Most TV viewers simultaneously watch a second screen

Fantasy sports have turned fans into 'second screen' consumers

The rise of smartphones made fantasy sports more accessible and contributed to a phenomenon called “second screen consumption,” where sports fans are not only watching a live broadcast but are simultaneously watching the statistics from that game play out in their fantasy matchup.

The 'second screen' effect has realigned the writing for Netflix's original shows

As more subscribers put Netflix on in the background, the company has encouraged more expositional dialogue in its original scripts. Filmmaker Justine Bateman claims the streamer doesn't "want anything on your show to distract [viewers] from their primary screen."

YouTube occupies more US screen time than Netflix

As consumers continue to shift their viewing activity away from traditional cable and broadcast TV, they’re spending an increasing amount of time streaming content, much of it on YouTube. In fact, Nielsen data from August 2025, shows that YouTube accounted for 13.1% of US screen time, compared to Netflix’s 8.7%.

The concept of 'screen time' was invented in 1991

Mother Jones magazine coined the term in an essay called "Primal Screen" about children's television habits. Writer David Engelhardt wrote that they were watching “screens within screens within screens,” and that even babies were averaging an “hour and a half of screen time a day...the typical older child, about four hours."

Mixed reality devices and other wearables may usurp smartphones

The integration of smartphone features into watches, glasses, and even clothing suggests future technology may be geared toward working independently in the background. Mixed reality technologies are expected to facilitate this ambient computing world by seamlessly and proactively displaying real-time content without physical interactions solely in the real world.

The Super Bowl is televised in over 180 countries in nearly 25 languages

First aired in 1967 on two US networks, the Super Bowl became a global broadcast in 1982, drawing about 4.5 million viewers in England, and is now televised in more than 180 countries in roughly 25 languages.

Among most mainstream sports broadcasts, sports betting ads appear most often in women's basketball and hockey

A random selection of 50 different sports broadcasts tracked one sports betting reference every four minutes. In one of the randomly selected hockey games, the longest stretch of no gambling reference lasted about five minutes towards the end of the game.

Nearly 9 in 10 Americans were annoyed by tipping as of 2025

That’s a sharp increase from the 75% who thought tipping culture had gone too far in 2024. One potential culprit? The proliferation of tipping screens in places outside sit-down restaurants, such as coffee shops and hair salon. Three in 10 Americans say they give less when presented with tipping screens.

How to help teens balance social media use and mental healthcare

While initially alluring, excessive social media use is proven to lead to increased feelings of isolation, mental health declines, increased stress, and general dissatisfaction among teens. Conducting digital audits to track screen time, adding friction (or obstacles) to app usage to reduce mindless scrolling, and investing time in offline activities and hobbies may help.

How do touchscreens work?

Touchscreens have revolutionized digital interactions, but how they work widely varies depending on the device. Explore the history and workings of the most common types—capacitive and resistive—and new interaction methods incorporated into foldable screens and touchless interfaces.

Over 120 cameras are used to film a single F1 race

Watching a Formula 1 race today is an immersive experience: Every car has onboard cameras; there are helicopter, drone, and lift shots; nearly every corner has a camera to document drivers jockeying for position; and over 120 cameras are used to film a single race.

The data on sequels in 11 charts

Sequels, reboots, and other adapted content are generally on the rise in Hollywood, with nearly half of all movies based in some previous film or story. This set of 11 charts dives into the data on sequels, including their budgets, critical success, performance in relation to the original, and more.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

The myth of multitasking's prestige

In this article, renowned neurologist Richard Cytowic seeks to expose multitasking as a fool’s errand. Cytowic explains how the brain, like a computer, switches between tasks rather than handling multiple tasks at once. He shares that attempting to focus on multiple activities at the same time consequentially decreases the brain's ability to ignore distractions, maintain focus, and organize information. Instead, he suggests, try to focus on completing one thing at a time.

Mapping the world's cell towers

Millions of cell towers around the world help connect the world's 8 billion people via cell phones and the Internet. But access to such coverage, while still expanding, is not equal. This data visualization depicts the world's many cell connections across a global map, revealing cell use hot spots and the world's many gaps in coverage.

A third of US couples have opted for a 'sleep divorce'

A 2023 survey of roughly 2,000 US adults showed roughly a third of the participants opted to stay in a different room from their partner at night. Reasons for the so-called "sleep divorce" varied, from snoring issues to offset schedules. The survey, run by the American Academy for Sleep Medicine, also revealed the most sleep divorces within millennials. See the study for more on this change in sleep habits.

Watch one of the greatest live TV shots ever

While James Burke was filming the 1978 docuseries "Connections" at the site of a rocket launch, he pulled off a perfectly-timed gesture without use of a green screen. Some say its the greatest live shot ever in TV history.

