Advertisers emphasized Cupid's childlike qualities to appeal to a younger demographic

Some believe Valentine's Day evolved from the Roman holiday Lupercalia

The festival, which took place in mid-February, featured Roman priests sacrificing a goat and using its hide to lightly slap women and the land, believing it would bring fertility. Some believe that the Catholic Church repurposed the pagan holiday as a Christian one by attaching it to a saint, but scholars are not certain that this is true.

The petty ancient Roman poet Gaius Valerius Catullus

Classics with a capital "C" probably doesn't bring to mind erotically charged diss poetry. Gaius Valerius Catullus would like to change that. Instead of mythical epics, Catullus wrote poetry about his personal life as part of the 1st century BCE's "new wave" of Roman poets embracing the lyrical and everyday. The focus of his poetic work ranges from serenades to spiteful insults.

19th-century 'vinegar valentines' sometimes mocked recipients

In Victorian England, cards were sent to paramours and crushes, but they were also sometimes sent to people the sender disliked and would belittle them for their occupations or appearances. It was also expected that anyone who received a Valentine's Day card would send one in return, so there was a subgenre of responses, including rejections for unwanted suitors.

Analyzing why Dickinson was briefly marketed as a children's poet

In an effort to promote the posthumously published volumes of Dickinson's poetry, her editors positioned the work as children's literature, sometimes even amending the rhyme schemes to be more elementary. This brief look at the misguided marketing tries to understand why it seemed like such a good idea.

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Mid-century modern graphic designers like Milton Glaser and Eric Carle found success with children's books

Glaser was famous for creating the "I Heart NY" logo, the DC Comics logo, and an iconic Bob Dylan poster for CBS Records, but he naturally transitioned to illustrating children's books like "The Smallest Elephant in the World" and "If Apples had Teeth." Carle, author of "The Very Hungry Caterpillar" and "Brown Bear, Brown Bear, What Do You See?," began his career in advertising. Scholars say mid-century modern's preference for clean lines and bold colors was a natural fit for kids' books.

Conversation candy hearts were originally message-free medicinal lozenges

In 1847, a Boston pharmacist invented a machine that automated the production of his pharmacy's medicinal lozenges and then formed the New England Confectionery Company, which later became part of the company now known as NECCO. By the late 1800s, they were producing cookies with Valentine-themed messages and eventually brought the romantic messages to their smaller lozenges, which they later called Sweethearts.

Two Americans solidified the modern conception of Santa Claus in the 1800s

Clement Clarke Moore’s 1823 poem, now known as “The Night Before Christmas,” envisioned Santa riding a sleigh pulled by reindeer, making nighttime visits to provide gifts. Thomas Nast’s Harper’s Weekly illustrations in the 1860s–1880s established his distinctive appearance—large, bearded, and clad in an (often) red suit.

Romanticism challenged neoclassicalism

Neoclassical artists believed in the promise of the Enlightenment—that logic was a cure-all for society’s problems—and sought to apply a similar rationality to their artwork. That meant straightforward, realistic work that portrayed historical scenes as close to real life as possible without any visible evidence of the artist’s handiwork.

'Pac-Man' was the rare early video game aimed at both men and women

The early arcade games were mainly aimed at boys and young men, with a focus on sports and violence. Toru Iwatani was interested in appealing to a wider audience and created "Pac-Man," released in Japan in 1980.

In 2004, he starred in a Victoria's Secret ad

You read that right. By 2004, Dylan was already known as a wild card, but even his most ardent devotees were confused by the sight of their artistic hero, by then in his 60s, appearing in a lingerie commercial. Was it a cynical cash grab or just another example of Dylan’s never-ending meta-commentary on stardom?

Parents and romantic partners naturally touch at speeds optimizing nerve activation

A small observational research study shows that when parents are asked to caress their infants and volunteers are asked to caress their partners, both groups spontaneously stroke their loved ones at velocities that, on average, fell within the optimal range to stimulate the C-tactile afferent nerve receptors. This wasn't the case when volunteers were asked to do the same with an artificial arm, which they stroked much faster.

Breaking down 'clinch covers,' a defining characteristic of '80s romance novels

As romance novels became more popular in the 1980s, publishers leaned into the books' steamier content by advertising it on their covers. Eventually, one specific kind of portrait emerged: the clinch cover, which featured a muscly man, usually shirtless, holding a woman against his chest. This episode from 99% Invisible explores the history of the trend and why it's largely disappeared from modern romance novels.

In defense of the advertisement economy

Advertising is frequently reviled for how it clutters up public spaces and our everyday experiences. Nonetheless, it allows for vast amounts of goods and services to be rendered free to millions of users—and gives users the option to pay with money or time and attention.

Bumble's ill-received 2024 rebrand included ads encouraging users to stop being celibate

The ads were meant to promote a new option on the dating app that allowed men to message first in opposite-sex matches—a significant change to the app's signature "women make the first move" feature. Bumble later apologized for the ads on Instagram. Bumble shares fell 54% after the brand removed the signature feature and allowed men to message first.

Pepe the Frog went from internet meme to symbol of hate

The character first appeared in 2005, in an online comic called "Boy's Club," inspiring countless memes in which his likeliness was used as a supportive shorthand. Then, people started pairing Pepe with hateful messages, morphing him into something his author never intended.

