The 2024 women's national championship between Iowa and South Carolina drew nearly 19 million viewers

20 years of NCAA buzzers

The last few beats of the March Madness title game are among the most thrilling in sports. This video compilation collects the final five seconds of every women's championship from the first year of the tournament through 2022. The result is a fascinating document of celebrations, disappointments, and last-ditch efforts. It's also objective proof that basketball's style has evolved considerably over the decades.

Caitlin Clark and Angel Reese have led to a WNBA resurgence

The 2024 WNBA season was a watershed moment for the league. The arrival of rookies Caitlin Clark and Angel Reese brought new excitement and record viewership. Remarkably, all 12 WNBA teams sold out their season ticket memberships for the first time in league history.

Title IX helped push women’s soccer to the world stage

In 1999, Title IX-era stars Mia Hamm and Brandi Chastain helped the US win the 1999 World Cup, drawing a then-record 18 million viewers and popularizing US women’s soccer. Many suggest this would not have been possible without the NCAA’s role as a talent incubator, attracting over 20,000 international athletes annually.

The 2016 Men's National Championship game is regarded as one of the best basketball games of all time

Villanova's Kris Jenkins hit a buzzer-beating 3-pointer to beat North Carolina 77-74, capping a finish that included Carolina's Marcus Paige tying the game with 4.7 seconds left, making it widely regarded as one of the greatest championship games ever played.

Super Bowl LIX in 2025 made TV history with over 127 million viewers

Nielsen reported Super Bowl LIX drew an estimated 127.7 million viewers, the largest audience in Super Bowl history, with peak viewership near 138 million. This resource also includes viewership figures for every Super Bowl dating back to Super Bowl I.

When Magic Johnson and Larry Bird faced off in the 1979 NCAA final

Michigan State's Magic Johnson topped Indiana State's Larry Bird 75-64 in the 1979 NCAA final with a record 35.1 million watching. Aired on NBC, the duel of future NBA icons ignited college basketball's TV boom. This article revisits the rivalry's roots, the Sycamores' Cinderella run, and a prime-time leap that turned March Madness into a national frenzy.

Billie Jean King's victory at the 'Battle of the Sexes' drew over 90 million viewers

After Bobby Riggs trounced No. 2-ranked Margaret Court in the first Battle of the Sexes, he challenged superstar Billie Jean King to a match. King beat Bobby Riggs in a match at the Astrodome, which drew 90 million viewers worldwide, leading to the WTA's first TV deal in 1975. Using historic photos, this Sports Illustrated story dives into the spectacle surrounding the event, why King agreed this time, and the impact the match had on King, as well as the future of women's tennis as a whole.

Television transformed college football into a national spectacle

The rise of televised games in the mid-20th century expanded college football’s reach far beyond campus stadiums—turning regional rivalries into national events, boosting revenue, and cementing the sport as a Saturday tradition across the country.

Among most mainstream sports broadcasts, sports betting ads appear most often in women's basketball and hockey

A random selection of 50 different sports broadcasts tracked one sports betting reference every four minutes. In one of the randomly selected hockey games, the longest stretch of no gambling reference lasted about five minutes towards the end of the game.

Interest in the X Games is growing fast among younger teens

The 2025 X Games Salt Lake City delivered double-digit viewership growth—up 12% across ESPN platforms from 2024—with a 328% surge among 12- to 17-year-olds.

How Indiana went from all-time loser to a perfect championship seasonason

The Indiana Hoosiers at one point in history had the most losses of any college football team going back to the 19th century. In January 2026, the team flipped the script by winning the college football championship over Miami and erasing its losing past for good. Read the history here.

Jacqueline Kennedy's 1962 White House tour drew 80 million viewers worldwide

Broadcast simultaneously on CBS and NBC, and a few days later on ABC, the first lady's televised tour introduced the restored White House to an audience of between 50 million and 80 million. The program elevated public appreciation of American history and the significance of the White House.

Loyola's 98-year-old team chaplain became a beloved figure during the 2018 tournament

Sister Jean became an international celebrity in 2018 when she cheered Loyola Chicago's Ramblers to the Final Four at age 98, inspiring bobbleheads and merchandise before passing away in October 2025 at 106.

Ranking the highest college football coach salaries

See the pay received by notable college football coaches in the US. Topping the list is Georgia’s Kirby Smart, with a total pay of over $13M. Smart is followed by Clemson’s Dabo Swinney, Texas’ Steve Sarkisian, and USC’s Lincoln Riley. Scroll through the list of 134 names with the lowest displayed salary of $376,000.

South Koreans grew roughly 7 inches in a century on average

A hundred years ago, the average Korean woman was only 4’7”. Today, she stands nearly eight inches taller than her great-grandmother did, the largest jump of any country on earth. This video from Vox tries to explain why. Turns out, South Korea’s increasing postwar quality of life gave its people a (literal) leg up.

About 2.5 million American students watched the Challenger disaster live

Because of the publicity of the Teacher in Space program, millions of students viewed Challenger's liftoff in school classrooms—turning the explosion into a shared national traumatic experience marked by shock, silence, and grief.

The 2017 Women's March was one of the largest protests in the Mall's history

Held the day after Donald Trump's inauguration, the 2017 Women's March drew an estimated 470,000 to 500,000 people to Washington, DC, and 3 million to 5 million nationwide. It is widely regarded as the largest single-day protest in US history.

