How soap operas are being reimagined for the smartphone

Some say soaps have been replaced by reality TV

Reality shows have much in common with soaps: massive melodrama, sweeping music cues, neverending plotlines, and a seemingly endless number of episodes. Some communications scholars suggest that’s why younger viewers are no longer interested in soap operas; reality programs provide the same content with the added appeal of being “real.”

Soap operas are long-form, serialized melodramas

The genre was historically aimed at housewives, and its storylines often involve romantic entanglements and family dynamics that transpired over many years. Media scholar Robert J. Thompson called the soap opera “arguably the most unique contribution that broadcasting has made to the art of storytelling.”

Soap operas are significantly less popular now than in past decades

In the genre’s heyday, soap operas commanded large audiences. But recent decades have found the soap opera in steep decline. One data journalist suggests it's an issue of classification: Shows similar to soap opera, like “Grey’s Anatomy,” remain popular, though they’re not considered soap operas because they resemble “prestige television.”

Soaps often rely on cliffhangers, along with many other tropes

The shows are written to encourage viewers to tune in for the next episode, so they often withhold resolutions for as long as possible. This has become a recognizable trait, or a trope, for the genre. Much like other narrative genres, soap operas intentionally embrace tropes rather than avoid them.

A Hitchcock film has been adapted for a new demographic: smartphone users

Hitchcock's "The Lodger," a silent film from 1927, has been adapted for Tattle TV, a video app featuring "vertical microdramas" aimed at smartphone users looking for bite-sized stories.

The OJ Simpson case interrupted soaps’ daytime dominance, changing the genre

OJ Simpson's 1995 murder trial was broadcast for months, bumping soap operas from the airwaves. Fittingly, the trial provided the same salacious story lines, compelling characters, and open-ended narratives that soaps offered viewers. The key difference, of course, was that the Simpson trial was real life.

Is streaming the new novel?

Ever since the rise of “prestige television” in the early 2000s, critics and viewers alike have argued that TV has replaced the novel by becoming the most significant storytelling medium, citing the cultural importance of shows like “The Sopranos,” “The Wire,” and “Succession.” This essay notes that streaming has strengthened that argument, turning episodes into chapters, and explains why this has been bad for storytelling in both forms.

Telenovelas evolved alongside technology

Like soap operas, telenovelas began as radio programs and then transitioned to television as the medium became widely available in Latin American countries.

'These Are My Children' was TV's first soap

The Irna Phillips production featured many of the same themes as radio soaps. The key difference was that the low-paid actors now no longer had scripts in front of them, leading to some wooden performances and flubbed lines. Reviews at the time were rather negative, highlighting the melodramatic plots and overly expository dialogue. The show ran for less than two months.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

The streamer no longer just offers TV and movies

As a means of keeping existing subscribers engaged, and to add new users on the margins, the streaming service began releasing its own original video games. Many are based on existing Netflix titles and franchises. See their current offerings here.

Netflix's 'Kaleidoscope' experimented with non-linear storytelling

Netflix has regularly experimented with how it releases episodes, but its miniseries "Kaleidoscope" experimented with linear storytelling by crafting a show that supposedly allowed viewers to enjoy the show in any order they pleased.

'The Pitt' has found success following an old-school production model

Hollywood reporter Matthew Belloni interviews John Wells, executive producer of "The Pitt," an HBO Max drama that's found both critical and commercial success by leaning into the broadcast television model that has largely grown unfashionable in the streaming era. According to Wells, who also worked on "ER" and "The West Wing," modern audiences are eager for broad but well-written "water cooler" weekly shows.

Unpacking the rapid rise of romantasy, the genre that blends fantasy and romance

The subgenre—primarily aimed at female readers and sometimes bordering on erotica—has become a sensation, due in no small part to its popularity on social media platforms like TikTok. Writers like Sarah J. Maas and Rebecca Yarros harken back to early Gothic works, which similarly sought to combine the supernatural and the erotic.

'Serial': The podcast that revived a genre (4 seasons)

"Serial" debuted in 2014, sparking the contemporary fascination with true crime podcast content with a look at the murder of teenager Hae Minh Lee in 1999, and the jailing of Adnan Syed. The Peabody Award-winning season became a pop culture sensation, spawned countless imitators, and was followed by three more seasons on new topics. Listen to all four seasons here.

The iPhone reshaped culture, media, and communication through innovation

Cultural moments, such as Ellen's viral Oscars selfie and Taylor Swift's iPhone Notes statement, have demonstrated how deeply integrated the device has become into society. The film "Tangerine" and Kendrick Lamar's "Pride" were created with the iPhone, underscoring its use in media creation.

The business model for many dating apps is paradoxical

While these apps are designed to help people create romantic relationships, dating apps lose money when people find a monogamous relationship and stop using the app as a result. Some call it the dating app paradox.

