow introduced the index in 1896, following the Panic of 1893—a severe economic downturn. The DJIA offered investors a straightforward tool to track recovery and gauge the health of America’s emerging industrial economy.

Identical twin brothers marry twin sisters in double wedding—and honeymoon together

The couples exchanged vows back-to-back, allowing the brothers to serve as each other's best men, and the sisters to jump in as the maids of honor for one another. The pairs all met in a church youth group while students.Following their wedding, the couples planned to live in neighboring apartments.

Credit reporting's earliest origins in the 1700s resemble a game of telephone, with rural merchants asking their most esteemed neighbors to vouch for them to sleuthing urban lenders

It would be decades before the system evolved into something more formulaic. For instance, New York City's Mercantile Agency—which was created to formalize information and rumors about borrowers, sorting the reports into enormous ledgers—wasn't started until 1841.

GoBankingRates evaluated whether the middle class can afford the American Dream

To do so, they looked at two studies: One that shows middle-class income ranges in each state, and another that determined the cost of the American dream in each state.

The Boswell Sisters were the precursors to the American girl group

The jazz trio, popular in the ‘20s and ‘30s, doesn’t share much in common with the sounds of the well-known pop-oriented girl groups, but the sisters’ prominence in a male-dominated industry provided an early example for later groups. Check out their appearance in the 1932 film “The Big Broadcast,” performing the song “Crazy People.”

How Martha Stewart became the first self-made billionaire woman

Through her cooking shows, cookware, and media empire, Martha Stewart ascended to billionaire status in 1999, becoming America's first woman to achieve that number on her own. Despite a conviction in 2004 and time spent in prison, Stewart rebounded and continues to develop product lines and media, with an estimated net worth of $200M. Read more about her story here.

In 2024, Americans bought over $7B of cut flowers

That's more than any other country in the world. Most of the flowers Americans purchase are imported, creating an economy that's both booming and reliant on dwindling natural resources.

At the beginning of the 20th century, a group of young men ate standard American food—replete with food additives like borax and formaldehyde—as part of government research to better understand food safety.

A century of Billboard issues documenting the evolution of popular music.

Jimmy Carter signed a 1978 bill that legalized home brewing, a move credited with kick-starting the craft beer industry.

'Saturday Night Fever,' the 1977 film that introduced disco to the mainstream, was based on a fabricated magazine story.

A Yale student wrote a profound essay about the consulting industry's influence on elite college students that was published in a book of her writing after she died in a post-graduation car accident.

The idea for the Federal Reserve was conceived in secret in 1910—with bankers donning duck hunt gear for disguise while traveling to a remote country club on Georgia's Jekyll Island

US housing costs have risen by roughly 175% between 1991 and 2026—but a growing number of Gen Zers are becoming homeowners anyway. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

The Brothers Grimm were lawyers before they were storytellers, and became interested in fairy tales as they began investigating how rules and customs had been passed down through cultures.

See 33 images that became central to huge scandals, including a young Charles and Camilla, Michael Jackson's baby on a hotel balcony, and Hugh Grant's mugshot.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

The first horror movie is believed to be George Méliès' 1986 short 'The Haunted Castle,' which pioneered the use of special effects

The 19th-century painters of the Hudson River School were among the first American romantics, with portraits that displayed the natural beauty of the young country.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Legendary architect Frank Lloyd Wright designed the SC Johnson headquarters in Wisconsin, aiming to make a cathedral-like workplace

An initial public offering or 'IPO' is the process of a private company becoming public by putting shares of the company on the stock market for purchase.

See this overview of the firework rules across all 50 states, ranging from a complete ban on non-professional fireworks in Massachusetts to states with more lax rules like Indiana.

The 1987 Nintendo video game 'Stadium Events' isn't known for being particularly fun, but its scarcity has made it a highly sought-after item that has sold for up to $35K at auction.

For centuries, it was common to sleep in two shifts: a few hours at the beginning of the night, and a longer period beginning around midnight

Abraham Lincoln was almost assassinated weeks before his inauguration as he traveled from Illinois to DC through Baltimore in 1861; it took two independent claims for Lincoln to be convinced the threat was real

Planeterrellas create artificial auroras that mimic the atmospheric displays of light by setting up an electric field between two metal balls in a jar filled with a small amount of air.