In 1924, elephants from the Central Park Zoo marched in Macy's inaugural parade

See historic Macy’s Thanksgiving Day Parade photos

Snoopy and Bullwinkle and Clifford, oh my! This slideshow has photographs of all those characters (and more) from when they debuted as balloons at the Macy’s Thanksgiving Day Parade. These photos span from the original parades in the 1920s through the early 2000s.

The first Macy’s Thanksgiving Day Parade took place in 1924

It was originally intended to promote Macy’s upcoming holiday sales. Although it took place on Thanksgiving Day, the parade was initially called the Macy’s Christmas Parade—the name didn’t change until 1927.

Macy’s revolutionized retail with fixed pricing, pay-upfront policies, and marketing

The brand soon grew into a cultural icon, hosting the first in-store Santa in 1862, and launching the Macy’s Thanksgiving Day Parade in 1924, now a holiday staple. Its flagship Herald Square store became the world’s largest, and its festive window displays set a new standard for holiday celebrations.

Mall Santas became a widespread tradition beginning in the 1900s

Santa Claus and commercialism are inextricable. In the early 1900s, department stores started putting “live” Santa Claus displays in their windows to help sell goods.

Learn how the Macy's Thanksgiving Day Parade comes together each year

The Macy’s Thanksgiving Day Parade is essentially a huge theatrical production spanning several long blocks in New York City rather than a stage. Naturally, organizing it is a complicated process. This podcast episode explains how the Macy’s Thanksgiving Day Parade comes together each year.

Working as a mall elf is not always merry

Humorist David Sedaris’s classic radio piece on his time working as Crumpet the Elf at Santaland in a Macy’s revealed a darker side of Christmas, filled with tantrums and fights. First broadcast in 1992, Santaland Diaries was Sedaris’s breakout story, and NPR has annually aired the story ever since.

See Rockefeller Center's Christmas trees since 1931

In 1931, with construction still underway, Rockefeller Center's very first Christmas tree was erected out front. John D. Rockefeller himself greeted the construction workers who put up the first 20-foot tree and decorated it with cranberries and paper garland.

Tiptoe, an adorable blue reindeer, became Macy’s new mascot in 2021

Move over Rudolph—there’s a new reindeer in town. And just like the red-nosed reindeer, this one was also created by a department store. An article explains Tiptoe’s origin story, and the business implications of the new mascot.

A New York fireworks ban necessitated a new way to ring in the New Year

In 1906, the city banned fireworks displays, forcing the Times Square celebration to find a new centerpiece. The Times commissioned Jacob Starr, a Ukrainian immigrant who worked for Strauss Signs, to develop an ornament. He returned with the now-iconic New Year’s ball.

The annual “Fiesta” parade features the largest equestrian parade in the US

Every first week of August, Santa Barbara welcomes tens of thousands of tourists for Old Spanish Fiesta Days festival, a five-day event downtown celebrating Spain’s legacy in the town. A capstone moment is the annual equestrian parade, honoring the region’s horse tradition with hundreds of the animals.

Disneyland opened in 1955

Walt Disney teased the amusement park a year in advance through his ABC show, "Walt Disney's Disneyland." This episode was from the park's opening day, an event that necessitated a news-like live broadcast and walked viewers through the park's attractions and amenities. One in three Americans watched the broadcast, despite its numerous technical difficulties.

The original ending to 'Rudolph the Red-Nosed Reindeer' was changed after viewers voiced their disappointment

The movie's TV premiere on December, 6, 1964, ended with Santa choosing Rudolph to help him deliver presents across the world. However, young viewers were disappointed that Rudolph never fulfilled his promise to rescue his friends from the Island of Misfit Toys, which he'd promised to do earlier in the film. The producers reworked the ending, correcting the plothole, before the movie was broadcast again in 1965.

Calvin Coolidge brought the State of the Union to the radio age

On Dec. 6, 1923, President Coolidge delivered his Annual Message from the US House chamber as millions listened by radio—crowds gathered outside with amplifiers—making it the first nationally broadcast address and the only in-person State of the Union of his presidency.

The first Super Bowl halftime show featured marching bands and two men on jetpacks

At Super Bowl I, the halftime show featured college marching bands, a rifle drill team, and two performers flying jetpacks, in an era before music stars and spectacle defined the break.

Jazz legend Louis Armstrong was once the honorary king of the Zulu krewe

The historically Black krewe invited Armstrong to lead their parade in 1949. The invitation fulfilled a lifelong dream for the musician, who grew up in New Orleans. "After that," he told Time magazine in advance of the parade, "I'll be ready to die."

The story of the debut 1967 Consumer Electronics Show

Read an account of the origins of the first CES in New York in 1967, a story which is surprisingly difficult to find information about.

One prankster started a movement to clothe animals in the mid-20th century

G. Clifford Prout founded the Society for Indecency to Naked Animals, saying that animal nudity was rude and immoral. The campaign continued for years until CBS employees realized Prout was actually a comedian named Buck Henry.

