The traditional parade takes place on the first Sunday of the festival

Oktoberfest revelers wear traditional dress

Lederhosen (short leather pants) and dirndls (dresses with lace-up bodices) are found everywhere at Oktoberfest, This short documentary explores the resurgence of traditional clothing in Germany, which extends beyond Oktoberfest.

Every Oktoberfest starts with a tap

Crowds rush excitedly toward the tents to count down to the ceremonial first tap, with the mayor declaring “O’zapft is!” This short documentary walks you through the tradition at the 2019 festival. Don’t miss the impressive shots of servers carrying dozens of beer steins at once to their thirsty patrons. Prost!

Oktoberfest, explained

The first Oktoberfest was held in 1810 to celebrate the marriage of Prince Ludwig and Princess Therese von Sachsen-Hildburghausen. It was the surprising prototype of what would become every beer fan's favorite festival. Held in late September and early October, Oktoberfest is the largest folk festival in the world.

Brazil's festival has its own mascots

Blumenau, Brazil, has been home to generations of German immigrants who brought the annual Oktoberfest celebration from Europe. Thousands of revelers parade down what was once known as Wurstrasse, or Sausage Street. There, they’ll find the festival’s ubiquitous mascots, Vovó and Vovô Chopão, or Grandma and Grandpa Big Beer.

Wander through an Oktoberfest celebration

Feel like you’re in the center of the action with this walk-through video of the modern Oktoberfest experience. A former Munich resident covers everything you could want to know, including how to not anger the locals with boorish behavior. She explains the layout of the grounds, what to wear (hint: not cheap, mass-produced German costumes), and a few vital German phrases. Don’t forget to say "bitte" (thank you) when ordering your next round!

Only six breweries are permitted at Oktoberfest

Oktoberfest’s beer offerings are tightly regulated. Only six breweries are invited to supply the entire festival with drinks. The “youngest” brewery, Paulaner, was founded in 1634.

Chicken vendors are an integral part of Oktoberfest

Ever since the first roasted chicken stall appeared at Oktoberfest in 1885, this rich, satisfying dish has been a crowd favorite for soaking up all that beer. Some estimates put the number of Wiesenhendl, or Wiesn chickens, served each year at 700,000.

Cincinnati has its own Oktoberfest tradition: the running of the weiners

A unique aspect of Oktoberfest Zinzinnati, in Cincinnati, Ohio, is its dachshund race. Costumed wiener dogs race down a short track for Oktoberfest glory (and treats).

The annual “Fiesta” parade features the largest equestrian parade in the US

Every first week of August, Santa Barbara welcomes tens of thousands of tourists for Old Spanish Fiesta Days festival, a five-day event downtown celebrating Spain’s legacy in the town. A capstone moment is the annual equestrian parade, honoring the region’s horse tradition with hundreds of the animals.

The first Macy’s Thanksgiving Day Parade took place in 1924

It was originally intended to promote Macy’s upcoming holiday sales. Although it took place on Thanksgiving Day, the parade was initially called the Macy’s Christmas Parade—the name didn’t change until 1927.

A German town transforms its entire city hall into a massive Advent calendar

Gengenbach turns its 18th-century town hall into a 24-window Advent calendar attracting up to 220,000 visitors each December. Each night reveals new art, reviving winter tourism in the town.

Krampus is the evil counterpart to St. Nick in Alpine folklore

In Austrian and Bavarian tradition, Krampus is a horned, demonic figure who punishes naughty children with switches and chains. He is celebrated with parades and costumes around the holiday season.

New Orleans' Mardi Gras celebration is driven by autonomous 'krewes'

A city ordinance prohibits commercial advertising, and the parade has no central coordinator. Instead, its many activities are organized by individual "krewes"—private clubs of dues-paying members who construct and ride the parades' many colorful floats. The spelling is a faux Old English form of the word "crew," taken from the Mistick Krewe of Comus, who used the stylized language ironically.

The last day of the Lunar New Year culminates in the Festival of Lanterns

The Festival of Lanterns celebrates the first full moon of the year. Elaborate, colorful light displays are held throughout China, with many regions having their own unique traditions, from the candle-lit lanterns in the south to the elaborate lighted ice sculptures common in the northeast.

Since 1974, the Comic-Con Masquerade has been an iconic part of the gathering

At Comic‑Con, the Masquerade is the premier cosplay competition where participants submit handmade or significantly modified costumes for stage presentation. Contestants undergo pre-judging, perform live on stage, and compete for prestigious trophies.

Guatemala's Day of the Dead tradition fills the sky with colorful kites

In a tradition that has lasted over 3,000 years, Guatemalans launch giant kites into the air on the eve of Day of the Dead. The colorful kites honor the dead and carry messages of hope, love and peace to the world.

