Americans consume 8.3 billion calories of turkey on Thanksgiving

Individuals consume an average of 3,150 to 4,500 calories at the meal, which takes the average male 10 hours to burn off.

The efforts to save the wild turkey

An essential character in American tradition, the wild turkey is more than just the meat you eat on Thanksgiving. Listen to this four-part miniseries to learn what they symbolize, the long-lasting efforts to preserve this bird, and why their conservation matters.

In 2023, the world consumed over 5 billion pizzas

Americans ate 3 billion of those, leading to sales that reached $43.3B, according to industry analysts at Gitnux. They estimated that Americans eat an average of 46 slices per person that year.

Thanksgiving, explained

Thanksgiving may be synonymous with turkey and pie today, but its roots trace back to a 1621 feast between Pilgrims and the Wampanoag, who gathered to celebrate the settlers’ first successful harvest.

The Butterball Turkey Talk-Line fields cooking questions from anxious holiday hosts

In 1981, public relations firm Talbot looked to promote one of its clients, Butterball Turkey, by starting a holiday hotline for customers to ask culinary questions. Forty years later, 50 experts still answer roughly 100,000 questions in November and December from people experiencing "turkey trauma."

US holiday retail sales reached $973B in 2024

In 2024, US holiday retail sales reached $973B—nearly one-fifth of annual sales. Many companies depend on this season to bolster revenues.

In 2024, the period between Thanksgiving and Cyber Monday saw 197 million shoppers

Some argue Black Friday has gone from one day of the year, to two days of the year, including Cyber Monday sales, to, more recently, an entire week. In recent years, companies have offered steep discounts for a week at a time rather than just one or two days.

Restaurants are ramping up chicken dishes in 'The Great Chickening,' an industry-wide move toward chicken and away from beef.

Consumer spending accounts for 70% of US GDP, making Black Friday significant

Lizabeth Cohen, a history professor at Harvard and author of the book “A Consumer's Republic: The Politics Of Mass Consumption In Postwar America,” has argued that the US government has presented consumerism as a way out of economic crisis or decline since around World War II.

Many myths continue to circulate about the first Thanksgiving

The Thanksgiving myth didn’t really start in 1621, argues historian David Silverman in this interview with Smithsonian. Rather, it took hold over 200 years later. During the Civil War, Thanksgiving was declared a national holiday by Abraham Lincoln as a way to promote national unity. The tidy story of friendship between Native Americans and colonists was used to quell racial tensions of the late 19th century.

Here's how much money Americans spend on Halloween

In 2024, Americans are expected to spend more than $11B on Halloween, which averages out to roughly $104 per person, according to the National Retail Federation's Halloween Spending Survey, conducted by Prosper Insights & Analytics. That $11B number includes an anticipated almost $4B spent on costumes. See the full breakdown here.

Thanksgiving's connection to football began in 1876

It all started with a match between Princeton and Yale in 1876, attended by fewer than 1,000 fans. That competition spawned an annual tradition attracting millions of viewers across college and professional teams.

Mapping where pumpkins are harvested in the US

Roughly 1.5 billion pounds of pumpkin are sold in the US every year, with 80% of that available in the month of October. See which states are the biggest producers in acres, starting in Illinois where over 16,000 acres of the gourd are harvested...

Explore early Thanksgiving documents, from recipes to early proclamations

History buffs will love this trove of original documents related to the Pilgrims and Thanksgiving, including 18th-century recipes, one of Sarah Josepha Hale’s appeals to President Lincoln to establish the national holiday, and a copy of Abraham Lincoln’s original 1863 Thanksgiving Day Proclamation. You can also find illustrations and photos of historical Thanksgiving celebrations over the years.

In 1939, an industry group asked Franklin Roosevelt to move Thanksgiving

Specifically, the Retail Dry Goods Association warned Franklin Roosevelt that if the holiday season didn’t begin until after Americans celebrated Thanksgiving on the traditional final Thursday in November, retail sales would tank. In 1941 Congress passed a law that made Thanksgiving the fourth rather than the last Thursday in November.

Americans throw away nearly 40% of their food supply

The US discards roughly 63 million tons of food per year, making it one of the largest contributors to landfill waste. Food scrap waste is the single largest category of material sent to landfills.

Americans spent an estimated $14.8B for the Fourth of July 2025.

Christmas trees are a $6B global industry

In the US, the real tree industry is valued at $2B, the reflection of nearly 30 million trees sold annually at an average profit of about $10 per tree. While each tree takes about 8 years to mature, their artificial counterparts can be made much more quickly, mostly in China, valued at over $1B as of 2020.

FDR changed the date of Thanksgiving, then changed it back

In the waning years of the Great Depression, President Franklin Delano Roosevelt attempted to move Thanksgiving up by a week, giving merchants a longer holiday shopping season. After pushback from lawmakers, he reversed course in 1941, permanently fixing the date of Thanksgiving on the fourth Thursday of November.