A Cinderella run to the elite eight put Steph Curry on the map

As a sophomore at 10-seed Davidson, Curry averaged 32 points per game, scoring 40, 30, 33, and 25 in four games, before falling to eventual champion Kansas by two points.

Brandi Chastain, the star of the 1999 US victory over China in the 1999 Women's World Cup, was a last-second choice to take the penalty kick that sealed the victory.

Washington State’s flag has appeared on every College GameDay set since 2003

Known as “Ol’ Crimson,” the flag began flying at GameDay through a fan-organized effort to bring national attention to Washington State. Volunteers coordinate weekly to ensure it appears at every live broadcast location.

Montana's Fort Shaw Indian Boarding School was home to a world champion girls' basketball team

In 1904, the school, featuring players from multiple tribes in Montana and Idaho, won the championship at the 1904 Louisiana Purchase Exposition (also known as the St. Louis World Fair).

'Carry That Weight' was a college performance piece that went viral

Columbia University undergrad Emma Sulkowicz became an overnight sensation with their senior thesis performance art piece "Carry That Weight." Emma developed the piece after reporting having been sexually assaulted by another Columbia student to the school, which declined to find that student responsible. In "Carry That Weight," Emma carried her mattress everywhere with her for the entirety of her senior year, calling it an “endurance performance art piece.”

The FCS is Division I’s second tier with its own playoff system

The Football Championship Subdivision (FCS) features 128 Division I programs that offer fewer scholarships than the FBS. Instead of bowl games, the FCS crowns its champion through a 24-team playoff each season.

Exploring the Larry Bird punch that almost changed March Madness

'Scorigami' attempts to chart every NFL game score

The rules of the sport set bounds on possible final outcomes, so this adept statistician mined some fascinating takeaways. Some scores are impossible (like 5 to 1) and some are more common (like 20-17, occurring over 300 times since 1944). Watch for a deluge of numbers.

Bobby Fischer’s 1972 victory ended Soviet dominance of chess

In Reykjavik, American Bobby Fischer defeated Soviet champion Boris Spassky to claim the world title. The Cold War showdown drew global attention, breaking the USSR’s 24-year grip on the championship.

'Sex and the City' changed the way single women were portrayed on TV

After debuting in 1998, the comedy ran for six seasons on HBO, offering a frank take on the lives of well-to-do single women. Critics argue the show established a model for other shows to follow, including those that aired on HBO, like "Girls" and "Insecure." (Some users may experience a paywall.)

Roughly 43 million US borrowers owe roughly $1.7T in student debt, the second-largest source of consumer debt behind mortgages.

In preparation for this weekend's Eurovision finale, which is something like the World Cup of pop music, here's a young Céline Dion performing (for Switzerland?) at the 1988 competition.

The 1987 Nintendo video game 'Stadium Events' isn't known for being particularly fun, but its scarcity has made it a highly sought-after item that has sold for up to $35K at auction.

Up to a million Girl Scouts sell about 200 million cookie boxes every spring, generating $800 million, largely because refusing a child is frowned upon

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

See how Budweiser's famous Clydesdales spend their days at Warm Springs Ranch, where roughly 70 to 80 of the beer brand's giant horses can be found at any given time.

See how Ebola tore through Guinea, Sierra Leone, and Liberia in 2014-2016.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

See 33 images that became central to huge scandals, including a young Charles and Camilla, Michael Jackson's baby on a hotel balcony, and Hugh Grant's mugshot.

44% of Americans say they pray at least once a day—discover how your state's religiosity stacks up against the rest of the country.

The American Society of Civil Engineers' infrastructure report card gave the US a C in 2025, its highest grade since the project launched in 1998.

A Yale student wrote a profound essay about the consulting industry's influence on elite college students that was published in a book of her writing after she died in a post-graduation car accident.

As of 2025, the most cited papers in science include a review of graphene, methods to improve image recognition, streamlining electron density calculations, and optimizing protein studies.

NBA superstar Victor Wembanyama spent the 2025 summer training with monks in central China to enhance his body and mind.

Watch a 1934 short film starring jazz legend Cab Calloway, a major figure in the Harlem Renaissance's music scene

Comedy legend Catherine O'Hara, star of 'Schitt's Creek' and 'Home Alone,' quit 'Saturday Night Live' after just one week to return to her old job.

Explore our favorite visualization of the immense scale of space, from an astronaut to the size of the observable universe

For centuries, Niagara Falls has been a magnet for daredevils seeking to conquer one of nature's most powerful wonders, with its 200-foot drop and water rushing at 32 feet per second with 280 tons of force.

Search a massive database of over 4 decades of clues from the TV quiz show 'Jeopardy!'

Scientists testing how climate change affects plants found, in a years-long simulation study, that poison ivy grew 70% faster with the resulting extra carbon dioxide.

The Russia-Ukraine conflict is the largest ground war in Europe since World War II in terms of casualties, forces mobilized, and displacement of civilians.

Sunflowers have long been a symbol of nuclear disarmament because they can extract large amounts of radioactive cesium from soil.

Hotels in Cannes, the glamorous city on the French Riviera, hire hawks to ward off seagulls during the city's famous film festival.