The "green men" were among the first European pyrotechnicians

In the 1600s, men wore leaf-covered caps when handling fireworks to protect against sparks. Headgear was also worn by those helping to maintain order when leading medieval fireworks processions, often acting like jesters to entertain viewing audiences.

Traditionally, a glut of unused eggs during Lent would be decorated at Easter

That's how the tradition started, at least in the more orthodox (or strict) branches of Christianity, which didn't eat meat, dairy, or eggs the whole period. By the end, there was more than could be eaten, so decorations ensued.

Burning Man is more than a decadent hippie festival

Burning Man is often associated with lawlessness, debauchery, and controversies, but the actual festival has many complex parts, including an ethos that promotes radical self-acceptance and caring for your community.

College football is deeply rooted in tradition on and off the field

From marching bands and fight songs to rivalries and pregame rituals, college football’s pageantry binds generations of fans—making tradition as much a part of the sport’s identity as the games themselves.

See every Olympic torch used since its debut in 1936

The 1936 Berlin Games were the first to use a torch relay to light the Olympic cauldron. At each subsequent Olympic Games, the host country designed a new set of torches. See what each torch looked like, the start and end date of the relay, the number of torches produced, what type of fuel was used, and view a map of the route.

See images of modern Druids who visit Stonehenge to celebrate the solstice

At the summer solstice, crowds at Stonehenge range from white-robed modern Druids with staffs and antler crowns to revelers with ox-horn trumpets or hula hoops—scenes regularly documented by photographers.

The origins of World Laughter Day

Every first Sunday of May worldwide, World Laughter Day is observed, where people gather in public places and laugh. Dr. Madan Kataria developed the ritual based on the facial feedback hypothesis, which posits our facial expressions can affect our mood. The day, first started in 1998 in India, has grown exponentially in recent years. Meet the chortler-in-chief here.

Take a visual tour of past Coachellas

This collection of photographs features shots from every year of the festival's history, with portraits of acts like Rage Against the Machine, Oasis, and Lady Gaga gracing its legendary stages.

Georgian feasts are hosted by a 'tamada,' who offer toasts

The country's dinner celebrations, called "supras," are emceed by the tamada, a traditional role responsible for keeping the events entertaining. The tamada is so ingrained in Georgian culture that a statue of the figure can be found in the city of Tbilsi, which is based on a similar statue dating back to the 7th century BCE.

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

Take a 3D tour of the Hajj, Islam's annual pilgrimage to Mecca, undertaken by over 1.5 million Muslims.

The first horror movie is believed to be George Méliès' 1986 short 'The Haunted Castle,' which pioneered the use of special effects

American dance legend Martha Graham, sometimes called 'the Picasso of dance,' refused to perform at the 1936 Olympics in Berlin and conceived the piece 'Chronicle' in response to the experience.

In 1915, workers recovered a submarine-like vessel from the Chicago River, prompting fears of German espionage

See the most iconic photos from four decades of LIFE magazine

For centuries, it was common to sleep in two shifts: a few hours at the beginning of the night, and a longer period beginning around midnight

The Brothers Grimm were lawyers before they were storytellers, but became interested in fairy tales as they began investigating how rules and customs had been passed down through cultures.

A 2019 Facebook event called on attendees to "Storm Area 51, They Can't Stop All of Us," resulting in countless memes, the creation of a music festival, and eventually the arrests of those who did try to approach the area.

Planarian flatworms are small, aquatic worms with exceptional regenerative capabilities. When cut, the worms can regenerate multiple bodies in a matter of weeks.

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.

Explore the archaeological treasures of Pompeii, the city buried under volcanic ash when Mount Vesuvius erupted in 79 CE.

Firework or sparkler burns, even if they cover a relatively small area of skin, can significantly affect our range of motion.

See photos of Meteora, a mountainous site in central Greece, home to 14th-century monasteries perched atop soaring outcroppings.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

An initial public offering or 'IPO' is the process of a private company becoming public by putting shares of the company on the stock market for purchase.

'Saturday Night Fever,' the 1977 film that introduced disco to the mainstream, was based on a fabricated magazine story.

Double world record holder Hunter Ewen helped conquer his fear of balloons, called globophobia, by training to win Guinness World Record titles for balloon inflation.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Before humans, the Soviet Union and the United States sent animals—including apes, dogs, and cats—to space during the Space Race.

Waves off the coast of Nazaré, Portugal, can reach over 100 feet and are caused by the area's deep underwater canyon geography

All rainbows are 'raincircles' caused by water droplets separating white sunlight into a spectrum of colors, but Earth's surface blocks the bottom half of the circle from our line of sight.

Elk Cloner, the first computer virus to spread in public, was written as a practical joke by Richard Skrenta, a Pittsburgh high school student.

The US first hosted the World Cup in 1994, a tournament that lives in soccer infamy for its poor planning and the murder of Colombian player Andres Escobar, who'd accidentally scored on his own net.