Oktoberfest, explained

The first Oktoberfest was held in 1810 to celebrate the marriage of Prince Ludwig and Princess Therese von Sachsen-Hildburghausen. It was the surprising prototype of what would become every beer fan's favorite festival. Held in late September and early October, Oktoberfest is the largest folk festival in the world.

6.7 million people attended Oktoberfest in 2024

With 6.7 million visitors and 1.8 million gallons of beer consumed, 2024's Oktoberfest was large, but smaller than 2023's, which had 7.2 million visitors, making it the most-attended Oktoberfest ever. It was also not the Oktoberfest that consumed the most beer—that would be 2011, with nearly 8 million liters, or roughly three Olympic swimming pools’ worth.

Oktoberfests take place all over the world

If you can’t make it to Munich, there are plenty of other places around the world to celebrate Oktoberfest. Cincinnati’s festival, called Oktoberfest Zinzinnati, is the largest in the US, with more than 700,000 visitors eating a (literal) ton of potato salad.

Oktoberfest generates over $1B every year

As one of the largest festivals in the world, Oktoberfest is an economic mainstay for Munich. Analysts estimate the annual beer fest contributes at least $1.4B in revenue to the city alone, accounting for roughly 2% of the city's gross domestic product.

Only six breweries are permitted at Oktoberfest

Oktoberfest’s beer offerings are tightly regulated. Only six breweries are invited to supply the entire festival with drinks. The “youngest” brewery, Paulaner, was founded in 1634.

A 1980 Oktoberfest bombing killed 13 people

The event was the country's deadliest domestic terror attack since World War II, killing 13 people and injuring more than 200. The perpetrator was 21-year-old Gundolf Koehler, who hoped to use the attack to usher in a conservative chancellor.

Oktoberfest's beer tents have specific themes

With 17 big tents and 21 small ones, each with a unique personality, there’s one to suit every type of Oktoberfest visitor. The oldest, Augustiner Festhalle, has been a part of the festival since 1898 and can hold 8,500 people.

Every Oktoberfest starts with a tap

Crowds rush excitedly toward the tents to count down to the ceremonial first tap, with the mayor declaring “O’zapft is!” This short documentary walks you through the tradition at the 2019 festival. Don’t miss the impressive shots of servers carrying dozens of beer steins at once to their thirsty patrons. Prost!

The 20th-century rise of fascism affected the World Cup

Spain, in the midst of a civil war, did not participate, and Japan, after invading China, pulled out of the competition. An additional six Central and North American teams scratched by the time that year's World Cup began.

Brazil's festival has its own mascots

Blumenau, Brazil, has been home to generations of German immigrants who brought the annual Oktoberfest celebration from Europe. Thousands of revelers parade down what was once known as Wurstrasse, or Sausage Street. There, they’ll find the festival’s ubiquitous mascots, Vovó and Vovô Chopão, or Grandma and Grandpa Big Beer.

The traditional parade takes place on the first Sunday of the festival

The parade offers a peek into Oktoberfests of yesteryear, from the Münchner Kindl, a beautiful Munich native who opens the parade, to the Goaßlschnalzen, a float full of men cracking whips.

Chicken vendors are an integral part of Oktoberfest

Ever since the first roasted chicken stall appeared at Oktoberfest in 1885, this rich, satisfying dish has been a crowd favorite for soaking up all that beer. Some estimates put the number of Wiesenhendl, or Wiesn chickens, served each year at 700,000.

Wander through an Oktoberfest celebration

Feel like you’re in the center of the action with this walk-through video of the modern Oktoberfest experience. A former Munich resident covers everything you could want to know, including how to not anger the locals with boorish behavior. She explains the layout of the grounds, what to wear (hint: not cheap, mass-produced German costumes), and a few vital German phrases. Don’t forget to say "bitte" (thank you) when ordering your next round!

Oktoberfest revelers wear traditional dress

Lederhosen (short leather pants) and dirndls (dresses with lace-up bodices) are found everywhere at Oktoberfest, This short documentary explores the resurgence of traditional clothing in Germany, which extends beyond Oktoberfest.

The Oktoberfest taste test

Wondering how the different Oktoberfest beers stack up? This article dives into the six official beers you’ll find at the festival. Each one has a write-up that includes a bit of history, tasting notes, and thoughts on where and when you might enjoy drinking it.

The Nazi Party was founded in Germany in 1920 and tried a failed coup in 1923

Founded in Germany in February 1920, the National Socialist German Workers’ Party (Nazi Party) attempted its first major power grab in 1923 with the Beer Hall Putsch—a failed coup in Munich that killed about 16 Nazis and four police officers, led to Hitler’s arrest and treason trial, but ultimately elevated his public profile.

The ancient Games at Olympia ended after 1,500 years due to economic issues

The ancient Olympics came to an end in 393 CE, and some historians point to Christian Roman emperor Theodosius I's ban on celebrating pagan festivals. This article explores an alternative theory: a bad economy. The writers cite the Theodosian Code, which makes no mention of the Olympics, and multiple records that mention the Olympics after Theodosius' death.

There’s some confusion over who founded the Bavarian Brewery that later became Budweiser

While many traditional histories credit German immigrant George Schneider with founding the Bavarian Brewery in 1852, an investigation from St. Louis Magazine found that it was actually started in 1857 by a fascinating German physician named Dr. Adam Hammer.

