Why many critics and fans hated 'The Phantom Menace'

Legendary director Brian De Palma hated his first viewing of 'Star Wars'

The "Carrie" and "Mission: Impossible" director was invited by his friend George Lucas to watch an early cut of the first "Star Wars," a draft that lacked many of the special effects that would be added later. De Palma was highly critical, telling Lucas that "The Force" was an awful name for the spiritual power Luke Skywalker eventually comes to embrace.

A deep dive into the long road to making 'Star Wars'

In this podcast, Chris Taylor, author of "How 'Star Wars' Conquered the Universe," details the long road—lined with studio rejections, a dismissive crew, glacially slow special effects, and last-minute edits—George Lucas traveled to see "Star Wars" through to its release.

The original 'Star Wars' was quietly showcased at Comic‑Con in 1976 to little fanfare

In a bold pre‑release move on July 22, 1976, Lucasfilm set up an eight-foot booth and slideshow at San Diego Comic‑Con, introducing the then‑titled "The Star Wars"—with no premiere buzz, just intrigue among a few hundred early fans.

How 'Star Wars' changed science fiction

The popularity of "Star Wars" shifted the market away from the more literary, and sometimes cynical, science fiction of the 1960s and '70s. In the wake of George Lucas' space opera, publishers and studios wanted similarly optimistic adventure stories. In time, though, writers like William Gibson would react against that and, in turn, create the "cyber punk" subgenre.

'Attack of the Clones' was the first major feature film to be shot digitally

George Lucas was frustrated by the degradation of film and began testing digitally shot scenes with 1999's "The Phantom Menace." For the 2002 "Star Wars" film, he decided to go all in with HD digital cameras, leading to brighter pictures, a quicker review process, and a more seamless editing process.

Many critically panned cult classics did well at the box office

Franchise flops like 1997's "Batman & Robin," 1983's "Jaws 3-D," and 2015's "Fantastic Four" were panned, though that didn't stop them from selling hundreds of millions of dollars in tickets.

The numbers behind the 'Star Wars' franchise

The "Star Wars" movies include some of the biggest blockbusters in Hollywood history, with the original film, 1977's "A New Hope," earning a 2,400% profit. Only one of the franchise's movies (2018's "Solo") has lost money at the box office.

Lucasfilm discouraged fan fiction that sexualized its characters

The self-published fan fiction zines of the '60s, '70s, and '80s were obscure enough that they rarely attracted the attention of the copyright holders of their source material. But Lucasfilm, the production company behind the "Star Wars" films, threatened legal action against fans who published X-rated stories and "homosexual expressions of love" featuring its characters.

'Plan 9 from Outer Space' gained an audience after it was trashed by critics

The science-fiction film went mostly unnoticed in its original theatrical run, often playing in double-features aimed at teenagers. It wasn't until 1980, when film critics Harry and Michael Medved dubbed it the "worst film ever made," that it began to attract a cult following. In 1994, Johnny Depp starred in a biopic about its director, Ed Wood.

An original review of the 1987 parody 'Spaceballs'

On June 24, 1987, Mel Brooks launched "Spaceballs" in theaters—a comedy starring Bill Pullman, John Candy, and Rick Moranis that spoofed the "Star Wars" trilogy and sci-fi tropes in general. The movie has remained a cult classic ever since. Read the Hollywood Reporter's original review of the film here.

How 'Star Wars' turned toys into collectibles

George Lucas licensed the "Star Wars" franchise to Kenner Products, which created small figurines that became wildly popular. By the 1977 Christmas season, they were facing a shortage and sold mail-in rainchecks, effectively allowing customers to purchase figures that weren't yet produced. The strategy worked, portraying the toys as valuable collectibles whose price would appreciate.

Fans of 'The Room' love it for its (many) faults

The movie has bad acting, nonsensical dialogue, and a plot that doesn't add up. Still, its fans attend midnight screenings, recite its most famous lines, and even act out scenes in the aisles. Studies have found that fans are drawn to "trash cinema" like "The Room" for the same reason they're drawn to avant-garde works: because they flout mainstream standards.

'The Wizard of Oz' was panned by some contemporary critics

A 1939 New Yorker review by Russel Maloney said the movie displayed ''no trace of imagination, good taste, or ingenuity.'' The New Republic's Otis Ferguson wrote, "It has dwarfs, music, Technicolor, freak characters, and Judy Garland. It can't be expected to have a sense of humor as well."

One disco producer saw 'Star Wars' four times on its opening weekend and was so inspired that he recorded the album 'Star Wars and Other Intergalactic Funk,' which produced a chart-topping single.

'Labyrinth' initially flopped

The fantasy movie, directed by Henson and starring David Bowie, exited theaters less than a month after its release. Later, though, the movie would become a cult classic and would inspire many writers and artists to create similarly whimsical worlds.

'Jaws' creators regret making sharks the monsters

Both Peter Benchley, the author of the original 1974 novel, and Steven Spielberg, the director of the blockbuster film based on it, acknowledge that the film's popularity has led to the stigmatization of the mostly harmless creatures.

1993’s ‘Super Mario Bros.' was the first live-action movie based on a video game

The 1993 live-action adaptation was supposed to be an easy hit, thanks to the brand Nintendo had already established. But the film, starring Bob Hoskins, John Leguizamo, and Dennis Hopper was a critical and commercial flop. Hoskins would later called it “the worst thing I ever did.”

How ‘Napoleon Dynamite’ rewrote the indie movie marketing playbook

"Napoleon Dynamite" was a phenomenon when it was released in 2004, but the excitement around the film was the result of a carefully executed, outside-the-box PR strategy that featured free screenings, endless merch, and an early form of stan-centric social media. This deep dive into the film’s inventive marketing tactics explain how a film with a modest budget was able to become a cultural sensation.

