So-called 'recession blondes and brunettes' skip hair appointments to save money

The lipstick index is just one niche so-called 'recession indicator'

When consumers think an economic downturn is looming, the "lipstick index" economic theory argues that sales of more affordable luxury items (such as lipstick) go up. Other weird alleged recession indicators include Former Federal Reserve Chair Alan Greenspan's suggestion that men's underwear sales could help predict an economic downturn.

Experts don’t believe upbeat tunes, called ‘recession pop,’ are legitimate recession indicators

Social media users have begun deeming pop music by the likes of Kesha and Katy Perry a “recession indicator” as they try to predict the next economic downturn.

One New Yorker saved $1,600 during her 'no-buy January'

A social trend in recent years encourages participants to buy essentials only for the month (an abbreviation of the even more radical no-buy year). Hannah Marder gave the fast a go, fastidiously dividing her purchases into wants and needs and managing to save roughly $1,600 over the month.

Stress-induced hormones contribute to gray hair

When the body experiences stress, the sympathetic nervous system releases the hormone norepinephrine. This hormone prematurely activates pigment-producing cells (melanocytes) in hair follicles, which depletes the hair's ability to retain color over the long run.

After the owner fell into a Ponzi scheme, one braiding shop in suburban Maryland began making $130K a day by staying open for 24-hours

Because braiding often takes a long time, the salon prioritizes fast, efficient styles, with two braiders often working together on a client, which increases revenue by increasing turnover. The salon has 120 seats and more than 400 contracted braiders across its 10,000-square-foot space.

Experts argue some frugal habits—like driving farther for cheaper gas—aren't worth it

Other frugal habits experts suggest might not be worth the squeeze include driving to multiple stores in one trip to hunt for deals, as well as buying everything in bulk.

The 'dupe' economy is fueled by the youthful thrill of thrift

Historically, you don't want people to know you have a knock-off luxury item. But today's younger generations are embracing the "dupe" economy, an open celebration of luxury knock-off items where consumers are proud to pay less for something roughly equivalent to premium brand offerings.

Why grunge fashion lasted longer than its music

Although grunge musicians largely resisted the fashion world's overtures, the style associated with grunge—thrifted shirts, combat boots, loose-fitting flannels—continues to appear on runways and in photo shoots, with fashion icons like Rihanna, Miley Cyrus, and Gigi Hadid often sporting the look.

'Hair' helped redefine Broadway theater

"Hair" rewrote the rule book, bringing politics, race, and, yes, nudity to Broadway. Plenty was going on backstage, too, with the young, revolutionary cast embracing the countercultural life they portrayed onstage.

Alternative investments have become more popular since the 2008 financial crisis

When the traditional markets crashed during the 2008 financial crisis, many people saw the value of their traditional investments plummet and began to look into alternatives as a result.

Rent the Runway recently lost over 90% of its value

The COVID-19 pandemic and increased competition post-2020 are just two factors plaguing the designer clothing rental company.

Former New Yorker editor Tina Brown coined the term “gig economy” in 2009

Although this article was written pre-pandemic, the workers interviewed in it still feel representative of the sector’s modern ethos. In the piece, the writer interviews a handful of gig workers about why, exactly, they’ve chosen to make a living off of Airbnbs or TaskRabbit gigs rather than doing something else.

Women tend to tip more often than men

For instance, among people who visit hair salons or barber shops, 62% of female respondents said they always tipped. Only 45% of men said the same. This article includes more takeaways and stats about how Americans tip, and who receives them.

Over 25% of Americans regret using BNPL due to unexpected costs

Almost 24% of buy now, pay later users have missed payments, with younger users (32% of 18- to 29-year-olds) being more likely to fall behind on payments than their older counterparts. (Only 12% of adults age 60 or over had done the same.)

How to prepare your finances for a layoff

Getting laid off is often unexpected—but that doesn't mean you can't plan for the worst, financially speaking. This article provides a few key tips on how and when to get your finances in order if you're worried about being laid off, such as looking into the cost of replacing employer-sponsored benefits like healthcare. Read more here.

Elizabeth I removed her eyebrows to draw attention to her chest

The queen thought that this kind of grooming (which sometimes even included shaving some of her forehead) would cause viewers to find her face blank and, as a result, look south to her breasts.

Why young people in the UK are hanging out at saunas

In the UK, Finnish-style saunas doubled from 45 to over 100 in 2024. This recent surge is driven by young people seeking healthy and affordable spaces to meet others and socialize. While Gen Z also turns to sobriety more due to costs and health concerns, these rejuvenating leisure spots are providing a perfect home to alcohol-free gatherings. Read more about the rising trend here.