Six body doubles explain the hidden labor behind Hollywood's seamless performances

When actors faces are out of view in a film, it's likely you're seeing a body double. Six such actors describe their experiences: as a curvier set of legs in "Pretty Woman," Michael B. Jordan's double in "Sinners," Hermione when her face is out of view (to abide by child labor laws), pianist hands, and more. A rich behind-the-scenes look.

Desi Arnaz devised the three-camera method for sitcoms

Early television shows were filmed with a single camera capturing multiple takes from numerous angles, making for an arduous filming process that sucked the energy from comedies filmed in front of live studio audiences. Arnaz proposed a three-camera setup that allowed the show to be filmed like a play, which soon become an industry standard.

WeChat: The world's second-largest messaging platform

The central technology in Tencent's empire, WeChat boasts roughly 1.4 billion users and provides a platform for the company to expand its ambitions in digital payments, e-commerce, and more. Unlike rival WhatsApp (owned by Meta), WeChat was built as a "superapp"—a single place where users are provided a wide range of features.

The American 'Who Wants to Be a Millionaire?' redefined the quiz show

The show was already a success in the United Kingdom when it was adapted for the US to boost ratings during 1999’s “sweeps week,” a pivotal time for television ratings. The show worked, thanks to a charismatic host in Regis Philbin and the high stakes of a big cash prize. That combination would be replicated with great success in reality competition shows, such as “American Idol,” which would follow.

Watch a video that visualizes what really happens inside a credit card network when you make a purchase.

Every tap sets off a lightning-fast relay. When someone buys coffee with their Visa, a tiny "runner" races between the coffee shop's bank, Visa's network, and their bank—all in under a second. The catch? No money has actually moved yet. Here's what really happens behind that instant "Approved."

Objects moving relative to one another will not agree on the simultaneity of events

Space and time shift when switching from a nonmoving to a moving perspective, causing events that seem to occur simultaneously for one person not to appear that way for someone else. This also means one person's present could be another's future, ensuring all of time already exists.

Watch live cams of wild birds feeding

If you're curious to see what albatross, red-tailed hawks, and hummingbirds are up to this very minute, explore different live cams of them feeding. Occasionally, you'll catch a squirrel joining in on the meal.

Telenovelas evolved alongside technology

Like soap operas, telenovelas began as radio programs and then transitioned to television as the medium became widely available in Latin American countries.

The average American likely doesn’t notice how many ads they’re targets of per day

The average American is targeted with roughly 5,000 ads each day—but the conscious mind likely isn’t capable of recalling the majority of those. Even still, many consumers have reported ad fatigue due to the near-constant onslaught of ads.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

According to the physics of black holes, our 4D reality may be a hologram—a projection of information coded on a 2D surface on the edge of the universe.

After 25 people used virtual reality headsets to practice flying with virtual wings—flapping their arms—their visual cortex responded to the wings almost as if they were real arms, treating them as body parts.

For centuries, it was common to sleep in two shifts: a few hours at the beginning of the night, and a longer period beginning around midnight

The United States is one of only around two dozen countries with a fully federal system of government, in which power is divided between national and state governments.

Long before Major League Baseball began allowing instant replay for balls and strikes, an umpire reluctantly used the technology to determine whether a hit was a home run, a move that inadvertently ushered in a new era for the sport.

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

Watch how viruses like Ebola can spill over from animals to humans—and vice-versa.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

Some researchers have labeled nomophobia, the fear of being without your phone, as 'the phobia of the 21st century.'

US housing costs have risen by roughly 175% between 1991 and 2026—but a growing number of Gen Zers are becoming homeowners anyway. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

Dorothy's famous entrance into Oz in 'The Wizard of Oz' relied on analog tricks, including a body double and sepia-toned paint, as much as it did on technology

Search a massive database of over 4 decades of clues from the TV quiz show 'Jeopardy!'

Visualize the path of every solar eclipse from 1900 to 2099 and see what each looks like when observed from different locations on Earth.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

The syncytiotrophoblast is the outer layer of the placenta and the largest human cell, spanning an area about twice that of a king-sized bedsheet.

Clever Hans was a 1900s horse that was believed to be able to solve math equations, tell time, and read and comprehend German, until a psychology student discovered how he got his answers.

Explore an interactive map of battles from the American Revolution, along with detailed summaries of each engagement

Coral polyps reproduce via broadcast spawning, where entire reefs simultaneously release reproductive cells for about one hour, once a year.

Take a 3D tour of the Hajj, Islam's annual pilgrimage to Mecca, undertaken by more than 1.5 million Muslims each year.

Shooting stars, or meteors, are fragments of asteroids and comets that burn up as they enter Earth's atmosphere, creating streaks in the sky called meteor showers.

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.