Temu ran the same Super Bowl ad five times in 2024

Temu aired its first Super Bowl ads in 2023

The “Shop Like a Billionaire” ad ran twice during the game. Temu saw a roughly 45% surge in downloads and a 20% increase in daily active users the day it aired.

Some found the Temu ‘Shop Like a Billionaire’ Super Bowl ads out of place in the Big Game

“It had no A-list celebrities or beloved cultural touchstones; not a single heartstring was tugged,” wrote one writer of the Temu ad that aired five times during the 2024 Super Bowl.

A 30-second Super Bowl 2026 ad is expected to cost $8M

By 2026, a single 30-second Super Bowl ad is projected to cost $8M. Advertisements for Super Bowl I in 1967 cost from $37,500 to $42,500 for a 30-second spot.

Dot-com companies paid $44M for Super Bowl ads in 2000

During the 2000 Super Bowl game, 17 dot-com companies paid $44M total for ads. Just the next year, only three dot-com companies ran ads in the game. The significant drop reflects just how hard the crash hit dot-com companies and how unsustainable the businesses were.

Apple’s '1984' ad aired once during the game and permanently shaped their advertising

During Super Bowl XVIII, Apple aired its dystopian “1984” commercial once to a mass audience, introducing the Macintosh and positioning Apple as a challenger to IBM’s dominance in personal computing.

See a ranking of the most iconic Super Bowl advertisements ever aired

The list highlights ads that reshaped Super Bowl advertising, including Snickers' Betty White spot, Budweiser's endlessly quoted "Whassup," and Wendy's "Where's the beef," showing how commercials became as memorable as the game itself.

Watch Budweiser's 2026 Super Bowl ad

Budweiser's Super Bowl LX commercial is called "American Icons" and features a Clydesdale foal.

In 2024, global ad spend surpassed $1T for the first time

Organizations like GroupM and WARC began predicting this record high in 2023. Five large tech companies (Alphabet, Meta, Amazon, Alibaba, and TikTok parent ByteDance) were predicted to account for more than half of all global ad spend in 2024.

Temu was ordered to pay a $2M fine for alleged FTC violations

Specifically, Temu allegedly violated the INFORM Consumers Act of 2023 by failing to provide its customers with information and tools to help them avoid and report stolen, counterfeit, or unsafe goods.

Amazon launched a Temu competitor called Haul in 2024

On Amazon's Temu competitor, which it named "Haul," users can get extremely low-priced items shipped to them from—you guessed it—China.

A children's toy inspired the name ‘Super Bowl’

The name “Super Bowl” was coined by AFL founder Lamar Hunt, who casually suggested it in 1966—riffing on his child’s Super Ball toy—after alternatives such as “The Big One” and “AFL-NFL World Championship Game” proved clunky and forgettable. The name was officially adopted for the third championship.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

Mark Zuckerberg's 2024 rebrand was dubbed the 'Zuckassaince'

Zuckerberg, like Apple cofounder Steve Jobs, wore the same, simple T-shirts and outfits for most of his early career to decrease the decisions he'd have to make on a daily basis. In 2024, Zuckerberg started wearing chunky gold chains around his neck and oversized T-shirts with slogans on them. Some say the "Zuckassaince" is an effort to rebrand Meta as a futuristic company, not just an old social media company for millennials.

Katy Perry's 2015 halftime show generated many memes in the age of social media

During Super Bowl XLIX, Katy Perry's halftime performance—especially the unscripted "Left Shark"—went viral, becoming one of the first Super Bowl shows to fully translate into memes across social media platforms.

In 2023 and the first half of 2024, Berkshire Hathaway bought back more than $12B of its own stock

In the second half of 2024, the company—and Buffett—decided to buy up shares of Domino’s Pizza, Pool, Sirius XM Holdings, and Liberty Media. They also decided to sell Capital One, Ulta Beauty, and Nu Holdings, among others. Learn why Buffett is buying and selling these stocks and what it could mean for the financial conglomerate.

'The Million Dollar Homepage' is a snapshot of a dead internet

In 2005, 21-year-old Alex Tew set out to make $1M by selling $1 pixels on his website, effectively creating a standalone internet billboard. The gambit worked, and because the advertisements were one-time payments, the site looks the same as it did in 2005, despite many of the advertised sites going defunct since.

Some ads help create ‘symbolic value’ for products

A Rolex watch and a watch from the Dollar Store serve the same purpose: helping the wearer tell the time. But a Rolex is worth thousands of dollars while the Dollar Store watch is costs $1 because of symbolic value, or what the watch says about its wearer. This article helps break down the difference between the two.

