NASCAR

Overview

The National Association for Stock Car Auto Racing sanctions and produces the highest level of stock car racing in North America. It operates four championship series in the US, and four outside.

NASCAR's roots run back to Prohibition, when bootleggers used runners to deliver their illegal alcohol to customers. Eventually, runners began organizing informal races against one another, drawing crowds and prize money. In 1936, Daytona Beach organized the first stock car race on a course just over three miles, with half of it on the beach. By 1948, NASCAR was incorporated thanks to Bill France.

NASCAR saw enormous growth in the 1990s. NASCAR's popularity peaked in 2005 but saw a sharp decline from 2008 through to 2018. It is now combating the rise in Formula 1's popularity by substantially expanding its online content and launching its own Netflix docuseries, "NASCAR: Full Speed," in 2024.

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