A Thanksgiving meal was celebrated in Virginia in 1619

Although the Pilgrims' meal with the Wampanoag is often cited as "the first Thanksgiving," historians note a meal intended to mark "a day of thanksgiving to Almighty god" was celebrated by early settlers three years earlier. President John F. Kennedy acknowledged the day in his 1963 Thanksgiving proclamation.

Turkey likely wasn't served at the first Thanksgiving

There is no record of turkey on that first table, though one account vaguely refers to "fowl." The meal mostly consisted of seafood and venison.

Turkey likely wasn't served at the first Thanksgiving

There is no record of turkey on that first table, though one account vaguely refers to "fowl." The meal mostly consisted of seafood and venison.

See what people around the world eat for Christmas

Christmas meals vary widely around the world: the British serve roast turkey and Christmas pudding, many Italians celebrate with seafood-only feasts, Filipinos eat whole spit-roasted pigs, and Mexican families enjoy tamales.

The first Macy’s Thanksgiving Day Parade took place in 1924

It was originally intended to promote Macy’s upcoming holiday sales. Although it took place on Thanksgiving Day, the parade was initially called the Macy’s Christmas Parade—the name didn’t change until 1927.

The average US adult spends roughly $195 on Easter

That's up from $189 in 2025 and the previous record of $192 in 2023. The vast majority of consumers intend to use it on candy (92%), followed by food (89%) and other gifts.

The annual 'turkey pardon' officially began in 1989

President George HW Bush oversaw the first official pardon, but the tradition began years before that. This short video from PBS News explores the history of presidential pardons for the lucky birds. There’s no “fowl” language, but there are plenty of puns!

Read the only surviving eyewitness account of the first Thanksgiving

Edward Winslow’s short 1621 letter offers the only firsthand account of the first Thanksgiving, describing celebratory gunfire that drew Wampanoag leader Massasoit and 90 men—initially fearing conflict—before the gathering turned into shared feasting.

In 2024, Americans bought over $7B of cut flowers

That's more than any other country in the world. Most of the flowers Americans purchase are imported, creating an economy that's both booming and reliant on dwindling natural resources.

Congestion from Lunar New Year holiday travels can last around 40 days

American Thanksgiving or winter holiday travels aren't nearly as busy as Chunyun, the annual travel rush kicked off by the Lunar New Year. It's widely considered to be the largest mass migration of humans in the world. Millions of people travel within China to be home for the traditional family reunion meal.

Cow tongue was once a Thanksgiving delicacy

Cow feet and tongue were sometimes included in mincemeat pies—a popular 18th-century dish. Josefa Hale, who inspired Lincoln to declare Thanksgiving a holiday, said they were “indispensable; but [hoped] this rich, expensive, and exceedingly unhealthy diet will be used very sparingly...”

According to a survey by the National Retail Federation, Americans were expected to spend over $9B on food for Independence Day in 2026.

The agricultural history of the pumpkin

Pumpkin pie holds a special place in Thanksgiving traditions, but its journey from everyday produce to a seasonal treat spans over 10,000 years. Trace the history of this oversized fruit with this fascinating dive. Pumpkins belong to the species...

The states in America that drink the most beer

Americans, in 2020, drank on average almost twenty-six gallons of beer per adult aged twenty-one or over, over the course of the pandemic.

Learn how the Macy's Thanksgiving Day Parade comes together each year

The Macy's Thanksgiving Day Parade is essentially a huge theatrical production spanning several long blocks in New York City rather than a stage. Naturally, organizing it is a complicated process. This podcast episode explains how the Macy's Thanksgiving Day Parade comes together each year.

Online Black Friday shoppers spent over 10% more in 2024 than they did in 2023

Online shoppers shelled out some $11.3M per minute between 10 am and 2 pm on Black Friday 2024, according to Adobe Analytics data. The $10.8B online shoppers spent on Black Friday 2024 was more than double the amount they spent online in 2017.

The US restaurant industry generates over $1T in sales

In 2024, the industry brought in $1.1T, and the National Restaurant Association anticipated reaching $1.5T in 2025, numbers that are considered a return to normal after the tumultuous years of the COVID-19 pandemic. The industry also employs a large workforce, with over 13 million employees. (Some readers may experience a paywall.)

America generates more trash per person than any other country on Earth

The US produces roughly 292 million tons of municipal solid waste per year, about 4.9 pounds per person per day. Municipal solid waste includes food scraps, packaging, electronics, yard trimmings, and more. About 50% of the waste ends up in a landfill.

A dive into some of the country's stranger Thanksgivings

How did a raccoon intended for the Thanksgiving dinner table end up a beloved presidential pet? History teacher Sharon McMahon's podcast "Here's Where It Gets Interesting" takes an episode to delve into some of the more unusual Thanksgivings at the White House, including the Great Cranberry Scare of 1959 and the story of Calvin Coolidge and his "first raccoon," Rebecca.

40% of Americans didn't read a book in 2025, with 19% of adults responsible for 82% of the country's book reading.