Girl Scout cookies are so successful because buying them feels like giving to charity

The program generates $800M a year not because the cookies are exceptional, but because the salesforce makes refusal feel like a moral failure.

The controversial 'Peloton Wife' ad from 2019 cost the company more than $1B in market value

The 2019 ad of a man gifting his wife a Peloton exercise bike sparked a wave of controversy, with some calling the ad sexist and fatphobic. The ad's backlash decreased the company's market value by $1.6B.

In 2024, the period between Thanksgiving and Cyber Monday saw 197 million shoppers

Some argue Black Friday has gone from one day of the year, to two days of the year, including Cyber Monday sales, to, more recently, an entire week. In recent years, companies have offered steep discounts for a week at a time rather than just one or two days.

Disney movies pulled in over $5B in 2024

2024 was a banner year for Disney, with the global film studio finding success with "Inside Out 2," "Moana 2," and "Deadpool & Wolverine." While Disney has faced criticism for its reliance on sequels, reboots, and offshoots, the 2024 numbers suggest the public is still eager for its content.

Citizens United v. Federal Election Commission allowed unlimited independent spending in US elections

The 2010 Supreme Court ruling allowed corporations and other outside groups to spend unlimited money on elections independently of candidates—while leaving direct contribution limits intact—expanding the role of wealthy donors and outside influence in American political campaigns.

President Donald Trump's 2025 address drew 36.6 million viewers

President Trump's audience was about 13% higher than President Biden's 2024 address, but it fell short of Donald Trump's first-term State of the Union viewership, which consistently topped 37 million and peaked near 48 million in 2017.

Watch a medley of Pets.com commercials with the famous sock puppet mascot

Pets.com used a sock puppet decorated like a dog (operated by comedian Michael Ian Black) as the company's mascot. The sock puppet became synonymous with the brand. An auto lender company called BarNone Inc. later purchased the sock puppet for $125K and rebranded it with the slogan "Everybody deserves a second chance."

Dove’s ‘Real Beauty’ campaign sparked conversations about beauty standards in media

For the 20-year anniversary of the campaign in 2024, Dove conducted a brand-commissioned study to gauge how perceptions of beauty standards have shifted since its launch. While 81% of US women thought “the media and advertising set an unrealistic standard of beauty that most women can’t ever achieve” in 2004, the share had shrunk to 69% in 2024. Watch the ad here.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

'Early to bed, early to rise, work like hell, and advertise.'

- Ted Turner, on his secret to success (1938-2026)

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

In 2025, four executives from large tech companies were given positions in the US Army Reserves—including Palantir Chief Technology Officer Shyam Sankar, which reinforced Palantir's ties with the US military and its role as a leading defense partner.

SpaceX's S-1 or 'prospectus' revealed many previously unknown details about the company, including its unprofitability despite doing $18.7B in revenue in 2025, exactly how many voting shares Elon Musk will have in the company (roughly 85%), and more.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

A vending machine run with Anthropic's AI went out of business after it was convinced to give away items for free and sell a video game console.

NBA superstar Victor Wembanyama spent the 2025 summer training with monks in central China to enhance his body and mind.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

The 1987 Nintendo video game 'Stadium Events' isn't known for being particularly fun, but its scarcity has made it a highly sought-after item that has sold for up to $35K at auction.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

Mid-century modern graphic designers, known for their bright colors and bold lines in advertising, also found success with children's books.

Dozens of S&P 500 stocks, including Coca-Cola and Walmart—known as the dividend aristocrats—have increased dividends every year for 25 years

Mark Twain spent decades feuding with the US Postal Service, convinced its costs and regulations were bureaucratic overreach.

US consumers collectively owe more than $1T to credit card companies—almost as much as they owe in auto loans.

Before the current East Wing ballroom project, only two White House renovations in the past 100 years cost more than $10M.

Fireworks-related ER visits are on the rise—in 2024, they increased by 52% as compared to the prior year.

A 2019 Facebook event called on attendees to "Storm Area 51, They Can't Stop All of Us," resulting in countless memes, the creation of a music festival, and eventually the arrests of those who did try to approach the area.

In 2026, Finland was named the world's happiest country for the ninth consecutive year based on its wealth, social safety network, and high life expectancy, among other factors.

One disco producer saw 'Star Wars' four times on its opening weekend and was so inspired that he recorded the album 'Star Wars and Other Intergalactic Funk,' which produced a chart-topping single.

Search a massive database of over 4 decades of clues from the TV quiz show 'Jeopardy!'

Massive 3D printers have been used to build homes by stacking layers of 'concrete toothpaste,' a fire-resistant material that effectively insulates against outside noise.

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Take a 3D tour of the Hajj, Islam's annual pilgrimage to Mecca, undertaken by over 1.5 million Muslims.