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History of Halloween, Jay-Z Halftime Show, and a Cheerleader Union

Plus, the best takes on listening habits, Ginsberg's "Howl," and California's burritos

Good morning. It's Saturday, Oct. 31. Welcome to this week's Society & Culture newsletter. First time reading? Sign up here or hit forward to share with friends.

 

Happy Halloween! We're celebrating the holiday by exploring its Celtic roots and American evolution. Then, we unpack rumors about the Super Bowl halftime show, news about a cheerleader union effort, and much, much more.

 

I love hearing from readers. Let me know if there's anything we could improve, a topic you'd like to see us cover, or something you've been aching to get off your chest. I'm all ears! Send your thoughts to [email protected].

 

—Kevin Kearney, 1440 Society & Culture Section Editor

A Graveyard Smash

 

Halloween is a holiday observed each year on Oct. 31, primarily in the United States and Canada. It originated with the ancient Celtic festival of Samhain, which marked the shift from summer to winter and the belief that the boundary between the living and the dead was thin. Christianity later incorporated Samhain into the liturgical calendar as All Hallows’ Eve, which eventually became Halloween.

 

> Trick-or-treating comes from a Celtic tradition intended to ward off evil spirits. (Read)
> Day of the Dead shares some similarities with Halloween, though they're distinct holidays. (Read)

 

Irish and Scottish immigrants brought the holiday—and its many traditions—to the US in the 19th century. By the early 20th century, Halloween became associated with vandalism and pranks, prompting communities to create parades, haunted house tours, and town-sponsored trick-or-treating as structured alternatives.

 

> The jack-o'-lantern comes from an Irish folktale about a man forced to roam the earth. (Read)

> Disneyland's Haunted Mansion popularized the haunted house, solidifying it as a common Halloween tradition. (Read)

> Poisoned Halloween candy is a myth that goes back to at least the 1950s. (View)

 

Halloween generates more than $13B in annual spending in the US, driving industries from candy to haunted attractions, while also serving as a cultural event for both children and adults, who take part in costume parties, horror movie marathons, and more.

 

> Read "The Book of Hallowe'en," the first book-length history of the holiday. (Read)

> John Carpenter's "Halloween" is one of the most profitable indie films of all time, thanks, in part, to its small budget. (View)

 

Discover more: 

> Houdini died on Halloween and was buried in a coffin he once escaped from. (Read)

> The perception of black cats as evil dates back to the Greek goddess Hecate, who kept a black cat as her supernatural aide. (Read)

> Candy corn was originally called "chicken feed," in an appeal to a rural demographic. (Read)

Behind the News 

 

1440 brings you the knowledge behind the week's stories:

 

Jay-Z named headliner for the 2027 Super Bowl halftime show. (More)

 

> Super Bowl halftime shows reliably drive massive spikes in streaming.

> Rather than holding a press conference before his 2007 Super Bowl halftime show, Prince played a concert for journalists.

 

Dallas Cowboys cheerleaders' union recognized by the NFL franchise. (More)

 

> Nationwide union membership was 9.9% in 2024, the lowest in nearly 40 years.

> The Cowboys are the most valuable sports franchise in the world.

 

New "A Court of Thorns and Roses" title, the latest in the hit romantasy series, arrives in bookstores. (More)

 

> Romantasy, which combines supernatural fantasy and erotic romance, owes much of its success to social media.

> Mass market paperbacks—once a major format for romance novels—were designed to fit in a pocket.

 

Tom Hanks will return to Broadway in a play based on one of his short stories. (More)

 

> Celebrities often attract larger audiences to Broadway productions.

> Many Broadway shows close without earning a profit.

Cultural Context

 

Beyond our weekly deep dives, we love finding great takes on the culture currently shaping our lives. Here are some of the best reactions, profiles, and think pieces we encountered this week.

 

How Do Music Listening Habits Change With Age?

Stat Significant | Daniel Parris. If you've ever felt stuck listening to the same songs over and over again, there might be a reason for that beyond your personal preferences. Parris' analysis explores how taste is formed and how it often calcifies over time. If nothing else, it's a good reminder to try something new. (Read)


> Traditional bands largely disappeared from the Billboard charts in the 21st century, mostly replaced by solo artists.

 

70 Years of Allen Ginsberg's 'Howl'

The Dispatch | Henry Begler. Ginsberg's groundbreaking poem was published 70 years ago this month. Begler explores its place in American literature, arguing that it might mean more to popular culture than to the intelligentsia, something he believes speaks to its eternal appeal. (Read)

 

> Hear Ginsberg read the poem at Reed College in 1956.

> Copies of "Howl" were confiscated in 1957 for obscenity, kicking off a trial that changed American literature.

 

The California Burrito Quest

SFGATE | Farley Elliott. One intrepid hero sets out to find the best burrito in a state full of them. Elliott ventures through San Francisco, Los Angeles, and San Diego in 72 hours, tasting every city's unique take on the Mexican dish. (More)


> San Diego's signature style is loaded with carne asada and fries.

> San Francisco's Mission-style burritos were designed for hungry firefighters.

Ghosts on the Brain

 

Just in time for Halloween: Ever felt an unseen presence or spotted something moving in the shadows? In an episode of "1440 Explores," we explore the surprising science behind some ghost sightings, why sleep paralysis can feel supernatural, and how our brains make sense of the unexplained. Listen here or click below: 

1440 Explores Ghosts

 Etcetera 

 

> Thomas Edison inadvertently spurred the nascent film industry's move to Hollywood.

 

> Japanese Americans interned at a segregation center during World War II wrote satirical poetry that slyly criticized their surroundings.


> Domino's Pizza's 30-minute-or-less promotion was discontinued after a string of accidents involving delivery drivers.


> Jane Austen despised the city of Bath, but it inspired scenes in some of her masterworks.

 

> Puritans in the Massachusetts Bay Colony banned the toasting of drinks, believing that the practice encouraged excessive drinking.

 

> Mark Twain once challenged a rival newspaper editor to a duel after spreading an untrue story about him.

 

> In the early '70s, the NBA redesigned its logo to reignite interest and stave off its main competitor.
 

> Public radio was established thanks to some well-placed Scotch tape.

 

> One 19th-century philosopher worked to prove Shakespeare's authorship.
 

> Watch an early-career Stephen King explain why he's drawn to writing horror.

 

> George Carlin's famously dirty "Seven Words'" joke led to a landmark Supreme Court ruling.

 

> Explore the best horror movies of all time, take a virtual train ride, and browse the album covers that defined jazz at 1440's Society & Culture hub.

"You know, it's Halloween. I guess everyone's entitled to one good scare, huh?"

—Sheriff Leigh Brackett in "Halloween"

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