Why TikTok loves Rainer Maria Rilke

Why romantasy is so popular on social media

Much of romantasy's success is thanks to social media, especially TikTok, where posts tagged as #BookTok or #Romantasy often propel titles to mainstream popularity. This deep dive into the trend interviews fans and marketers to explain why the genre's steamy content does so well online.

TikTok can turn everyday users into stars

TikTok is such a cultural force, it’s now a platform for turning ordinary users into stars. This "Planet Money" podcast episode performs a deep dive into how Tai Verdes went from working a day job and dreaming of becoming a successful musician to using TikTok to gain a following.

Why TikTok's algorithm is likely driven by what you linger on

While the inner workings of the engine driving the vast majority of the app's engagement remain a secret, it is understood to rely heavily on what content users spend the most time watching rather than swipe past. Experts believe the app can develop user profiles robust enough for its algorithm to consistently match engaging content to in as little as two hours.

Music today is often intended to circulate on social media

Artists are increasingly using TikTok and other short form video platforms as a space to promote their music. One scholar notes this emphasis, and connect it to Taylor Swift's early use of social media to promote her own work and brand.

Osamu Dazai's 'No Longer Human' found a new generation of readers, thanks to TikTok

The novel was published in 1948, a month after the writer's suicide, and went on to become a classic of Japanese literature. Decades later, an English translation gained popularity on TikTok, where younger readers praised the book for its handling of alienation. (Some users may experience a paywall.)

TikTok is resurrecting sampled songs

Rapper Doechii's song "Anxiety" has become a bona fide chart hit. Interestingly, its popularity on TikTok propelled Gotye's "Somebody I Used to Know" (the song Doechii's song samples) and Sleep Hallow's "A N X I E T Y" (a song that samples the Doechii song) onto the charts as well.

TikTok is obsessed with weird cottage cheese recipes

Cottage cheese “cookie dough.” Pizza cottage cheese bowl. Cottage cheese queso dip. TikTok influencers are suddenly posting nonstop cottage cheese recipes. It might be echoes of the 1990s weight-loss obsession, when diet culture encouraged the consumption of questionably tasty low-fat foods and not much else. Now, cottage cheese’s high protein content has made it an intriguing prospect for online fitness gurus who say that it’s the key to building muscle.

Why this artist staged a satirical romance with Mark Zuckerberg

Internet performance artist Harriet Richardson is using AI and Meta's social media tools to make it appear as though she's in a serious romantic relationship with Mark Zuckerberg. While the images generate laughs, Richardson also says they're part of a larger satirical project aiming to highlight the larger societal impact of Meta's decision to discontinue fact-checking content across its platforms.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Lord Byron lives on through the Byronic Hero trope

Brooding introspection, rebelliousness, and a troubled past define the Byronic Hero, named after an archetype made famous by Romantic poet Lord Byron. This video dives into the romantic rebel's origins, why he’s so compelling, and how the character type persists in modern media.

Friedrich's perspective draws in viewers

Friedrich produced several works, including "Wanderer," portraying figures with their back to the viewer. The effect—called Rückenfigur, or ”figure from the back”—can create complex emotions of longing, immersion, or awe.

Picasso was also a poet

In addition to his painting, Picasso wrote poetry, including several works that were published by his friend André Breton, founder of the surrealist movement, who described reading the poems as “being in the presence of an intimate journal, both of the feelings and of the senses, such as has never been kept before.”

Ruby Franke is an influencer serving time in jail for child abuse

The story of this parenting influencer is perhaps one of the darkest stories to come out of the creator economy. Ruby Franke previously ran a YouTube channel with millions of followers where she made money by monetizing her controversial parenting advice. Now she’s serving jail time for child abuse.

'I love quotations because it is a joy to find thoughts one might have, beautifully expressed with much authority by someone recognized wiser than oneself.'

- Actress and singer Marlene Dietrich (1901-1992)

Machu Picchu, sacred backdrop for your dating app pic

Anyone who’s been on Tinder or Hinge in the last decade has noticed it: the obligatory Machu Picchu selfie, almost as ubiquitous as those photos of men posing with a fresh-caught fish. How did Machu Picchu, of all places, become a dating-app cliche? This satirical essay from McSweeney’s doesn’t answer that question, but has a great time poking fun at it.

Why is Bob Dylan on Patreon?

The singer's notorious for his inscrutability, but his venture into the content subscription website might be one of his stranger choices, especially given the posted content that resembles AI-generated material. Pitchfork's Nina Corcoran surveys the site and tries to make sense.

Articulating weird memes

Some memes eschew established formats and references, creating new variants that resonate with scrollers through strange meta-jokes or compositions. This episode of this podcast, geared toward blind netizens, dives into some of the weird memes being shared online, such as one in which a pigeon sitting on a shoddy excuse for a nest, single egg forgotten, is meant to inspire comfort in those whose efforts have fallen short.

Ray Dalio credits much of his success to his transcendental meditation practice

Dalio took up transcendental meditation after learning that The Beatles practiced it on a trip to India in 1968. He says the practice allows him to clear his mind, be more creative, and unlock his subconscious.

