Many shows close without earning a profit

For every "Carousel" or "Cabaret," there's a "Spider-Man: Turn off the Dark"—a show that never found its footing, sometimes in a public and disastrous way. Here are 10 Broadway musicals the producers and stars would probably rather we forget. Some, like "The Rocky Horror Show" and "Breakfast at Tiffany's," were eventually revived and relatively well received. Others, like "Into the Light"—which involved mimes, metaphysics, and the legend of the Shroud of Turin—have rightfully stayed buried.

The famous but relatively small geographic area is responsible for a relatively enormous economy, thanks to high demand and high ticket prices.

Opera is a notably expensive art form, and therefore currently struggling to survive economically. Pandemic losses, reduced government funding, and dwindling ticket sales all pose a threat to its continuation. According to a recent survey, about half of the UK wouldn't feel impacted if all opera houses were shut down.

While we often just think of the actors and directors who take top billing, Broadway productions operate as distinct businesses employing numerous people in various roles: stage managers, sound designers, house managers, ushers and more.

Unlike commercial Broadway theaters, ticket sales account for only a fraction of nonprofit theaters' income. This lets them take chances on new playwrights and innovative shows, including Lin Manuel Miranda's "Hamilton" and Stephen Sondheim's "Sunday in the Park with George."

“Spider-Man: Turn Off the Dark” had all the makings of a Broadway blockbuster, with acclaimed director Julie Taymour and music from U2’s Bono and the Edge, but technical mishaps and bad reviews plagued the musical, which closed with $60M in losses.

There are 41 official Broadway theaters in New York City, all within a few blocks of Times Square, a key contributor to the area's prestige and economic success. These theaters host the productions eligible for Tony Awards.

Regional theaters like the La Jolla Playhouse often act as testing grounds for Broadway, allowing audiences to witness groundbreaking world premieres before they hit the Great White Way.

The production was already one of the most successful in Broadway history, but the release of the first movie kicked it into overdrive: It grossed 15% more in 2024, the year "Wicked: Part I" was released, than the previous year, bringing in more than $112M.

That means only shows playing in Broadway theaters are eligible for Tonys. Off-Broadway and off-off-Broadway theaters have fewer seats.

Broadway is shorthand for the Broadway theater district, an area in New York City's Manhattan borough that occupies a segment of Broadway, a 13-mile road. Although the Broadway theater district has a relatively small geographic footprint, its 41 theaters stage some of the world's most popular productions of plays and musicals.

In a 2024 earnings call, Macy’s noted that while it’s remodeling and investing in some of its brick-and-mortar locations, it seeks to shutter other stores in lower-performing locations. It’s estimated that Macy's will close 150 locations through 2026.

Andrew Lloyd Webber's legendary show holds the record for the longest-running musical on Broadway, with an astounding 13,981 performances. When it was announced the show would close, its dedicated "phans" rushed to buy tickets, leading to an unexpected extension.

Theaters like the La Jolla Playhouse often act as testing grounds for Broadway, allowing audiences to witness groundbreaking world premieres before they hit the Great White Way.

What do you get when you combine elite performers, spectacular sets, and tons of rehearsal time? Maybe an award-winning show, but definitely drama. This list of Broadway-based oral histories spans from RENT’s groundbreaking depiction of the AIDS crisis to the lasting impact of the COVID-19 pandemic on live theater. There’s even a retelling of how TikTok helped bring a musical version of Ratatouille to the stage for a one-night-only streaming exclusive.

Most people assume opening for a major act will propel a smaller artist's career. While that can be the case, this academic study from a Drexel University professor offers some objective data that suggests mixed results. In short, there's no guarantee that an opening slot on a big tour will enhance an artist's popularity—or their income.

Although HBO is known for its high-quality programming, that doesn’t mean it hasn’t missed the mark from time to time. Shows like “The Mind of the Married Man” and “John From Cincinnati” missed the mark in numerous ways, with both critics and audiences.

Using tax incentives, states like Georgia, New Jersey, and New Mexico are luring studios to produce their films and television shows outside of California. Changing business models after COVID-19 largely influenced this change.

The shows are written to encourage viewers to tune in for the next episode, so they often withhold resolutions for as long as possible. This has become a recognizable trait, or a trope, for the genre. Much like other narrative genres, soap operas intentionally embrace tropes rather than avoid them.

Specifically, as mall foot traffic declined, Macy’s sought to grow elsewhere (as did many other retailers around the same time).

Once hyped as a revolutionary stage production with music by U2's Bono and The Edge, and direction from Julie Taymor of "The Lion King," "Spider-Man: Turn off the Dark" became one of Broadway's most expensive flops.

Like ComicCon for theater lovers, BroadwayCon convenes annually in New York and offers panels, meet-and-greets, and, of course, singalongs.

