Amazon sends its first-ever letter to shareholders every year

Read Jeff Bezos' letter to Amazon shareholders from 2000, when shares were down more than 80%

"Ouch. It's been a brutal year for many in the capital markets and certainly for Amazon.com shareholders," the letter begins. Amazon shares were down more than 80% from the prior year at the time.

Amazon's success is attributable, in large part, to founder Jeff Bezos’ vision

Bezos parlayed a career on Wall Street into founding an online bookstore that would evolve into the largest online retailer in the world. Bezos’ story is characterized by his relentless focus on innovation and on the customer experience at Amazon.

Amazon didn't have a profitable quarter until 2001, more than 6 years into its existence

Jeff Bezos, however, took pride in Amazon's early unprofitability, reinvesting the money Amazon made back into its business, prioritizing investment into long-term growth and customer acquisition over short-term gains.

Amazon founder Jeff Bezos emphasizes worrying about customers rather than competition

In a 1999 shareholder letter, Bezos wrote, "I constantly remind our employees to be afraid, to wake up every morning terrified. Our customers have made our business what it is, and we consider them to be loyal to us – right up until the second that someone else offers them a better service." Motivated by fear, the entrepreneur advocates consistent innovation, experimentation, and improvement to create a better customer experience.

Bezos has frequently cited a 1999 article titled Amazon.bomb to illustrate how dire the early predictions about Amazon got

Over the years, Amazon founder Jeff Bezos often recalls how wrong the predictions in the 1999 Barron’s cover story were. Among other things, that article declared Amazon’s entire business model to be unsustainable and destined to fail, noting its lack of profit and dependence on a massive amount of capital to fund its growth.

Amazon sold its first book on April 3, 1995

Before selling everything on the internet, Amazon started as an online bookstore. The company's first customer was a man named John Wainright, who purchased "Fluid Concepts And Creative Analogies: Computer Models Of The Fundamental Mechanisms Of Thought" by Douglas Hofstadter. There's a building named after Wainwright on Amazon's Seattle campus.

Read Berkshire Hathaway shareholder letters from 1977 on

Each year, Berkshire Hathaway’s shareholder letters are eagerly anticipated by employees and Buffett fans alike. A resource lists every single letter from 1977 and is great for anyone seeking a peek behind the curtain into Buffett’s brain through years of stock market booms and busts.

Amazon has experienced relentless, if occasionally bumpy, growth since its founding

From its founding in 1994 to a slew of acquisitions and new products and services launched in the decades since then, Amazon has experienced relentless, if occasionally bumpy, growth. This timeline from The Verge lays out some of the major events in the company’s story, including its IPO, rollout of its lucrative cloud-computing division, and much more.

Jeff Bezos launched his philanthropic ‘Bezos Day One Fund’ in 2018 with his then-wife, Mackenzie Scott

The fund focuses on promoting education and reducing homelessness. This article compares Amazon founder Jeff Bezos’ philanthropic initiatives to those of other billionaires, including Warren Buffett and Bill Gates.

Warren Buffett wrote a letter on why a seller should sell his business to his firm

In Berkshire Hathaway's 1990 Annual Letter, Warren Buffett included an edited version of a letter he sent to a man who indicated he might want to sell his family business. This short letter is a masterclass in selling and differentiating your product from the competition.

One of the most important pieces of Amazon’s corporate empire? Its Prime subscription business

Prime drives customer loyalty and boosts Amazon’s revenue through its monthly and yearly fees. The key components included with a Prime subscription include free two-day shipping on eligible items, as well as access to services like Amazon Music and Prime Video.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

Read Palantir CEO Alex Karp's most recent shareholder letter

Alex Karp's latest shareholder letter details both the company's outlook and recent performance, but also provides insight into what leadership finds important more generally. In this letter, Karp addresses Palantir critics and external concerns about the use of Palantir's technology for government surveillance.

Read an email Steve Jobs wrote himself in 2010

Steve Jobs apparently liked to email himself to save his thoughts. This archival email, written the year before he died, shows Jobs expressing gratitude and wonder for the world and its creative people.

A letter to Ethereum’s community from an early builder

Fuel Network CEO Nick Dodson writes about his experience as an early app builder on the Ethereum blockchain. He talks about why he perceives Ethereum as being different from rival blockchains like Solana, espousing the ethos and “spirit” of the Ethereum network and community. At the same time, he lays out some hopes he has for the future of Ethereum in a telling peek into an Ethereum insider’s brain. Read the letter here.

Read Mark Zuckerberg and Priscilla Chan Zuckerberg's $45B letter to their daughter

After giving birth to their daughter, the Zuckerbergs launched the Chan Zuckerberg Initiative in 2015. The pair announced the charitable organization's creation in a letter addressed to their daughter. The Zuckerbergs pledged 99% of their earnings from Facebook over the course of their lives to advance education, cure disease, and transform public policy, something the letter says is a commitment to their daughter's future. The organization has since shifted its focus to artificial intelligence and science.

