TikTok is transforming the English language

Social media algorithms are shaping real-life language through memes

The evolution of the internet in the early 2000s supercharged the creation and spread of memetic content. Now, highly tuned algorithms on platforms like TikTok and YouTube influence the language, phrasing, and content of creators, which shapes how we use language in the real world.

TikTok explained: how the app became a global phenomenon

Since 2018, the short-form, video-sharing app TikTok has gone from launching in the US to becoming a habit-forming cultural force that’s signed up more than half of the country's population as users.

TikTok is changing the building trades

Plumbers, welders, and general contractors are meeting their customers on TikTok. This article delves into the growing group of tradespeople documenting their work (and advertising their services) on the popular app. The profiled workers are convinced this is the new way to sustain a life in the trades.

X (Twitter) started as a way to share short updates via text

What began as a way to share 140-character updates quickly grew into a vital platform for activism, politics, and pop culture. Hashtags, trending topics, and retweets—now common across the internet—originated on the platform.

Osamu Dazai's 'No Longer Human' found a new generation of readers, thanks to TikTok

The novel was published in 1948, a month after the writer's suicide, and went on to become a classic of Japanese literature. Decades later, an English translation gained popularity on TikTok, where younger readers praised the book for its handling of alienation. (Some users may experience a paywall.)

Defining 2025's internet slang

The internet is a slang factory, and new terms regularly crop up. This list breaks down some of the newest terms to hit social media, including "aura farming" (the cultivation of charisma to attract others) and "clock it" (an encouragement to remember something important).

Explore Wikipedia, but TikTok-style

Wikipedia's vast trove of information can be a bit dull to navigate. This homemade website takes real Wikipedia pages and places them in a swipeable format similar to TikTok, so you can learn about very random things in a similar mode as the culture-shifting TikTok app. Check it out here.

In 2019, videos on TikTok convinced children they had Tourette syndrome

Right before the COVID-19 pandemic, an "outbreak" of Tourette syndrome was attributed to videos from a German TikToker who documented his life with the condition. The children experiencing the symptoms all had the same tics, which experts say was a case of mass sociogenic illness, also referred to as mass hysteria.

Language is evolution's great mystery

What we call language is something more specific than communication. Language is about sharing what’s in our minds: stories, opinions, questions, the past or future, imagined times or places, ideas. So what does language mean for humanity, and how did we come to have it? Watch this brief video to discover more.

Why TikTok loves Rainer Maria Rilke

It seems like an odd fit: A social media app known for bite-sized videos and a long-dead Austrian poet. Despite the odds, Rilke, especially his famous "Letters to a Young Poet," has become an unexpected trend on TikTok, where influencers share his wisdom on creativity and self-discovery.

A lot of high fantasy relies on constructed languages

In "Lord of the Rings," there's Elvish. In "Avatar," it's Na'vi. In "Game of Thrones," it's Dothraki. The languages draw readers into these fictional stories, imbuing the worlds with a sense of realism. Linguist John McWhorter argues these are real languages because they have grammatical rules and evolve over time.

Billie Eilish and TikTok helped inspire a bossa nova resurgence

Eilish's 2021 song "Billie Bossa Nova" along with a handful of other younger artists, like Laufey and Beabadoobee, have inspired Gen Z's interest in the genre, with the music soundtracking tens of thousands of videos on TikTok.

Orwell warned readers about how abuse of language can lead to dystopias

In his 1946 essay "Politics and the English Language," Orwell argues that language is the primary tool of political control and is "designed to make lies sound truthful and murder respectable, and to give an appearance of solidity to pure wind." The essay warns readers that how they use and consume language will dictate what they permit—or prohibit—in society.

Dinosaur names have shifted from ancient languages to pop culture references

Early dinosaur names used Greek and Latin roots, often just attaching “-saurus” (lizard) to another word describing a notable trait. Over time, this convention has evolved to incorporate the names of where the discovery was made, local languages, and even celebrities.

The tongue evolved in animals roughly 350 million years ago

Creatures like fish rely on suction to consume food, flexing their gills to create water currents that vacuum up their meals. The evolution of the tongue enabled vertebrates to completely cut ties with the sea, moving onto land where they could sample new foods and ways to eat them.

The history of curse words

While profane language is frowned upon in many circumstances, it remains an important part of human expression. This article explores the history of taboo words, and how they eventually creeped more into the mainstream. From 19th century Irish folk-saying “bejabbers,” to the dirty language in comedy routines by Lenny Bruce and George Carlin, discover a brief history of the swear words that have now become more prevalent in society.

The evolution of the em dash, a now-controversial piece of punctuation

The curious form of punctuation was originally used to replicate humans' naturally broken—and sometimes scattered—way of speaking, with Shakespeare often using it in his plays and Emily Dickinson deploying it for numerous effects. But as large language models like ChatGPT began using the em dash, real humans began viewing it as a tell of non-human writing. This podcast episode dives into the strange turn of events.

