Tiffany & Co. was among LVMH's most expensive—and complex—acquisitions

See every brand that LVMH owns

LVMH is arguably best known for owning luxury fashion and jewelry brands like Tiffany & Co., Fendi, and Louis Vuitton. But the parent company also owns a variety of brands in other categories, such as beauty supply store Sephora and the hotel group Belmond.

Hermes once usurped LVMH as the world's most valuable luxury company in April 2025

At the time, Hermes's market capitalization surpassed LVMH's after a tough earnings report for LVMH in Q1 2025. The news came roughly fifteen years after LVMH tried to quietly build a stake in Hermes.

Tiffany & Co. released a $200K Advent calendar in 2021

Tiffany & Co. has released ultra-luxury Advent calendars containing more than $100K worth of jewelry, including gold bracelets, diamond earrings, and platinum pendants. The 2021 edition cost $200K and featured daily drawers of high-end pieces.

One of LVMH's key business innovations was widening the luxury market's target audience

While certain items under the LVMH umbrella can cost thousands of dollars, like large Louis Vuitton bags, others, like coin purses or lipstick, cost significantly less. Some argue that these comparatively lower-priced items allows LVMH's target audience to be much larger in size than it would have been if it only targeted the world's wealthiest shoppers, whereas others argue that it makes the brand more vulnerable to economic downturns.

Some of LVMH's acquisitions were due to Bernard Arnault's search for undervalued companies

The LVMH CEO didn't mind acquiring companies that were outside the scope of what he had acquired previously—which is part of why LVMH owns such a wide variety of brands, from hotel chains to perfume companies.

Explore how fine jewelry investing works

Experts recommend that fine jewelry investors focus on the most in-demand brands like Cartier, and on trends, time periods, and stones with staying power.

Dollar Tree was increasingly targeting higher-income shoppers in 2026

Dollar Tree stores have been opening in wealthier areas in recent months, with its 9,000th store opening in 2025 within a few miles of a Louis Vuitton store and a Porsche dealership. A recent survey found that 19% of the money spent at dollar stores came from households with annual income exceeding $100,000.

In 2025, Moët & Chandon was the leading Champagne brand

Valued at nearly $1.5B, Moët & Chandon leads the charge in brand value. Following closely are Chandon and Veuve Clicquot.

In 2025, thieves stole roughly $100M of jewels from the Louvre

The robbery of the world's most visited museum took less than ten minutes and resulted in worldwide shock. The thieves used a ladder to break into the building and steal eight pieces of French crown jewels, and then escaped on motorbikes.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

BTS makes big profits, and spends just as big

While the band has been on hiatus since 2022, there are remarkable insights into the band’s success, like a $44M profit from a six-show tour. Their profits allow them massive spending, with investments like a shared mansion in addition to owning their own multimillion-dollar apartments.

In 2018, Apple became the world's first publicly traded trillion-dollar company

The valuation was made possible by Steve Jobs' return to the company in 1997, who implemented a simplification strategy by cutting the majority of Apple's existing product line. His promotion of Jony Ive to SVP of industrial design would help popularize Apple through colorful products and marketing.

A private equity firm led the leveraged buyout of Toys 'R' Us before the company's bankruptcy

After being acquired by two private equity firms and a real estate company for more than $6B in 2005, Toys 'R' Us filed for bankruptcy in 2017. Many point to the $400M a year the company had to pay to service its debt, as well as increased competition from online retailers like Amazon, for draining its profits and ultimately dragging it under.

Advertising holding company WPP acquired Ogilvy & Mather in 1989 for $864M

It was the largest amount ever paid for an agency at the time. WPP, which acquired agency J. Walter Thompson for $566M just two years before the Ogilvy & Mather acquisition, still owns Ogilvy today.

The Lombardi Trophy is handcrafted from sterling silver each year

Made annually by Tiffany & Co., the Lombardi Trophy is hand-formed from sterling silver, taking months of work and dozens of labor hours before final engraving is completed after the Super Bowl.

When a Paris department store hesitated to sell Estée Lauder's perfume, she 'accidentally' broke a bottle, causing the smell to spread throughout the store and shoppers to start asking to buy the scent.

Sophia Amoruso's company Nasty Gal was worth $100M at its peak

In 2006, Sophia Amoruso started an eBay shop that would later transform into the clothing company Nasty Gal. However, Amoruso’s rags-to-riches success with Nasty Gal didn’t last. After multiple rounds of layoffs and employee complaints, the company filed for bankruptcy in 2016.

Macy’s doesn’t own its flagship location because of the 'million dollar corner'

When Macy’s moved to the Herald Square location, it reached a verbal agreement to acquire that corner of land—but at the last minute, it was sold to a rival store for roughly $1M.

