Executives at American Online wanted to shut down AIM

At 12 years old, Mark Zuckerberg built a messaging platform for his family called 'ZuckNet'

Mark's family used "ZuckNet" to communicate with each other in different rooms and Mark's dad's dental office, which was connected to their family home. ZuckNet ultimately didn't go anywhere, as AOL's instant messaging platform soon replaced it.

See a ranking of the most popular websites on the World Wide Web from 1995 to 2023

America Online's homepage was the most popular website through mid-2021, when the Yahoo homepage took over and, shortly afterward, became the first website to reach 1 billion monthly visits. It would not be dethroned until early 2006 by Google, a major player in the search engine market.

The philosophy of effective altruism was at the heart of Sam Altman's firing

OpenAI was originally created as a nonprofit to develop artificial general intelligence for humanity's benefit. However, skyrocketing computing costs made adherence to this belief difficult, as new influences, such as external investors, were introduced to accelerate growth with reduced safety.

Yahoo acquired Paul Graham's former startup Viaweb in 1998

Viaweb was the web app tech startup that Paul Graham, Robert Morris, and Trevor Blackwell cofounded before they started Y Combinator. The company sold for $49M and Viaweb was rebranded as the Yahoo Store.

The overnight collapse of Ello, a beloved, decade-old social network

Ello launched in 2014 with big dreams to avoid advertising and retain a user-friendly, simple style. But in 2023, the hip social network suddenly shut down, removing nine years of posts with no warning. Artists, writers, and other creators lost nearly a decade of work with no explanation. Read the troubling story here.

Bill Gates and Paul Allen were childhood friends before founding Microsoft

The two bonded over a teletype terminal at their school, which required a $40 hourly fee for computing time. They were banned from using the device after exploiting a bug that allowed them to bypass the fee, only to be later offered free computing time for finding more bugs.

In 2025, American Express paid $230M to settle fraud and deceptive marketing charges

American Express launched a wire payment service targeted at small businesses and falsely touted the service as a tax-deductible business expense in 2018. American Express was also accused of allowing small businesses to open corporate credit cards without the necessary employer identification number (EIN).

'Red envelope' payments spurred WeChat's financial services growth

What started as a messaging platform morphed into much more with the advent of so-called red envelope payments, where friends, colleagues, and acquaintances recreate an age-old Chinese custom with the tap of a finger. The viral custom helped WeChat expand its digital payment services, effectively becoming a “superapp.”

Creating the iPhone ended the marriages of several of Apple's engineers

In the early 2000s, Apple recruited multiple engineers onto rival teams tasked with combining phone, internet, and iPod capabilities. Despite significant technical hurdles, Steve Jobs favored a prototype with multitouch technology and a modified Mac operating system over a competing in-house model based on the iPod's click wheel. (Some users may experience a paywall.)

A vending machine run with Anthropic's AI went out of business after it was convinced to give away items for free and sell a video game console.

The first compiler to facilitate communication with computers was developed by Grace Hopper

The A-0 program linker automatically translated mathematical symbols into machine-readable binary code. Although it took two years for computer executives to get on board with the idea, the technology was foundational to future programming languages that allowed computers to understand commands written in word-based languages.

Electronic trading transformed investing, ushering in a new era for retail investors in which average Americans could research stocks online and then use early platforms like StreetSmart and E-Trade to conduct their transactions

In the early 1990s, stock brokerages knew that online trading would be a great equalizer, creating opportunities for more individuals to buy and sell stocks.

The pandemic saw Zoom overtake Skype as the default video conferencing tool

When millions of people needed to become work-from-home experts overnight, ease of use for video conferencing tools became especially important. Zoom's success was partly because the company made it easier to join meetings than Skype did—with Zoom, users only needed a URL to join a meeting, rather than downloading a fully separate app as they did on Skype. (Some users may experience a paywall.)

The ACLU was founded in 1920 in direct response to the suppression of speech during World War I

The mass arrest and prosecution of anti-war activists, socialists, and immigrants under the Espionage and Sedition Acts prompted a group of civil libertarians to form the American Civil Liberties Union to defend constitutional rights.

In defense of the advertisement economy

Advertising is frequently reviled for how it clutters up public spaces and our everyday experiences. Nonetheless, it allows for vast amounts of goods and services to be rendered free to millions of users—and gives users the option to pay with money or time and attention.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Chat with famous, historical, and fantasy figures with this chatbot

Character.ai—a generative AI-based chatbot platform—allows you to have free-flowing conversations with a wide range of people. From celebrities to famous figures from the past, the platform relies on a neural language model to process huge amounts of text, learning from conversations with users to develop responses. A number of observers have referred to the platform as "making AI fun," with user time on site surpassing a whopping two hours per day.

Why millions of telegrams are still sent every year

Telegrams enabled much faster communication across distances when they were invented in the 1800s, but they became generally obsolete after emails and cell phones were widely adopted. So why are 17 million still sent every year? A combination of factors: the legal requirement to send paper documents far and fast, the resistance to updating processes, and nostalgia. Explore more with this video.

