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Gatorade was first designed for college football players in Florida's heat.

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To help replenish crucial chemicals that football players were losing quickly through their profuse sweat in the southern heat, researchers at the University of Florida developed a drink blended with easily absorbed salts and sugars.
The drink, Gatorade, took its name from the school's mascot.
In 2025, Gatorade's annual sales surpassed $7.5B.
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