The massive gathering that rang in the first Earth Day

Earth Day was first celebrated in 1970 and helped inspire a significant nationwide environmental movement. In Philadelphia, the holiday was rung in with a gathering in the city’s Fairmount Park featuring musicians, speakers, and over 10,000 attendees. This video from CBS offers remarkable footage from the day and explains why Philadelphians were especially drawn to the environmental cause.

The Rose Bowl was first played in 1902 and was the first postseason college football game

Held annually in Pasadena, California, the Rose Bowl is known as the “Granddaddy of Them All,” pairing top teams in a historic stadium and coinciding with the famed Rose Parade each New Year’s Day.

Watch a 1934 short film starring jazz legend Cab Calloway, a major figure in the Harlem Renaissance's music scene

Meet the new baby Asian elephant at the Fort Worth Zoo

Born on April 1, 2026, the 285-pound calf named Sam Houston was on his feet within six minutes of birth and nursing within an hour. He is the largest calf in zoo history and the fourth generation of an elephant family that has called the Fort Worth Zoo home.

Grant's third-term ambitions helped create the GOP's elephant symbol

In 1874, as Republicans debated Ulysses S. Grant possibly seeking a third term, Harper's Weekly ran a Thomas Nast cartoon showing a panicked elephant labeled "The Republican Vote." The image caught on, cementing the elephant as the GOP's enduring symbol.

Atlantic City was a major vacation destination in the early 20th century

The city’s boardwalk, filled with amusement parks and vendors, became a significant attraction for vacationing families. The town also became a hub for entertainment, with actors often starting there before heading to Broadway.

Watch how wild animals are projected into a mall

Centered around a dynamic, ever-changing watering hole, the experience allows you to meet a diverse range of animals from Africa to the Arctic as they graze, drink, and interact with the environment around them.

Met Gala fashion over the decades

Check out the wildest, most impressive Met Gala looks of past decades. This video covers notable outfits from every year of the event. From themes like “The Eighteenth-Century Woman” to First Lady Jackie Kennedy Onassis to the many looks of Rihanna, the video walks viewers through every stitch and sequin. An inside look into just what makes the Met Gala one of the most important fashion events of the year.

Mardi Gras has an annual economic impact of nearly $900M

Tulane University's Toni Weiss studies Mardi Gras' effect on New Orleans. Her study of the 2023 parade found that the event generated approximately $891M for the local economy. Weiss also found that the money that the city spent about $10M on the parade (for security, sanitation, and more) but earned a net fiscal benefit of $28M.

See the most iconic photos from four decades of LIFE magazine

In 1945, Surrealist artist Salvador Dalí and legendary animator Walt Disney began collaborating on a short film that was not completed until 2003, years after both men had died.

Dorothy's famous entrance into Oz in 'The Wizard of Oz' relied on analog tricks, including a body double and sepia-toned paint, as much as it did on technology

70 years ago today, city officials in Santa Cruz, California, banned rock 'n' roll to protect its youth from corruption after witnessing a 'provocative' concert the night before.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

American dance legend Martha Graham, sometimes called 'the Picasso of dance,' refused to perform at the 1936 Olympics in Berlin and conceived the piece 'Chronicle' in response to the experience.

Explore fun facts from the USPS, including unique post office buildings, a stamp that traveled past Pluto, and more.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

For centuries, Niagara Falls has been a magnet for daredevils seeking to conquer one of nature's most powerful wonders, with its 200-foot drop and water rushing at 32 feet per second with 280 tons of force.

El Niño, Spanish for 'the boy,' was named after Jesus Christ because the phenomenon resembled the weather changes observed around Christmastime.

In 2009, the nation was gripped by the story of a missing young boy who was believed to be floating over Colorado in a homemade balloon, until it was revealed that he was at home the whole time.

'Grand Canyon of the Yellowstone,' a work by American painter Thomas Moran, inspired Congress to establish Yellowstone National Park.

When a Paris department store hesitated to sell Estée Lauder's perfume, she 'accidentally' broke a bottle, causing the smell to spread throughout the store and shoppers to start asking to buy the scent.

Larger animals like giraffes, elephants, and blue whales have developed a unique defense against cancer, a phenomenon known as Peto's Paradox

Sears sold DIY house kits starting at $600 in its famous catalog from 1908 through the 1940s, resulting in roughly 10,000 'Sears and Roebuck houses' being built.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

Visualize the path of every solar eclipse from 1900 to 2099 and see what each looks like when observed from different locations on Earth.

At the beginning of the 20th century, a group of young men ate standard American food—replete with food additives like borax and formaldehyde—as part of government research to better understand food safety.

Many legends about George Washington, including his supposed wooden teeth and the story of cutting down the cherry tree, lack evidence.

Exploring the Larry Bird punch that almost changed March Madness

The US first hosted the World Cup in 1994, a tournament that lives in soccer infamy for its poor planning and the murder of Colombian player Andres Escobar, who'd accidentally scored on his own net.

Elk Cloner, the first computer virus to spread in public, was written as a practical joke by Richard Skrenta, a Pittsburgh high school student.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

See a ranking of the best (and worst) Federal Reserve Chairs since 1914 out of the 16 men and women who have held the office since.