Temu

Some business experts have made the argument that Temu is more focused on rapidly gaining market share and growing its customer base than achieving profitability.

Temu not only takes a roughly 5% to 15% commission rate, but also earns the money its sellers pay to advertise their products on the Temu platform.

Between competition from online retailers such as Shein and Temu, and too many physical stores for today's retail climate, Claire's has had a difficult time modernizing.

On Amazon’s Temu competitor, which it named “Haul,” users can get extremely low-priced items shipped to them from—you guessed it—China.

The “Shop Like a Billionaire” ad ran twice during the game. Temu saw a roughly 45% surge in downloads and a 20% increase in daily active users the day it aired.

A personal finance expert breaks down the key similarities between Temu and Amazon in a quick video so consumers can decide which is the better choice for their shopping needs.

They also often make products for other stores, including Target and Walmart. However, unlike these competitors, Temu doesn’t own any of the products it sells.

Until Aug. 29, 2025, US consumers could purchase up to $800 of goods per day, directly from an overseas company without incurring any tariffs on the products.