A creator economy timeline

Here is a visualization of the creator economy as an ecosystem

From social media platforms like Instagram and TikTok, to major advertisers paying influencers to promote their brands, to the consumers watching online content, quite a few engines have to keep firing to make the creator economy run smoothly.

What is the creator economy?

The creator economy is a system powered by people creating online content for monetizable audiences. These “creators” and “influencers” make money off their digital audiences through brand deals or revenue shares with social media platforms.

Estimates say the creator economy market size will reach $500B by 2026

The creator economy, a system powered by people creating online content for monetizable audiences, has democratized fame and influence. Much of influencers' recent power comes from Gen Z's preference for authenticity over the polished approach of legacy media.

In 2022, there were 4.2 billion social media users across the globe

Among them were 200 million creators. Linktree, a company that helps create links in people’s social media bios (and much more), gathered the most important numbers from 2022 to get a more accurate picture of what the creator economy looks like, numerically speaking.

A timeline and visuals on TikTok's rapid growth

The app that would become TikTok is known as Douyin in China, and this article recounts its history, acquisition of rival Musical.ly, and rebranding ahead of its lightning growth. One visualization shows how quickly TikTok reached 1B users.

Inside the life of a 13-year-old beauty influencer

Thirteen-year-old Evelyn started posting get-ready-with-me style videos the summer before she entered 7th grade. Pull back the curtain on how she rose to internet fame through cutting observations of her peers at school, and how platforms like TikTok have responded to those under 13 joining the creator economy.

Social media algorithms are shaping real-life language through memes

The evolution of the internet in the early 2000s supercharged the creation and spread of memetic content. Now, highly tuned algorithms on platforms like TikTok and YouTube influence the language, phrasing, and content of creators, which shapes how we use language in the real world.

An interactive timeline of history's famous figures

The past few millennia of humankind have produced numerous figures who left their mark on culture and society in their respective era. This interactive timeline from data visualization expert Jan Willem pulls data from Wikipedia to illustrate history's most important people relative to their prominence in modern-day thought.

Crypto's origins date back to 1983

While crypto feels new, it actually dates to 1983, with eCash's creation. However, a lot has happened in the crypto world over the past few years in particular—crypto's market cap surpassed $2T for the first time in 2021, for instance. A timeline of crypto's history details the events in between.

A timeline of computer history

The earliest computers bear little resemblance to the computing devices that most people rely on today. This timeline graphic from the Computer History Museum tracks their evolution, from the early days of bulky mainframes that only experts generally used through to the personal computing revolution and on to the modern mobile era. Readers will learn important context ahead of the next major computing platform shift.

Today's money-making influencers might not have existed without the 'mommy bloggers'

"Mommy bloggers" chronicled the realities of their lives with kids on blogs in the early 2000s. Many eventually made some serious ad dollars too.

The history of Reddit, the front page of the internet

The hyperactive online forum and social media platform has transformed since 2006 from a simple link-sharing site to a behemoth in digital media. Topping off its ascendancy, Reddit went public on the New York Stock Exchange in 2024, solidifying its future amid a shifting technological climate. Dive into Reddit's nearly two decades of growth with this detailed timeline.

Explore a multimedia timeline of Communism’s global rise and collapse

This timeline from The Washington Post traces the spread of Communism—from revolutions and Cold War flashpoints to movements in China, Cuba, Korea, and Vietnam—using archival photos and key moments to chart the ideology’s dramatic ascent and worldwide decline.

A brief history of dance music

Throughout history, crowded, dimly lit, sweat-filled, and loud spaces that have hosted dance music have mirrored and shaped social change. Tracing the evolution of dance and club culture from the 1950s to today reveals changes in youth culture and desires over time. Read this article to learn more about how dance floors have reflected societal movements.

Former New Yorker editor Tina Brown coined the term “gig economy” in 2009

Although this article was written pre-pandemic, the workers interviewed in it still feel representative of the sector’s modern ethos. In the piece, the writer interviews a handful of gig workers about why, exactly, they’ve chosen to make a living off of Airbnbs or TaskRabbit gigs rather than doing something else.

See a timeline of the Declaration's creation

This National Archives timeline walks through the Declaration’s creation step by step—from early calls for independence to drafting, approval, and final signatures—highlighting the key moments that led to the Colonies’ break from Britain.

'Foodie' culture arose in the early 2000s

Food writer Jaya Saxena attributes the mainstreaming of the term to early-aughts TV shows, including “Top Chef” and “No Reservations,” as well as the dawn of social apps like Yelp, which turned everyday diners into critics.

From the Big Bang to present—a timeline

A timeline for everything, from the Big Bang to the beginnings of life on Earth. This article lays out, in spans of billions of years, what was happening in the universe as it became the universe. Starting from the Planck era, the earliest known meaningful time, to the probable "Big Crunch" 30 billion years from now, see how the universe has existed and persisted.