Watch a conservative icon interview Allen Ginsberg

At the height of the hippie movement, the conservative commentator and founder of National Review, William F. Buckley Jr., invited poet Allen Ginsberg to help him make sense of the countercultural moment. Over the course of a surreal hour, Ginsberg tries to find common ground with a skeptical Buckley.

The ways Bauhaus still shapes modern life

The German art school was around for less than 15 years, but its aesthetic and philosophy can still be seen today in sleek, minimalist design, bold typefaces, and even the corporate aesthetics of IKEA, Apple, and other brands. This DW feature visits the schools that have taken up the Bauhaus legacy, using its ideas to tackle contemporary problems.

In 2021, Peloton instructor Cody Rigsby came in third place in 'Dancing With The Stars'

Rigsby has the largest social media following of any Peloton instructor as of this writing and is reportedly one of the highest-paid instructors. When he competed on the show in 2021, some fans felt like his cult-like following from Peloton kept him on the show, despite not being the strongest dancer.

The usual rules of fate do not apply': Race car driver-turned-ace WWI fighter pilot survives being lost at sea

Eddie Rickenbacker had an amazing career as a World War I hero, fighter pilot, and race care driver, among other accomplishments. This restored footage of an short 12-minute documentary about his early life, war stories, and survival at sea for 24 days provides amazing insight on a truly American character.

Aristotle's 'Poetics': a breakdown for the overwhelmed student

"Poetics" by ancient Greek philosopher Aristotle is an analysis and commentary on theater. This 13-minute video by a theater student summarizes and explains the ancient publication, of which only a portion has survived since antiquity. Aristotle studied under Plato, another ancient Greek philosopher, for about 20 years. Aristotle's "Poetics" can be seen as a response to Plato's "Republic," which argued poets and poetry were corruptive forces.

Artist Raphael was one of the three supreme masters of the High Renaissance

Raphael was a prolific and versatile painter who worked as a sponge, adopting the practices of other great painters while making them his own. Thanks to his creating many iterations of the same scene, we can analyze how his mastery evolved over his career.

A popular tag in World War II announced 'Kilroy was here'

The graffito appeared seemingly everywhere throughout the 1940s and followed a similar pattern: A man with an oversized nose peering over a ledge, with the phrase written below it. Scholars believe it was an American form of similar tags that appeared in Australia and England, making "Kilroy" a meme long before the word had entered the lexicon.

Analyzing why Dickinson was briefly marketed as a children's poet

In an effort to promote the posthumously published volumes of Dickinson's poetry, her editors positioned the work as children's literature, sometimes even amending the rhyme schemes to be more elementary. This brief look at the misguided marketing tries to understand why it seemed like such a good idea.

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

SpongeBob exemplifies Aristotle's philosophy for living well because he understands that happiness doesn't come from external factors like money, recognition, or power.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

The Ramones' 'Pet Sematary,' the theme song for the Stephen King novel of the same name, was written while the band was admiring the writer's collection of horror memorabilia.

Clever Hans was a 1900s horse that was believed to be able to solve math equations, tell time, and read and comprehend German, until a psychology student discovered how he got his answers.

Prince's sexually explicit 1984 track 'Darling Nikki' attracted the ire of the Parents Music Resource Center, an advocacy group that inspired the Parental Advisory sticker, even though the song ends with a Christian message.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

See the most iconic photos from four decades of LIFE magazine

Salvador Dalí believed he was his own dead brother, who had died nine months before he was born

Hear 50 years of iconic hip-hop samples, the genre's foundational looped tracks

Graffiti dates back to at least ancient Pompeii, where citizens scrawled messages to one another on public walls

American dance legend Martha Graham, sometimes called 'the Picasso of dance,' refused to perform at the 1936 Olympics in Berlin and conceived the piece 'Chronicle' in response to the experience.

The 19th-century painters of the Hudson River School were among the first American romantics, with portraits that displayed the natural beauty of the young country.

English mathematician Ada Lovelace wrote the first computer algorithm a century before computers existed and hypothesized that computing devices would one day be able to compose music—foreseeing the generative AI systems of today.

During the French Revolution, a botanist's letter asking about "dear Rhus" (poison ivy) was intercepted, leading authorities to suspect he was conspiring with the Russians.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

Famed poet TS Eliot rejected the manuscript for George Orwell's political fable 'Animal Farm,' writing that its criticism of authoritarianism was not 'the right point of view.'

Waves off the coast of Nazaré, Portugal, can reach over 100 feet and are caused by the area's deep underwater canyon geography

Studies suggest when you sleep is as important as how much you get, and syncing with your circadian rhythms may lead to less fatigue and improved long-term health outcomes

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

Lesser-known phobias include turophobia, or the fear of cheese, and nomophobia, the fear of being without your cell phone.

All rainbows are 'raincircles' caused by water droplets separating white sunlight into a spectrum of colors, but Earth's surface blocks the bottom half of the circle from our line of sight.