Love is a more recent part of marriage

Love matches are incredibly late to the marriage game. For most of our history, marriage has been about alliance, wealth, property, power, and, as an occasional afterthought, the couple liking each other. All that changed when Enlightenment thinkers were inspired in their pursuit of personal happiness, including in their choice of mate.

Understanding the Disney adult phenomenon

Disney isn’t just for kids, at least according to Disney adults, who dress up as their favorite characters and make pilgrimages to the company’s parks. They’re often considered immature, unrefined, or worse, but the members of this subculture don’t see anything wrong with their passionate devotion to Disney. This article explores the phenomenon through interviews with actual Disney adults, offering a more nuanced take on the reasons behind the much-maligned trend.

Jungian archetypes can reveal personality traits

Swiss psychologist Carl Jung argued that we’re drawn to familiar character types—such as heroes, caregivers, or rebels—because they reflect universal archetypes embedded in the human subconscious. He believed these patterns shape behavior, motivation, and personal growth.

The 19th-century painters of the Hudson River School were among the first American romantics, with portraits that displayed the natural beauty of the young country.

The Faustian Bargain is a classic trope about cutting a deal with the devil

Goethe's "Faust," Broadway's "Damn Yankees," and the American folktale about Robert Johnson all embrace the familiar details of the Faustian Bargain, in which a young, eager striver is offered their wildest dreams in exchange for the rights to their soul.

With the exception of Earth, the planets are named after Roman gods and goddesses

Mercury, Venus, Mars, Jupiter, Saturn, Uranus, and Neptune are named after the messenger of the gods, the goddess of love, the god of war, the king of gods, the god of agriculture, the god of the sky, and the god of the sea, respectively. "Earth" comes from Old English and Germanic words meaning "ground."

Rowling adopted initials to appeal to young male readers

At her publisher’s suggestion, Joanne Rowling used the pen name “JK Rowling,” believing boys might be less likely to buy a fantasy novel written by a woman.

UNICEF collects donations for children at Halloween

For generations, Trick-or-Treat for UNICEF has been one of the main ways American children are introduced to the work of the United Nations. The Halloween campaign encourages them to collect donations for children in need—instead of just candy.

Child mortality rates since ancient Rome

One of the great achievements of modern humanity has been the sea change in child mortality rates—the chance that a newborn eventually lives past puberty. For thousands of years, children had a 50% chance of not entering adulthood. About 300 years...

The dragon has been central to Chinese culture since ancient times

One of the most recognizable symbols in Chinese culture, the dragon is known as a mighty yet often benevolent creature. The dragon is capable of interacting with gods in the heavens; it can turn invisible, shape-shift, and control the weather. These features made the mythological creature hugely significant to the Chinese people because if they could summon dragons, other aspects of their life could improve.

One Mary Cassatt painting features a sly political message

Critics had long been puzzled by the unrealistic flower pinned to the woman's chest in the 1905 painting "Mother and Child." In exploring the painting's history, researcher Nikki Georgopulos discovered that the flower alluded to a women's suffrage badge popular at the time, something Cassatt emphasized in the painting's original title, "Woman With a Sunflower."

Georgia O'Keeffe's flower paintings are often assumed to be sexual, though the artist claimed she was simply interested in highlighting the beauty of flowers that most people neglect

El Niño, Spanish for 'the boy,' was named after Jesus Christ because the phenomenon resembled the weather changes observed around Christmastime.

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

Prince's sexually explicit 1984 track 'Darling Nikki' attracted the ire of the Parents Music Resource Center, an advocacy group that inspired the Parental Advisory sticker, even though the song ends with a Christian message.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

The tragic Pulitzer Prize-winning image 'The Vulture and the Little Girl' (1993) generated controversy, raised concerns about ethics in photography, and eventually led to the photographer's death.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

20,000 letters to the advice columnist 'Dear Abby' provide insight into prevailing sex, religion, and LGBTQ fears, anxieties, and concerns from the 1950s onward.

The Dracula character, now seen as the vampire archetype, was inspired by a seafood-induced nightmare its creator experienced.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

SpongeBob exemplifies Aristotle's philosophy for living well because he understands that happiness doesn't come from external factors like money, recognition, or power.

Domino's Pizza's 30-minute delivery guarantee was responsible for the chain's 1980s surge, but it was discontinued after the company was found liable for delivery driver accidents.

Crows are believed to have intelligence on par with a seven-year-old child and demonstrate complex behaviors, from problem-solving with tools to recognizing human faces.

Many legends about George Washington, including his supposed wooden teeth and the story of cutting down the cherry tree, lack evidence.

Poison ivy's characteristic rash is caused by an allergic response to an oily compound in the plant called urushiol.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

Explore the archaeological treasures of Pompeii, the city buried under volcanic ash when Mount Vesuvius erupted in 79 CE.

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

The hormonal disorder PCOS was renamed PMOS in 2026, a move designed to improve care and research by shifting the focus to the hormonal causes of this condition that affects 1 in 8 women.

English mathematician Ada Lovelace wrote the first computer algorithm a century before computers existed and hypothesized that computing devices would one day be able to compose music—foreseeing the generative AI systems of today.

Before humans, the Soviet Union and the United States sent animals—including apes, dogs, and cats—to space during the Space Race.

While the sun's gravity keeps the planets in orbit, their gravity also pulls on the sun, causing it and everything else in the solar system to orbit around a mutual balance point called the barycenter—the true center of the solar system.