The role stories play in mass economic trends like bitcoin, crashes

Economics is dominated by numbers, but stories play a huge role in the emotional shifts seen within macroeconomic trends. For example, bitcoin is not just a cost-benefit winner, but a compelling tale of decentralization and independence. This is a 20-minute summary of Nobel prize-winning economist Robert Shiller's "Narrative Economics."

YouTube's first-ever video was nothing special

YouTube has grown into a cultural force in its two-plus decades of existence. Its beginnings, though, were modest, especially its first video: a 19-second clip about a visit to the San Diego Zoo. This brief resource explains the origins and longtail impact of "Me at the zoo," a simple video uploaded by Jawed Karim on April 23, 2005.

A life measured on the backs of coffee receipts

Years ago, a storyteller doodled on the back of a receipt. Hundreds of doodles later, Odding Wang has created a digital diary with a tactile feel. Click through the project's website to peruse the portals into Wang's life and mind. Hovering over a comic will reveal the receipt on the other side.

PixelMap, one of the oldest NFT projects, made its creator an overnight millionaire

PixelMap suddenly became popular as crypto enthusiasts looked to own a piece of NFT history. Its creator talks about its surprise success in this podcast.

Sears once tried to become a tech company

In 1984, Sears arguably created one of the first online retail services, called “Prodigy,” in 1984 alongside IBM and CBS. But it was more of a WeChat than an Amazon, offering a variety of other services to users a few years before the dot com era.

How venture capital firms came to be

The venture capital firm that kickstarted an industry.

How Walt Disney's life impacted his business

Walt Disney has a legacy of ingenious innovation and undying creativity. This podcast walks listeners chronologically through the major events of his life, as reported in Neal Gabler's biography "Walt Disney: the Triumph of the American Imagination," and explains how they led to his groundbreaking work in film, storytelling, and business.

Children are now three times more likely to say they want to be a YouTuber when they grow up than an astronaut, with some even attending 'YouTube camps' that teach kids how to create content for the platform.

Memecoins are a type of cryptocurrency—a form of digital currency with a wide variety of uses—created around popular 'memes,' or viral internet jokes.

Fast-casual restaurant Chili's is experiencing a resurgence, with its parent company recently reporting a nearly 32% increase in sales, thanks to passionate Gen Z fans on TikTok.

How Amazon operates a 'flywheel' business model, a self-reinforcing cycle that drives continuous growth

A century of Billboard issues documenting the evolution of popular music.

While the first exchange-traded fund (a 'basket' of different assets that can be bought and sold on a stock exchange) in the US only launched in 1993, the global ETF market has grown to more than $10T in the short time since.

Jimmy Carter signed a 1978 bill that legalized home brewing, a move credited with kick-starting the craft beer industry.

The name 'Silicon Valley' arose from the founding of Shockley Semiconductor Laboratory in Fairchild Semiconductor in 1956-57, founded near Stanford University in Palo Alto

This site reaches millions of visitors who are tired of AI chatbots and seeking human connection. Pretend to be an AI chatbot and ask questions, provide answers, and draw for people in real time.

Explore an interactive map built from more than 100,000 survey responses on where people find joy in their lives

Watch this video that uses Lego bricks to explain how venture capital works.

US housing costs have risen by roughly 175% between 1991 and 2026—but a growing number of Gen Zers are becoming homeowners anyway. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

Graffiti dates back to at least ancient Pompeii, where citizens scrawled messages to one another on public walls

The first robot in literature may have been a 'mechanical man' in 1907's 'Ozma of Oz,' a book in L Frank Baum's 'Wizard of Oz' series.

A 2019 Facebook event called on attendees to "Storm Area 51, They Can't Stop All of Us," resulting in countless memes, the creation of a music festival, and eventually the arrests of those who did try to approach the area.

According to the physics of black holes, our 4D reality may be a hologram—a projection of information coded on a 2D surface on the edge of the universe.

In 1945, Surrealist artist Salvador Dalí and legendary animator Walt Disney began collaborating on a short film that was not completed until 2003, years after both men had died.

The most expensive ad of all time was for Chanel No. 5 perfume and cost roughly $33M to produce in 2004—about $57M in today's dollars.

The word 'jazz' evolved from 'jasm,' 19th-century American slang for 'energy'

Massive blooms of microscopic plankton called dinoflagellates produce the neon blue light seen in glowing tides.

Meet the 56 signers of the Declaration of Independence—most of whom didn't put pen to paper until August 2, 1776—and see their original signatures.

The first steps to rebuilding your credit score include getting to know exactly what's on your credit report and figuring out how far you are from the '700 club,' or 'good score' range.

For centuries, it was common to sleep in two shifts: a few hours at the beginning of the night, and a longer period beginning around midnight

Watch how viruses like Ebola can spill over from animals to humans—and vice-versa.