The ILOVEYOU virus exemplified how social engineering could help spread malware

Displaying as LOVE-LETTER-FOR-YOU.TXT on Windows computers, the file appeared to be a love letter, which many users willingly opened. However, the file contained a script that damaged and hid files, caused Internet Explorer to download software to help steal passwords, and copied itself to all Outlook contacts to continue spreading.

Office Assistants, including Clippy, were digitally edited with Macintosh computers

The animated characters served as intelligent user interfaces for Microsoft Office and were sketched by hand before being scanned. Clippy was selected as the default assistant after social psychologists at Stanford University identified it as the most trustworthy, likable, and humorous character based on public testing.

Where did artful screen savers go? A history

Early on in the personal computer days, users and engineers realized screens could be damaged if the same image—of a button, a logo, or a navigation bar—stays static for too long. To preserve the screen, developers deployed screen savers—automatic reductions in the light intensity, or regularly changing patterns on the screen. These artful screen savers had a heyday in the 1990s, but have since lost popularity to the simple black screen. Read the history here.

View the ecosystem of global services, organizations, and agencies behind the internet

Through an open, transparent, and collaborative model built on open standards development and shared global ownership, the internet is kept freely accessible amid evolving international policies. Key organizations, such as IANA, which allocates IP addresses and fulfills administrative functions for the Domain Name System, function as non-profit organizations.

The TikTok sale went through in January 2026

The app's ownership is now majority American, though TikTok CEO Shou Chew, who is Chinese, remains on the board of directors. It's unclear what, if anything, has changed for American users, as the company has historically kept the specifics of its algorithm a secret.

The Rolling Stones were paid $3M to have 'Start Me Up' in the Windows 95 promo

The fee was part of Microsoft's $300M advertising and promotional campaign for the operating system, which featured the Start button for the first time. The company also filmed sitcom-style infomercials featuring "Friends" TV stars Jennifer Aniston and Matthew Perry.

A 2002 profile of unprofitable Netflix as it bet on a subscription model

The streaming behemoth saw the potential in subscriptions early, and in this 2002 profile CEO Reed Hastings was already talking about plans to offer "downloadable" movies. The profile serves as a historical artifact confirming the startup's risky bets and showcases the contingent factors that led to its success. (Some users may experience a paywall.)

A new logo helped the NBA stay relevant in the '70s

In 1967, the American Basketball Association was formed, featuring a flashier style of offense. The competition caused player salaries to rise in both leagues. After watching Major League Baseball unveil its new logo, the NBA decided to use the same designer to create an iconic logo for the league. It debuted in 1971 and reignited basketball fans' interest.

Only 34% of Americans supported the Apollo program in 1967

After a fire killed three astronauts on the launchpad of Apollo 1, the public became ambivalent about funding the multibillion-dollar program until the successful moon landing in 1969. The landers alone cost $388M, while each spacesuit cost $100,000.

Mark Twain spent decades feuding with the US Postal Service, convinced its costs and regulations were bureaucratic overreach.

20,000 letters to the advice columnist 'Dear Abby' provide insight into prevailing sex, religion, and LGBTQ fears, anxieties, and concerns from the 1950s onward.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

Domino's Pizza's 30-minute delivery guarantee was responsible for the chain's 1980s surge, but it was discontinued after the company was found liable for delivery driver accidents.

English mathematician Ada Lovelace wrote the first computer algorithm a century before computers existed and hypothesized that computing devices would one day be able to compose music—foreseeing the generative AI systems of today.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

The first line of 'immortal' human cells, which can divide indefinitely and are used in scientific research, was nonconsensually taken from a Black woman.

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

An initial public offering or 'IPO' is the process of a private company becoming public by putting shares of the company on the stock market for purchase.

The Nasdaq's 'Magnificent 7' companies are responsible for roughly 40% of the Nasdaq 100 index's gains, while the remaining 93 companies account for the other 60%.

Apeirophobia is an overwhelming fear of living forever, perhaps stemming from the brain's inability to conceptualize an infinite life.

Warren Buffett's former professor Benjamin Graham is known as the 'father of value investing,' a strategy in which investors seek to buy stocks trading below their intrinsic worth.

The word 'jazz' evolved from 'jasm,' 19th-century American slang for 'energy'

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

The Beatles' US label rejected the band's first two singles, 'Please Please Me' and 'From Me to You,' with one executive calling the band 'dead in the water.'

The Mona Lisa's celebrity status and repeated restorations have obscured what made the painting so revolutionary for its time

Prince's sexually explicit 1984 track 'Darling Nikki' attracted the ire of the Parents Music Resource Center, an advocacy group that inspired the Parental Advisory sticker, even though the song ends with a Christian message.

Meet the 56 signers of the Declaration of Independence—most of whom didn't put pen to paper until August 2, 1776—and see their original signatures.

Jimmy Carter signed a 1978 bill that legalized home brewing, a move credited with kick-starting the craft beer industry.

In 2009, the nation was gripped by the story of a missing young boy who was believed to be floating over Colorado in a homemade balloon, until it was revealed that he was at home the whole time.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Power lines are dotted with large, brightly colored balls to improve the visibility of these thin wires to helicopters and small planes and help prevent potential crashes.