Christos Makridis, a labor economist at Arizona State University, argues that the public has an appetite for the art form, but that the industry's business model is dated, relying too heavily on philanthropy and aging season ticket holders rather than embracing innovation.

Unlike more typical primetime or streaming shows, soap operas often air every weekday. That means writers and actors often work every day to complete a new episode, making for a grueling schedule. It also explains why some of the dialogue and performances might seem a bit off-the-cuff.

Plenty of private companies fail once they try to go public. Failing can mean shares sell for less than their initial asking price on its IPO date, or it can look like a company pulling out of the IPO process at the last minute. Some companies with failed IPOs include Pets.com, Etsy, and Robinhood. Learn more about these companies and others here.

Broadway’s early decades were heavily influenced by opera and vaudeville, but songwriters in the 1920s began exploring more narrative-based songwriting and psychologically complex characters. That trend would continue in the following decades, though it would evolve in even more nuanced ways.

The late-night landscape has changed dramatically in the past five years, with the most visible difference being a severe lack of music. This writer set out to learn why that is—and what it means for audiences and artists alike.

From the pathos of "One Day More" from "Les Misérables," to the soaring "Defying Gravity" from "Wicked," this video showcasing 100 of Broadway's best songs will keep any musical theater lover quite busy. While the list trends toward modern pieces, there are still plenty of selections from classics and Tony Award winners like "Fiddler on the Roof" and "Miss Saigon."

While marquee awards like best musical attract the most attention, the Tonys award the many elements that contribute to American theater. This video breaks down the various award categories, including the ones retired over the years, as well as eligibility requirements, how nominations are decided, and, of course, how the winners are selected.

Dollar store retailers experienced significant fiscal gains during the 2010s, which were then accelerated by the COVID-19 pandemic. But in recent years, dollar stores have been closing in large numbers and suffering financial hardship. Experts point to Walmart's strategy of decreasing prices to cater to inflation-fatigued customers, and point out that when Walmart does well financially, dollar stores typically suffer.

In her final days, Holiday was still performing—often at clubs outside of New York—though she was struggling with cirrhosis, an effect of her alcoholism. This excerpt from Paul Anderson's "Bitter Crop: the Heartache and Triumph of Billie Holiday's Final Year" details her final show in Lowell, Massachusetts, offering a tragic portrait of the singer running out of steam.

The show is pitched, written, and designed in a week. Tuesdays feature infamously long writing sessions that usually stretch into Wednesday mornings. Fridays include shooting for digital shorts and an initial run-through of live material. Before Saturday's live show, there's an extended dress rehearsal.

For many musical theater fans, the choice for the 2004 award for best musical was clear: "Wicked," the box office smash based on a retelling of L. Frank Baum's novel "The Wizard of Oz." So when the raunchy puppets of "Avenue Q" pulled off a surprise win, people were shocked and angry.

In 2025, Fox renewed "The Simpsons" through 2029 and announced a new movie. But one super fan echoes what many of the legendary show's audience have been saying for years: The series' best days are in the very distant past.

Franchise flops like 1997's "Batman & Robin," 1983's "Jaws 3-D," and 2015's "Fantastic Four" were panned, though that didn't stop them from selling hundreds of millions of dollars in tickets.

Most shows bomb or never even get recorded; some that do are lost to history, having failed to impress the audience or critics. This list combs through six decades of TV production history and identifies some of the worst decisions made by management in network history. Dive into the 50 worst executive decisions here, from giving the Geico cavemen a show to Geraldo Rivera's live walkthrough of Al Capone's vault.

Premiering in 2016, the play continues the story beyond the original books and has run in London’s West End and on Broadway, winning nine Olivier Awards and six Tony Awards, including best play.

While the band has been on hiatus since 2022, there are remarkable insights into the band’s success, like a $44M profit from a six-show tour. Their profits allow them massive spending, with investments like a shared mansion in addition to owning their own multimillion-dollar apartments.

The jazz icon was released early from federal prison on good behavior. Following her arrest, she was effectively prohibited from performing in New York's nightclubs, but she realized she could still perform, so long as it was in a venue that hadn't been deemed a "cabaret." The solution? The famous Carnegie Hall. The show sold out within a week, and the venue became a regular stop for Holiday, who performed there 22 times.

The theatre world is filled with drama—both on and offstage—thanks to big egos, imagined slights, and tense interpersonal dynamics. Despite that reality, it's not easy to portray what goes on behind the scenes on the page. This list breaks down some of the exceptions, featuring 10 novels that accurately capture the insular world and fascinating personalities who populate it.

Thanks to the advent of electricity, by the middle of the 19th century, theaters in the Broadway area were illuminated by lampposts and marquees. The nickname “the Great White Way” describes how it looked at night. The term is still used today.