Cincinnati has its own Oktoberfest tradition: the running of the weiners

A unique aspect of Oktoberfest Zinzinnati, in Cincinnati, Ohio, is its dachshund race. Costumed wiener dogs race down a short track for Oktoberfest glory (and treats).

A timeline of major pandemics from 1899–2025

Modern pandemics have been defined by the race between globalization (which increases risk) and the development of new medicines. The Great Influenza epidemic claimed some 50 million lives, and the COVID-19 pandemic killed more than 7 million. In between, diseases like Ebola, cholera, AIDS, and more have devastated communities.

Scroll through a Budweiser historical timeline

From Eberhard Anheuser’s purchase of the Bavarian Brewery in 1860 to the Anheuser-Busch and InBev merger that created what became the world’s largest brewer, this historical timeline highlights the most significant moments in Budweiser’s more than 150-year story.

How World War I ended in 2010

Germany made its final reparations-related payment for the Great War on Oct. 3, nearly 92 years after the country’s defeat by the Allies. What took Germany so long to pay for the war?

The Concert of Europe's collapse contributed to World War I

The 19th-century great power system gradually unraveled due to rising nationalism, imperial rivalry, and shifting alliances—leading to its collapse in 1914 and the outbreak of the deadliest war the world had yet seen.

What was the London Beer Flood of 1814?

On this day 209 years ago, a 15-foot-high wave of beer roared through the streets of an impoverished London neighborhood, killing eight people. Read this beer historian's account of the tragedy to learn more. The beer had burst from the nearby...

An interactive timeline of the major events of World War I

World War I took place between July 28, 1914 and November 11, 1918, but a lot happened within that relatively short time. And even more occurred afterward. The comprehensive timeline shows when major and influential events took place during the conflict, accompanied by articles, videos, and other media in support.

Stein-holding competitions are popular at American Oktoberfests

Participants must hold out a full stein of beer—weighing at least 3 pounds—for as long as possible without spilling any or bending their arm. Seems simple enough ... at first.

The 21st Amendment was the only amendment to repeal another

The 1933 constitutional amendment rolled back 1920's 18th Amendment, better known as Prohibition, which outlawed "the manufacture, sale or transportation of intoxicating liquors."

The Cannes Film Festival was created as a response to fascism

Initially called the International Film Festival, Cannes was created as an alternative to the Venice Film Festival, which French diplomat Philippe Erlanger believed had been politicized by the influence of Hitler and Mussolini.

Europe’s first recorded influenza pandemic swept the continent in 1580

The 1580 influenza pandemic, traced from Asia to Africa and into Europe, became the first flu outbreak clearly documented across the continent—killing tens of thousands and highlighting influenza’s potential for rapid global spread.

Nazi Germany replaced Advent calendars with depictions of family life under Nazi rule

During World War II, the Nazi regime banned printed Advent calendars because of religious messaging. Officials instead produced state-approved versions featuring swastikas, tanks, and Nazi symbols.

Human records of influenza stretch back more than two millennia

Accounts of flu-like illness appear as early as 412 BCE, when Hippocrates described a sudden wave of cough and fever. Centuries of recurring outbreaks culminated in the first clearly documented pandemic in 1580, spreading from Asia into Europe and Africa.

Human records of influenza stretch back more than two millennia

Accounts of flu-like illness appear as early as 412 BCE, when Hippocrates described a sudden wave of cough and fever. Centuries of recurring outbreaks culminated in the first clearly documented pandemic in 1580, spreading from Asia into Europe and Africa.

More than 100 types of beer are produced around the world

Beer dates back to ancient times, and since then, the fermented drink has taken on many different styles around the globe, depending on the grain and ingredients used. See how pilsners, IPAs, Sours, and other types evolved from the drink's early history.

The list of historic volcanic eruptions includes the 1883 blast from Krakatau, which killed more than 36,000 and was the first such event to be documented in real time, thanks to the telegraph.

Many New Year's Eve traditions came from German immigrants

While it’s hard to trace the origins of many New Year’s traditions, many of the norms for American New Year’s Eve celebrations come from German immigrants, who significantly influenced American culture in the 1800s. Below is an excerpt from an 1863 New York Times article describing a German New Year’s celebration.

The number of cities bidding to host the Olympics has dropped in recent decades

Hosting the Olympics was once an honor and a way to bring people and prestige to a city. But in 2017, only two nations bid to host the 2024 Summer Olympic Games. This video walks through how every Olympics since 1960 has run over budget, and how the era of building dozens of new venues for the Games contributed to high cost overruns and corruption.

Several countries backed out of Eurovision 2026 to protest Israel's inclusion

The public broadcasting organizations of Iceland, Ireland, Spain, Slovenia, and the Netherlands said they will not compete in the 2026 Eurovision in Austria to protest Israel's inclusion, citing the humanitarian crisis from the Israel-Hamas war.

Congress has formally declared war 11 times across five conflicts, the last in 1942

The five declared wars were the War of 1812, the Mexican-American War, the Spanish-American War, World War I, and World War II. Every major American military conflict since Korea, Vietnam, Iraq, and Afghanistan has been fought without a formal declaration.

A root lice infestation, transported from the East Coast, once destroyed around 70% of Napa's vines.