The world of rare and expensive Pokémon cards

Bubbles can exist in markets for collectibles, not just industries and technology

This podcast tells how "Magic: The Gathering" faced its own speculative bubble as rare cards surged in resale value—risking a Beanie Baby-style crash. It follows how the game’s creators tried to engineer a system to keep a collectibles market from collapsing.

'Stadium Events' is one of the rarest Nintendo games

The game, in which players compete in Olympic-style events, is notoriously boring, but it's also incredibly rare, thanks to a branding change after the cartridge's initial run. That's made it one of the most sought-after video games, with buyers paying over $35K for it.

The 1987 Nintendo video game 'Stadium Events' isn't known for being particularly fun, but its scarcity has made it a highly sought-after item that has sold for up to $35K at auction.

The Japanese folklore that inspired Pokémon

Characters from the popular video game series appear to reference the yōkai from Japanese folklore, which first became popular during the country's Edo period, when art and literature became mass-produced.

A unique art piece became the most expensive NFT when it sold for $92M

Non-fungible tokens sold for millions of dollars during their popularity peak from 2021 to 2022, with the top ten most expensive NFTs all costing upwards of $7M.

Some Pokémon have been named after real and fictional organisms, while some real-world species have been named after Pokémon, such as Chilicola charizard and Binburrum zapdos.

Inside a company making millions on retro, refurbished technology

Retrospekt is one of the many companies flipping old, fan-favorite technology like Polaroids, cassette tapes, and Tamagotchis. Studies show that nostalgia can make people spend money and is one of the driving forces behind the demand for second-hand gadgets.

Autograph hunters form secretive networks to trade celebrity access tips

Inside the rarefied world of the autograph collector, individuals who will go to great lengths to gather celebrities' signatures.

Consumers are buying more books now than they were 20 years ago

Interest in reading spiked during the COVID-19 pandemic and has continued building since then. The romance and fantasy genres in particular have been especially popular, with titles celebrated on BookTok, a wing of TikTok dedicated to reading, spurring the craze.

Catching up with hobby icon Sy Berger

In 1952 baseball card company Topps printed two series of cards. The first series sold well, but the late-season series, numbered 311-407 and included Mickey Mantle, didn’t. Read the first-hand account of how Topps couldn't’ even give the late-season series cards away and dumped an estimated 500 cases into the Atlantic Ocean in 1959. Decades later, it created a scarcity that drove the price of that Mantle card to $12.6 million.

Cardboard thieves are making millions

The global market for recycled cardboard is worth billions of dollars—and it's attracting criminals. Specifically, people are making a fortune from taking used cardboard that's been left outside to be recycled, then proceeding to sell it. As a result, legitimate recycling firms and local authorities are missing out on millions. Learn more here.

GameStop stock began a meteoric rise in January 2021, rallying from a low of $2.57 to as high as $438 when Keith Gill helped mobilize retail investors to drive prices higher

Keith Gill was a financial advisor who posted on social media under usernames including "Roaring Kitty." Backing from Chewy founder Ryan Cohen, who became GameStop's CEO, took things up a notch.

Since its introduction, the price of bitcoin has experienced significant volatility

Driven in large part by speculation and intense social media attention during the pandemic, along with the availability of capital during near-zero interest rate periods, the price has seen at least three major crashes despite steadily increasing over the long run since 2014.

How a lawn gnome became the hottest item at the Masters

The kitschy piece of memorabilia debuted in 2016 and has since become a highly sought-after collectible for Master attendees. This ESPN deep dive explores how it happened and what makes the strange little item so attractive for golf fans.

X Games emerged during “extreme” marketing boom in the 1990s

Launched as the “Extreme Games” in 1995, the event tapped into a trend from the '90s of brands labeling products and events “extreme” to appeal to youth culture—mirroring marketing in soft drinks, snacks, and video games.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

Mental health experts caution against youth sports betting

People in their early 20s represent the fastest-growing group of sports gamblers. That fact concerns mental health professionals, who warn that early exposure to gaming primes children’s brains to seek digital rewards.

The hypercompetitive world of becoming a K-pop star

K-pop, a global $8B industry, rose from its 1990s regional roots to worldwide fame thanks to hits like “Gangnam Style.” Trainees endure years of intense training in performance and media skills, with only 4% to 5% debuting.

People are making careers out of playing claw machines

As it turns out, winning at a claw machine arcade game over and over again makes for great social media content. Influencers like Erik Kane are taking advantage of this—and making money off of it, too.