Shakespeare wrote in an early form of Modern English—not Old English

Old, Middle, and Modern English are three distinct language eras. A speaker of Modern English wouldn’t be able to understand Old or Middle English.

Why English is so difficult to learn

As a language, English is a hodgepodge—a Germanic language heavily influenced by French and Latin. These combinatorial roots have left the language full of irregularities and inconsistencies, with complexities such as varying verb forms for...

Translating ‘Harry Potter’ required creativity across 60+ languages

This Vox video explores how translators adapted JK Rowling’s wordplay, invented spells, and cultural references—reimagining names and magical terms while attempting to preserve humor, rhythm, and meaning for readers around the world.

Create professional-quality spoken audio from text

Generative AI now makes it possible to create everything from computer-generated written content to beautiful imagery and hyper-realistic videos in seconds from a user’s simple text prompt. Add to that list: High-quality spoken audio, which the AI software company ElevenLabs specializes in. Its natural-sounding speech synthesis and text-to-speech tech can produce human-like speech that mimics a variety of different tones, styles, and accents.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

ChatGPT may struggle with factual inaccuracies, despite writing accurately in English

In a classroom experiment, a journalist enrolled in an AP English Literature course submitted an essay written by ChatGPT, which confused characters and setting when comparing two texts. The tool was also unfamiliar with texts outside of its training data.

There's no right way to say 'taco'

While Americans ("tah-co") and Brits ("tack-oh") might argue about the correct pronunciation, both are understood in Spanish-speaking countries. Linguists note that the word's pronunciation is ever-evolving and informed by various cultural, psychological, and historical factors.

How a Seattle scenester pranked The New York Times with ridiculous grunge 'slang'

In 1992, The New York Times was eager to report on the grunge phenomenon. When a Times reporter called Megan Jasper, who'd previously worked at Sub Pop, she decided to have some fun, feeding him a fake "Lexicon of Grunge."

Tokenization breaks text into pieces that LLMs use to process language

Instead of understanding the meaning of words, large language models break up sentences into words and subwords, assigning each a set of numbers called tokens. Grammar rules are then "learned" by finding associations between these sets of numbers.

The word 'jazz' evolved from 'jasm,' 19th-century American slang for 'energy'

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

Browse a detailed visual analysis of over 200,000 similes—comparisons that often use 'like' or 'as'—from popular fiction to see how frequently writers the same idiomatic expressions.

English mathematician Ada Lovelace wrote the first computer algorithm a century before computers existed and hypothesized that computing devices would one day be able to compose music—foreseeing the generative AI systems of today.

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Hear 50 years of iconic hip-hop samples, the genre's foundational looped tracks

Graffiti dates back to at least ancient Pompeii, where citizens scrawled messages to one another on public walls

The name 'Silicon Valley' arose from the founding of Shockley Semiconductor Laboratory in Fairchild Semiconductor in 1956-57, founded near Stanford University in Palo Alto

Some Pokémon have been named after real and fictional organisms, while some real-world species have been named after Pokémon, such as Chilicola charizard and Binburrum zapdos.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

An investigation suggests a Scottish island became awash in forever chemicals via seafoam and seaspray—raising questions about what that means for the safety of other coastal areas.

Watch how viruses like Ebola can spill over from animals to humans—and vice-versa.

A Yale student wrote a profound essay about the consulting industry's influence on elite college students that was published in a book of her writing after she died in a post-graduation car accident.

Long before Major League Baseball began allowing instant replay for balls and strikes, an umpire reluctantly used the technology to determine whether a hit was a home run, a move that inadvertently ushered in a new era for the sport.

Chaos theory—informally known as the butterfly effect—is the reason why weather forecasts are presented with probabilities rather than certainties.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

The Brothers Grimm were lawyers before they were storytellers, but became interested in fairy tales as they began investigating how rules and customs had been passed down through cultures.

'Silent' fireworks have gained more interest in recent years as a quieter celebratory option.

About 2,000 US babies are born annually without some portion of their limbs, potentially leading to a lifetime of pricey prosthetics.

The power and influence of the American presidency have expanded significantly over time—far beyond what the founders envisioned.

Dorothy's famous entrance into Oz in 'The Wizard of Oz' relied on analog tricks, including a body double and sepia-toned paint, as much as it did on technology

Existentialist writer Jean-Paul Sartre coined the famous phrase 'Hell is—other people' in his play 'No Exit'

Some researchers have labeled nomophobia, the fear of being without your phone, as 'the phobia of the 21st century.'

Budweiser stores yeast derived from the original 1800s strain in a secret bunker, which only the Head of Yeast Management can access—not even the CEO