Sartre panned 'Citizen Kane'

Jean-Paul Sartre was primarily known for his philosophy, fiction, and drama, but he was also a critic. In 1945, he wrote a rather negative review of Orson Welles' "Citizen Kane," deriding Welles' decision to tell the story in the past tense, writing, "film in the past tense is the antithesis of cinema. Therefore 'Citizen Kane' is not cinema."

The disastrous meeting of the Muppets and ‘SNL’

The first season of "Saturday Night Live" featured some of the most cutting-edge comedy imaginable. Curiously, it also featured Jim Henson's Muppets. Henson and his singular brand of puppetry had found success with "Sesame Street," but Henson was concerned he was being pigeonholed as a children's entertainer and jumped at the opportunity to appear in a recurring segment on NBC's new program. The result was a bizarre train wreck that's detailed in this comprehensive retrospective.

Joaquin Phoenix's bizarre 2009 interview on Letterman was part of an elaborate performance

The actor appeared humorless and pouty in the late-night appearance. Host Dave Letterman seemed put off by his guest's behavior, but poked fun at him throughout the interview. Phoenix later returned and revealed he was playing a part in a mockumentary called "I’m Still Here," which satirized celebrity culture.

What killed the Disney Renaissance

Disney aficionados consider the late 1980s and 1990s to be the Disney Renaissance, a period that found the House of Mouse returning to its roots: animated musicals aimed at children and their families. This in-depth video essay argues that the end of the company’s most popular period was caused by shortsighted business decisions and changing technologies.

The Teenage Mutant Ninja Turtles initially loved beer, not pizza

The original Teenage Mutant Ninja Turtles self-published comic book was a parody of other, more popular comic book heroes, and was primarily aimed at adults. In those early issues, the Turtles drank beer. It wasn't until 1987, when the franchise was reworked as a children's cartoon, that they were given the more kid-friendly obsession with pizza.

The distributor behind 'Rocky Horror' pulled the film from its scheduled national release, believing it would be a failure, though it eventually amassed a dedicated fanbase through midnight showings, a trend that continues over 50 years later.

Early reviews turned ‘Harry Potter’ into an unexpected hit

Though only 500 hardback copies of "The Philosopher’s Stone" were printed in 1997—and mostly sent to libraries, due to doubts it would sell—glowing reviews and word of mouth fueled a surge in demand. Within a year, the book had sold more than 70,000 copies in the UK.

Oscar snubs and losses can generate controversy

Comedian Bruce Vilanch's podcast "The Oscars: What Were They Thinking?" takes listeners behind the scenes at the Academy Awards to get the inside scoop on everything from the nominating process to the celebrity spats backstage. For example, "This One Hurts!" is about the 2010 Oscars battle for best picture between "The Hurt Locker" (directed by Kathryn Bigelow) and "Avatar" (directed by James Cameron, her ex-husband).

The animatronic shark from Steven Spielberg's 'Jaws,' the first modern blockbuster, was a complex underwater apparatus called 'Bruce.'

The first horror movie is believed to be George Méliès' 1986 short 'The Haunted Castle,' which pioneered the use of special effects

Pepe the Frog went from internet meme to symbol of hate

The character first appeared in 2005, in an online comic called "Boy's Club," inspiring countless memes in which his likeliness was used as a supportive shorthand. Then, people started pairing Pepe with hateful messages, morphing him into something his author never intended.

Exploring the Larry Bird punch that almost changed March Madness

The Mona Lisa's celebrity status and repeated restorations have obscured what made the painting so revolutionary for its time

Prince's sexually explicit 1984 track 'Darling Nikki' attracted the ire of the Parents Music Resource Center, an advocacy group that inspired the Parental Advisory sticker, even though the song ends with a Christian message.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

How the most famous Ebola book, The Hot Zone, which sold 3.5 million copies and was translated into 30 languages, got aspects of the disease so wrong.

The tragic Pulitzer Prize-winning image 'The Vulture and the Little Girl' (1993) generated controversy, raised concerns about ethics in photography, and eventually led to the photographer's death.

The concept of phantom limbs, the perception that amputated limbs are still present, dates back to a French military surgeon in the 16th century.

After NASA's Voyager 1 captured Earth as a single pixel as it left the solar system in 1990, astronomer Carl Sagan used the image to reflect on humanity's fragility and the responsibility to protect 'the only world we've ever known.'

About 12.5% of US adults experience a phobia in their lifetime, a diagnosis that hinges on the intense fear interfering with daily life and persisting for at least six months.

Famed poet TS Eliot rejected the manuscript for George Orwell's political fable 'Animal Farm,' writing that its criticism of authoritarianism was not 'the right point of view.'

Mark Twain spent decades feuding with the US Postal Service, convinced its costs and regulations were bureaucratic overreach.

A 2019 Facebook event called on attendees to "Storm Area 51, They Can't Stop All of Us," resulting in countless memes, the creation of a music festival, and eventually the arrests of those who did try to approach the area.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

Watch contemporary footage covering the US-backed Shah of Iran fleeing the country in the face of the 1979 Iranian Revolution

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

While the sun's gravity keeps the planets in orbit, their gravity also pulls on the sun, causing it and everything else in the solar system to orbit around a mutual balance point called the barycenter—the true center of the solar system.

After the Boston Tea Party, colonists switched to coffee, which became the main morning drink for revolutionaries.

In 1984, Operation Smash Hit intentionally crashed a 239-ton train into a nuclear waste canister at 100 miles per hour to prove the canister's safety, which remained completely intact and lost just 0.29 of its 100 pounds of pressure.

Tattoos remain visible on your skin thanks to immune cells called macrophages