The commercial and therapeutic potential of psychedelics

A 2006 study into the potential therapeutic benefits of psychedelics sparked a renewed interest in the field of psychedelic research, a development that has cascaded into commercialized ventures and experiences. This article details how growing research into the psychological benefits of psychedelics is matched by the rise of anecdotal reports, book deals, businesses, and corporate claims seeking to capitalize on psychedelic potential.

Owning a Peloton has become a status symbol

Given the relatively high financial barriers to entry—with its cheapest bikes selling on its website for almost $2K—owning a Peloton has become a status symbol for some, representing the disparity between access to fitness between the upper and lower classes in the US (especially during COVID).

Why is cocaine worth so much?

The global cocaine trade is worth an estimated $100B a year. But, where does that money go, who is spending it, and who is making it? Vice follows the money to understand why the cocaine business functions the way it does. From illicitly growing...

The long-lost art of coded postage stamps

In the 1800s, the postcard was a relatively new phenomenon, as was the post office. In the burgeoning system, recipients of mail had to sometimes pay prohibitively costly fees to receive it. So to get around the fees, a system of placing stamps on the envelopes in specific ways to communicate—a simple yes or no—was devised by clever mailers and expanded and codified by postcard companies into guides. Learn about the fascinating system here.

A rush to invest in British rail in the 1840s led to investor ruin

During “Railway Mania,” speculative excitement pushed British rail shares to extreme valuations as investors chased rapid expansion. When costs ballooned and profits failed to materialize, the bubble collapsed in 1847—wiping out fortunes across the country.

Why new Rolexes can cost less than used ones

It's reasonable to assume a new Rolex watch—which often sell for thousands of dollars each—would be more expensive than a used version. However, that's increasingly not always the case. This video explains why some used Rolexes cost more than their new counterparts. Watch it here.

Chess is played by an estimated 600 million people worldwide

Chess remains one of the most popular games in history, with roughly 600 million players across the globe. The game thrives casually in homes, schools, and parks, while also sustaining robust online communities and professional tournaments.

22 fascinating discoveries of massive gold coin hoards

The gallery highlights major gold coin treasures from ancient to modern times, from the Saddle Ridge hoard in California in the 1800s (now worth $10M) to finds in Baltimore, Kentucky, and more. Each discovery reveals something about the period, with some buried and others left in vaults.

There's a booming community of jumping spider pet owners

Jumping spiders have become hugely popular pets, especially amongst women, and they can cost up to $100. Some get them in an attempt to overcome their fear of spiders, while others just find them adorable. The practice has led many people to appreciate the complexity of the animal that some would consider a pest.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

Art theft is the third-largest source of criminal revenues worldwide, thanks in part to the subjective nature of valuing a work of art.

Exploring the Larry Bird punch that almost changed March Madness

Frank Lloyd Wright's houses are historically hard to sell because they're old, subject to local landmark commissions, and often unfashionable

Explore fun facts from the USPS, including unique post office buildings, a stamp that traveled past Pluto, and more.

Warren Buffett's former professor Benjamin Graham is known as the 'father of value investing,' a strategy in which investors seek to buy stocks trading below their intrinsic worth.

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

'Shogun,' a 1980s TV series, helped popularize sushi in the US by stimulating an American interest in Japanese culture.

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

Fear or disgust related to clusters of holes and cracks, called trypophobia, may stem from evolutionary processes to help us avoid pathogens.

When a Paris department store hesitated to sell Estée Lauder's perfume, she 'accidentally' broke a bottle, causing the smell to spread throughout the store and shoppers to start asking to buy the scent.

Learn how to read a prospectus, the juicy document that any company must file with the SEC before going public.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

A century of Billboard issues documenting the evolution of popular music.

Explore an interactive map built from more than 100,000 survey responses on where people find joy in their lives

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

Telehealth demand for GLP-1s for weight loss is booming as consumers seek easier access.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

Watch how deep-sea mining equipment collects and processes polymetallic nodules—metal-rich, potato-shaped rocks—from the ocean floor and creates environmentally damaging plumes of sediments.

How the most famous Ebola book, The Hot Zone, which sold 3.5 million copies and was translated into 30 languages, got aspects of the disease so wrong.

While El Niño moves warm Pacific Ocean waters east along the equator, La Niña moves them west, shifting where rainfall will become more common for months.