Santa Claus originally wrote Christmas letters instead of receiving them

Parents originally used the letters as an opportunity to help discipline their children. Gifts eventually took on a more central role in the holiday, turning the letters into chances for kids to write Christmas wish lists.

Walt Disney's 1957 corporate strategy document

From TV to music to amusement parks, Disney is widely regarded as one of the most successful American companies of all time. That's partly because Walt Disney was carefully building a corporate strategy from day one that accounted for the company's publications, merchandise licensing, comic strips, and more. See his 1957 corporate strategy document for yourself (spoiler alert, it's covered in Mickey Mouse illustrations).

SpaceX's S-1 or 'prospectus' revealed many previously unknown details about the company

Those revelations include the company's unprofitability despite doing $18.7B in revenue in 2025, exactly how many voting shares Elon Musk will have in the company (roughly 85%), and more.

Read Paul Graham’s initial post announcing YC’s first batch

In March 2005, Y Combinator cofounder Paul Graham announced the program that would become Y Combinator on his website.

Dividends are payments made by a corporation to its shareholders

From the Dutch East India Company paying out the first dividends over 400 years ago to the word “dividend’s” ancient Latin roots, Dividend.com has a full explainer of this investing perk and how individuals can earn income while holding dividend-paying stocks or ETFs.

The evolution of the State of the Union speech

The US State of the Union speech is an annual event proposed by the country's Constitution and scheduled by its first president. President George Washington was the first to deliver such a speech, by nature of his office, limiting the inaugural "Annual Message" to 1,100 words and 10 minutes. Just 10 years later, the country's second president, John Adams, changed the nascent tradition, instead offering a written statement.

The Wall Street Journal: a timeline

The Wall Street Journal got its start as a financial news bulletin for people trading stocks. Since then, it has evolved beyond just financial news. It now ranks among the preeminent global business news sources.

Hear about the 250-year history of the United States Postal Service, complete with some of its strangest deliveries, important innovations, and the figures that made it an American institution.

Inside the first year as a CEO

The CEO role is a complicated one, especially for those who haven't held it before. A recent study found that among CEOs who left their jobs in the first quarter of 2024, 15% held the job for less than 24 months. That's up almost 10% from 2019. This article highlights the challenges CEOs face in their first year on the job, and describes how they can overcome them. Read more here.

Learn how to read a prospectus, the juicy document that any company must file with the SEC before going public.

The WEF’s ‘Davos Manifesto’ is a set of guiding principles for the event

In 2020, these principles were updated for the first time in more than 40 years to include “stakeholder capitalism,” the idea that a company’s purpose is “to engage all its stakeholders in shared and sustained value creation.”

Hear about the 250-year history of the United States Postal Service, complete with some of its strangest deliveries, important innovations, and the figures that made it an American institution.

20,000 letters to the advice columnist 'Dear Abby' provide insight into prevailing sex, religion, and LGBTQ fears, anxieties, and concerns from the 1950s onward.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

Warren Buffett's former professor Benjamin Graham is known as the 'father of value investing,' a strategy in which investors seek to buy stocks trading below their intrinsic worth.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

Netflix profits when you're not watching, and its movies are designed that way—read a detail-rich critical essay exposing lesser-known Netflix takes

Sears sold DIY house kits starting at $600 in its famous catalog from 1908 through the 1940s, resulting in roughly 10,000 'Sears and Roebuck houses' being built.

Legendary architect Frank Lloyd Wright designed the SC Johnson headquarters in Wisconsin, aiming to make a cathedral-like workplace

Walt Disney's early film 'Alice's Wonderland' was a groundbreaking innovation in the silent film era

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

After NASA's Voyager 1 captured Earth as a single pixel as it left the solar system in 1990, astronomer Carl Sagan used the image to reflect on humanity's fragility and the responsibility to protect 'the only world we've ever known.'

Meet the 56 signers of the Declaration of Independence—most of whom didn't put pen to paper until August 2, 1776—and see their original signatures.

Before writing 'Walden,' transcendentalist Henry David Thoreau nearly burned down his hometown with a campfire that grew out of control.

A researcher recently discovered an interview from 1967 between groundbreaking journalist Joan Didion and the Grateful Dead, years before the band became an institution.

English mathematician Ada Lovelace wrote the first computer algorithm a century before computers existed and hypothesized that computing devices would one day be able to compose music—foreseeing the generative AI systems of today.

Famed poet TS Eliot rejected the manuscript for George Orwell's political fable 'Animal Farm,' writing that its criticism of authoritarianism was not 'the right point of view.'

The rivalry between Alexander Hamilton and Thomas Jefferson centered on federalism—the question of how much power the federal government should hold relative to the states.

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO

The Beatles' US label rejected the band's first two singles, 'Please Please Me' and 'From Me to You,' with one executive calling the band 'dead in the water.'

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

Graffiti dates back to at least ancient Pompeii, where citizens scrawled messages to one another on public walls

In 1939, baseball star Lou Gehrig delivered his inspirational 'Luckiest Man' speech after retiring due to the health condition that now bears his name.