Auto and consumer goods companies absorbed billions in costs due to President Trump's 2025 tariffs

Detroit's three automakers combined paid $6 billion in tariffs in 2025. Procter & Gamble raised prices on 25% of its products, and supply chain experts estimate that 80-85% of all tariff costs were absorbed domestically—either by companies or consumers.

From 1986 to 2024, Microsoft has acquired at least 277 companies

Some of these acquisitions helped the company expand into enterprise software and services, including Visio, which integrated diagramming software into Microsoft Office, and Hotmail, which provided an email platform to customers. Recent acquisitions of Mojang and Activision Blizzard underscore an increasing emphasis on the video game industry.

The story of Klarna's IPO

BNPY company Klarna went public on the NYSE in September 2025, roughly 20 years after it was founded. At the time, Klarna made roughly three-quarters of its revenue via merchant fees, charging a small premium for each purchase.

Bumble was originally created under the MagicLab parent company

When Blackstone acquired MagicLab in 2019, Bumble Founder and CEO Whitney Wolfe Herd was elevated to CEO of the entire parent company (which also owned Indian dating app Badoo). The parent company was rebranded as Bumble Inc.

Tequila overtook whiskey as a top US spirits subcategory in 2023

Tequila sales in the US totaled $6.5B in 2023, surpassing whiskey's $5.3B. The shift was partially driven by premiumization, with the majority of supplier revenues coming from premium and super-premium tiers and brands.

How Ivy Leagues are worth billions

Ivy League universities manage massive endowments to support their operations—but instead of simply spending donations, they invest them for long-term growth. Yale’s David Swensen helped reshape this approach in the 1980s by diversifying beyond stocks and bonds into private equity, hedge funds, and real estate.

The Louisiana Purchase nearly doubled America’s size in 1803

Acquired from France for $15M, the Louisiana Purchase added 828,000 square miles to the United States—stretching from the Mississippi River to the Rockies. US ambassadors in France signed the papers to buy the tract from the embattled Napoleon Bonaparte for a mere $15M before Jefferson learned the terms, due to the advantageous nature of the deal.

How JPMorgan Chase became America's biggest bank

From the railroad and steel consolidations brokered by John Pierpont Morgan on Wall Street more than a century ago, to the repeal of Glass-Steagall, the financial crisis, and Jamie Dimon’s leadership, J.P. Morgan Chase has been at the center of finance for more than a century.

How Cadillac joined F1 as the first new team in a decade

The process was not an easy one: Despite growing American interest, thanks to Netflix's "Drive to Survive" and the 2025 film "F1," the 10 teams in the league were resistant to another team diluting the prize money. That changed when Cadillac agreed to pay $200M to become Formula 1's 11th team. This deep dive from ESPN's Nate Saunders details how the company made the deal happen.

The Mona Lisa's celebrity status and repeated restorations have obscured what made the painting so revolutionary for its time

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

The Nasdaq's 'Magnificent 7' companies are responsible for roughly 40% of the Nasdaq 100 index's gains, while the remaining 93 companies account for the other 60%.

Before the current East Wing ballroom project, only two White House renovations in the past 100 years cost more than $10M.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

In 2019, a laptop loaded with six of the worst malware in history and described as 'an exhibit of historical weaponry' sold for $1.3M.

Watch this video that uses Lego bricks to explain how venture capital works.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

A Yale student wrote a profound essay about the consulting industry's influence on elite college students that was published in a book of her writing after she died in a post-graduation car accident.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

Objects can be 3D printed with light by projecting 2D computerized tomography (CT) scans onto rotating cylinders of resin, which solidify upon exposure.

In its famous catalog, Sears sold $600 DIY house kits from 1908 through the 1940s, resulting in an estimated 100,000 'Sears and Roebuck homes.'

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO

Fireworks make a loud booming sound after exploding due to air expanding faster than the speed of sound.

Track the location of the Voyager probes, currently between 13 and 15 billion miles away from Earth.

After her fellow cult members tried to kill her with an LSD-infused hamburger, one member of the Manson Family, the murderous cult led by Charles Manson, decided to testify against the group's leader.

See how each of the more than two million known species relates to each other—and to common ancestors—in this zoomable tree of life.

Louisiana's 'Cancer Alley' is infamous for having some of the highest industrial pollution, toxic air emissions, and cancer risks in the US.

In 2026, Finland was named the world's happiest country for the ninth consecutive year based on its wealth, social safety network, and high life expectancy, among other factors.

Hear 50 years of iconic hip-hop samples, the genre's foundational looped tracks

The Brothers Grimm were lawyers before they were storytellers, and became interested in fairy tales as they began investigating how rules and customs had been passed down through cultures.