The unexpected rise of the global romcom

The romantic comedy has mostly fallen out of favor in the US, but it's booming in other parts of the world, including India, Nigeria, and South Korea. Rebecca Liu talks with film scholars and industry veterans to unpack why that happened and whether an American romcom renaissance is possible.

Delivery apps have realigned the restaurant industry

As delivery apps like Grubhub and DoorDash became popularity, traditional dine-in restaurants have adapted to become more accommodating. In this thinkpiece for the Atlantic, Ellen Cushing argues that it's both changed the kind of food being made and realigned our very notion of a restaurant. (Some readers may experience a paywall.)

Regional theaters help develop shows for Broadway

Theaters like the La Jolla Playhouse often act as testing grounds for Broadway, allowing audiences to witness groundbreaking world premieres before they hit the Great White Way.

Most TV viewers simultaneously watch a second screen

83% of American TV watchers simultaneously watch a second screen, like a phone, laptop, or tablet. Sometimes that screen might complement what's on the screen (like fantasy football managers watching a game while watching their rosters) but other times it is entirely unconnected.

Some experts equate prediction markets to the new crack cocaine of gambling addiction

An addiction psychiatrist at UCLA says betting apps are far more potent than traditional gambling, citing a 19-year-old patient who lost $180,000 and hadn't left campus in a year, cycling through sports bets, crypto, meme stocks, and prediction markets on his phone. This interview explores the extreme edge of the nascent industry.

Reels have strongly influenced NASCAR’s social media strategy

With viewership and attendance tanking from 2008 to 2018, NASCAR knew it needed better marketing to reach the next generation of fans, so it designed a new social media and content creation strategy. Using these new methods, it achieved 27% follower growth in three years.

Musicals use motifs to tell stories

This clickable interactive illustrates how famous musicals reuse musical motifs to convey character, power, and change—using "Wicked," "Les Misérables," and "Hamilton" to demonstrate how recurring melodies subtly drive the story.

Digital re-aging and de-aging of faces in film and TV has become increasingly common

Traditional techniques for accomplishing this process were slow and labor-intensive, and often required manual frame-by-frame edits, forcing them to be reserved for "hero characters" and close-up shots. Deep learning methods used by Disney and other production companies now provide fully-automatic and production-ready methods to produce such deepfakes for entertainment purposes.

Why America is obsessed with the stories of scammers

A "grifter" is someone who exploits systems at a high level. Notable cases like fake heiress Anna Delvey, Fyre Festival creator Billy McFarland, and startup faker Elizabeth Holmes, who deceived their way to success, captivate our culture. These...

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

The history of many kitchen appliances involves unexpected discoveries and applications, including wartime radar turned hamster defroster and replacing an 'ice king' with heat-stealing boxes.

Some researchers have labeled nomophobia, the fear of being without your phone, as 'the phobia of the 21st century.'

Telehealth demand for GLP-1s for weight loss is booming as consumers seek easier access.

The story of Dollree Mapp, whose legal challenge over her 1957 conviction for possessing "obscene material" led to a major strengthening of the Fourth Amendment

Watch a 1934 short film starring jazz legend Cab Calloway, a major figure in the Harlem Renaissance's music scene

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

To reduce wrinkles in clothing, research recommends gentle wash cycles with more water and tumble drying with smaller loads and longer times.

Visualize how CRISPR-Cas9—a type of immune system used by single-celled organisms to attack invasive viruses—targets and makes precise changes to a gene's DNA.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

Coral polyps reproduce via broadcast spawning, where entire reefs simultaneously release reproductive cells for about one hour, once a year.

Long before Major League Baseball began allowing instant replay for balls and strikes, an umpire reluctantly used the technology to determine whether a hit was a home run, a move that inadvertently ushered in a new era for the sport.

Existentialist writer Jean-Paul Sartre coined the famous phrase 'Hell is—other people' in his play 'No Exit'

Play the role of a student in a game where you try to navigate college and remain debt-free, selecting different income levels, high school experience, race, ethnicity, and more.

When a Paris department store hesitated to sell Estée Lauder's perfume, she 'accidentally' broke a bottle, causing the smell to spread throughout the store and shoppers to start asking to buy the scent.

Sony set the standard for cylinder-shaped batteries when it repurposed manufacturing equipment used to make rolls of magnetic recording tape.

Graffiti dates back to at least ancient Pompeii, where citizens scrawled messages to one another on public walls

An initial public offering or 'IPO' is the process of a private company becoming public by putting shares of the company on the stock market for purchase.

The Brothers Grimm were lawyers before they were storytellers, but became interested in fairy tales as they began investigating how rules and customs had been passed down through cultures.

According to the physics of black holes, our 4D reality may be a hologram—a projection of information coded on a 2D surface on the edge of the universe.

Watch contemporary footage covering the US-backed Shah of Iran fleeing the country in the face of the 1979 Iranian Revolution