Fewer middle-class students now attend private schools

Stanford professor Sean Reardon says there are two primary reasons behind this trend. The first is that many parochial schools, which tend to offer more affordable tuition, have closed. The second is that tuition for the remaining private schools has outpaced middle-class salaries.

Beanless 'coffee' is an eco-friendly alternative

As we consider the role of agriculture in climate change, many people are seeking alternatives to the most resource-hungry crops—coffee included. Are new synthetic alternatives the answer? Startups are exploring beanless “coffee” made in a variety of ways.

Visual Capitalist projects the fastest-shrinking jobs in America by 2034

According to the US Bureau of Labor Statistics, there will be fewer jobs for cashiers, bank tellers, data entry clerks, and more over the next decade.

How soap operas are being reimagined for the smartphone

Apps like ReelShort, FlickReels, and DramaBox purport to offer "micro dramas," but they strongly resemble soap operas, with serial melodramas about romance and murder. This NPR piece unpacks the trend, highlighting why this new format appeals to demographics that never connected with daytime soaps.

Research shows that termed-out lawmakers become less active

A University of Chicago and Stanford study found that state legislators barred from reelection sponsor fewer bills, serve on fewer committees, and skip more votes. The research suggests lawmakers are more productive when future elections remain possible.

The bathroom upgrade that might increase a home's resale value

When deciding what to improve during a home renovation, people often think about their home's future resale value. Now, real estate experts are claiming that adding a luxury shower might provide the most bang for your buck in the renovation department. Learn more in this article.

An excellent look at how Democrats lose working class voters.

Democrats fear they are losing white swing voters over racial politics. Three studies suggest that the party’s elite culture may be the real problem.

The unexpected return of the steakhouse

Although the 2010s and early 2020s saw fewer people eating red meat, the momentum has now swung in the opposite direction, with vegetarian spots closing and hip new restaurants slinging beef. Food writer Bettina Makalintal makes sense of the sudden shift by unpacking the steakhouse's resurgence.

US housing costs have risen by roughly 175% between 1991 and 2026—but a growing number of Gen Zers are becoming homeowners anyway. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Play the role of a student in a game where you try to navigate college and remain debt-free, selecting different income levels, high school experience, race, ethnicity, and more.

Some renewable energy sources may weaken the resiliency of electric grids by removing outage buffers provided by coal- and natural gas-fired plants, which provide the system with more time to find a new power source if a plant goes down.

About 2,000 US babies are born annually without some portion of their limbs, potentially leading to a lifetime of pricey prosthetics.

The Mona Lisa's celebrity status and repeated restorations have obscured what made the painting so revolutionary for its time

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.

To reduce wrinkles in clothing, research recommends gentle wash cycles with more water and tumble drying with smaller loads and longer times.

Dorothy's famous entrance into Oz in 'The Wizard of Oz' relied on analog tricks, including a body double and sepia-toned paint, as much as it did on technology

For centuries, it was common to sleep in two shifts: a few hours at the beginning of the night, and a longer period beginning around midnight

Some coin denominations have ridges etched on their sides, partly to prevent counterfeiting, in a practice called 'reeding.'

The hormonal disorder PCOS was renamed PMOS in 2026, a move designed to improve care and research by shifting the focus to the hormonal causes of this condition that affects 1 in 8 women.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Alzheimer's can lead to brain shrinkage, with an average of around 2% of volume reduction per year

While El Niño moves warm Pacific Ocean waters east along the equator, La Niña moves them west, shifting where rainfall will become more common for months.

An investigation suggests a Scottish island became awash in forever chemicals via seafoam and seaspray—raising questions about what that means for the safety of other coastal areas.

Power lines are dotted with large, brightly colored balls to improve the visibility of these thin wires to helicopters and small planes and help prevent potential crashes.

Apollo astronauts left items in the moon's 'toss zone,' including golf balls, family photos, and bags of human waste, to make room for lunar rocks.

Brian Wilson wrote the Beach Boys' 'Don't Worry Baby' for the Ronettes, but the legendary girl group rejected it.

The United States has had a tumultuous relationship with Cuba since its 1959 revolution, highlighted by a nuclear crisis and a decades-long trade embargo.

Warren Buffett's former professor Benjamin Graham is known as the 'father of value investing,' a strategy in which investors seek to buy stocks trading below their intrinsic worth.

Cultural norms about how to handle the bodies of loved ones in communities in West Africa have hampered Ebola responses.

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO