Charting the rise of the American McMansion

Why Americans keep buying McMansions

Some argue that McMansions—large, relatively newly built, amenity-filled, cookie-cutter homes—are ugly. Others say they're just not a good investment. And yet Americans continue buying them. This video explores why McMansions are still popular despite these criticisms, and how these homes got their start in the first place. Watch the video here.

The American Dream costs more than $4M

The estimated cost of the American Dream—including buying a house, yearly vacations, retiring, raising two children, getting married, and more—is $4.4M, according to recent data from Investopedia. This illustrated graphic shows the estimated cost of the American dream per household over the course of their lifetime. See it here.

The insane growth of America's millionaire class

The average net worth for an American household is now $1M, according to 2024 data from the Federal Reserve. How did being a millionaire—a word that was once a status symbol—become the norm? This article answers that question and more, such as what the average millionaire's assets look like in detail. Read the article here.

US homes have been shrinking in recent years

Specifically, the median square footage of new single-family homes in the US has decreased in each of the past several years. In 2015, the typical new-construction home was about 2,467 square feet—but by 2024, that number had shrunk to 2,146 square feet.

US housing costs have risen by roughly 175% between 1991 and 2026—but a growing number of Gen Zers are becoming homeowners anyway. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

Housing prices have skyrocketed over the last 50 years

After adjusting for inflation, housing costs have more than doubled since 1965. And based on average incomes, buyers are spending more than five times their income for a home versus buyers in 1965, who typically spent less than three times their income.

States with the most million-dollar homes

As of 2024, the US has 621 cities where a typical home costs $1M or more. California has more million-dollar cities than any other state by a long shot, with 218. New York comes in second with 76. Want to see where other states rank? Check out this map to learn more.

The factors stirring up a home insurance storm

The cost of the average home insurance premium shot up 33% between 2020 and 2023 in the US, a trend mimicking heightened inflation. But beyond the cost, insurers are also pulling out of major markets like Florida and California, and millions of policies aren't being renewed as the number of $1B weather disasters continues to increase each year. Read up on the difficulties the home insurance market faces here.

Data center companies are worsening housing undersupply in some regional markets

With large capital to spend, technology giants have disrupted the real estate market, driving up prices by outbidding commercial and residential developers and intensifying competition for available land. A property purchased over several years for $50M in Prince William County, Virginia, was sold to Amazon for $700M in 2025.

Zoning laws determine what can be built—and where—in every American community

Local governments use zoning to regulate land use. About 75% of residentially zoned land in American cities is designated for single-family homes only—a restriction that some experts blame for increasing housing costs and reducing affordability.

The symbol of the American lawn

Trimmed, pure green lawns are the norm in US yards and require regular mowing, fertilizing, and weed whacking to keep in order. They are cherished for their simple aesthetic and as a soft area for walking or playing near the house. Still, they are also so-called monoculture zones with only one plant species, lacking biodiverse resilience. This article traces the history of the lawn in America and the contemporary debates over its future.

Wealthy Americans are keeping car dealerships afloat

In the past five years, the share of people buying cars above $50K has increased by several-fold. Car prices have significantly increased overall in recent years.

Renting versus owning a home, charted by age

One-third of American households are rented. The other two-thirds are owned or in the process of becoming owned, according to 2022 data from the American Community Survey. While most people rent in their younger years, homeownership rates tend to fluctuate based on age. To see home ownership and renter rates charted by age, check out these charts.

Massive 3D printers have been used to build homes by stacking layers of 'concrete toothpaste,' a fire-resistant material that effectively insulates against outside noise.

China has a ‘ghost town of abandoned mansions’

This video shows how China’s property bubble deflated as new-home sales collapsed and more than 50 developers defaulted. In Shenyang, an abandoned “ghost town” reveals the fallout of a boom built on debt and overbuilding that could no longer be sustained.

The bathroom upgrade that might increase a home's resale value

When deciding what to improve during a home renovation, people often think about their home's future resale value. Now, real estate experts are claiming that adding a luxury shower might provide the most bang for your buck in the renovation department. Learn more in this article.

Frank Lloyd Wright's houses are historically hard to sell because they're old, subject to local landmark commissions, and often unfashionable

An exploration of the life and death of US malls

American malls sought to recreate the cohesion of a downtown shopping center but with the indoor, quiet convenience of a rural or suburban setting. First developed in the 1950s, malls quickly took off and became the spine of American retail shopping. In the last two decades, online retail has forced many to close, leaving behind peculiar, vast abandoned spaces. Pick through the stark nostalgia with this fascinating photo essay.

Surprising costs associated with homeownership include taxes and roof maintenance

Owning a home includes not just expected costs such as a mortgage, homeowners insurance, and landscaping, but also less-obvious expenses like property taxes, repairing and maintaining one’s roof and HVAC system, and HOA fees.

Compare the size of presidential residences around the globe

This video shows 3D renderings of official residences from the modest White House to sprawling estates like France's Élysée Palace and Russia's Kremlin, revealing contrasts in scale, architecture, and symbolism across nations.

How house colors can indicate gentrification

Reporters from the Washington Post share an analysis that indicates gray and neutrally toned houses are signs of gentrification in a neighborhood. Visuals of different paint swatches help illustrate which colors are chosen for newly built homes in certain DC districts.

Cookout and barbecue culture boomed in post-war 1950s America

Magazines like "Life" fueled the outdoor cooking craze, and by 1955, barbecue had grown into a $100 million industry. American Studies scholar Kristin L. Matthews explains that the trend fit neatly with Cold War-era consumerism and the emphasis on home ownership.

Inside the lives of HENRYs

The acronym "HENRY" stands for "high earner, not rich yet." The phrase is becoming more popular as new census data shows that roughly 14% of US households bring in $200K or more per year. This article dives into the lives of a few HENRYs and explains the factors keeping them from increasing their respective net worths, from child care costs to rising housing prices. Read it here.

Indoor rock climbing gyms have doubled in a decade in the US

The business saw a jump in growth amid low real estate costs after the 2008 Great Recession. The sport's culture has shifted from serving misfit loners to more family-friendly spots.

Heat-related deaths may have climbed by more than 50% over 20 years

Between 2000 and 2009 one study suggests annual heat deaths averaged around 2,670, but between 2010 and 2020 that figure was likely more than 4,000. Researchers studied 54 million death records from the contiguous US and created mathematical models to arrive at these figures, noting that a combination of aging populations and climate change drove that increase.

A dashboard showing real-time electricity usage in the US

The United States demands for electricity are enormous, with hundreds of thousands of megawatt hours required to run households and businesses every hour. You can track the fluctuations of US electric use with this dashboard.

Before the current East Wing ballroom project, only two White House renovations in the past 100 years cost more than $10M.

The lifecycle of a financial bubble often follows a predictable pattern

Economist Hyman Minsky originated what became a five-stage model of an economic bubble: a new “displacement,” a rapid boom, euphoric speculation, early profit-taking by insiders, and finally panic selling. From Japan’s 1980s real-estate surge to the 2008 crash, the pattern repeats across eras and assets.

The power and influence of the American presidency have expanded significantly over time—far beyond what the founders envisioned.

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

Massive 3D printers have been used to build homes by stacking layers of 'concrete toothpaste,' a fire-resistant material that effectively insulates against outside noise.

Sears sold DIY house kits starting at $600 in its famous catalog from 1908 through the 1940s, resulting in roughly 10,000 'Sears and Roebuck houses' being built.

The American Society of Civil Engineers' infrastructure report card gave the US a C in 2025, its highest grade since the project launched in 1998.

A century of Billboard issues documenting the evolution of popular music.

Poison ivy will likely become both larger and more resilient due to climate change.

Fireworks-related ER visits are on the rise—in 2024, they increased by 52% as compared to the prior year.

Electrical grids worldwide must double their power delivery capacity by 2050 to meet surging demand from AI and electric vehicles.

Explore an interactive map built from more than 100,000 survey responses on where people find joy in their lives

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

Jimmy Carter signed a 1978 bill that legalized home brewing, a move credited with kick-starting the craft beer industry.

View the ten deadliest tornadoes in US history.

At the beginning of the 20th century, a group of young men ate standard American food—replete with food additives like borax and formaldehyde—as part of government research to better understand food safety.

Gerrymandering works through two techniques: cracking opposing voters across districts to dilute their power, and packing them into a few to waste their votes in lopsided majorities.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

See a 3D reconstruction of Tenochtitlan, the Aztec capital that was home to an estimated population of 200,000 to 400,000.

'Grand Canyon of the Yellowstone,' a work by American painter Thomas Moran, inspired Congress to establish Yellowstone National Park.

In 2009, the nation was gripped by the story of a missing young boy who was believed to be floating over Colorado in a homemade balloon, until it was revealed that he was at home the whole time.

Researchers believe the brain consolidates memories, processes emotions, and plans for the future during dream states

The boiling temperature of water decreases with increasing elevation because the molecules need less energy to overcome the lower atmospheric pressure associated with thinner air.