'Harold and Maude' became a cult classic thanks to a one-screen theater in Minnesota that featured the film for two years straight.

The studio behind 'Rocky Horror' pulled its promotion before the national release

The studio behind 'Rocky Horror' pulled promotion before its national release

Before its national release in 1975, the studio behind "The Rocky Horror Picture Show" decided the musical movie was too strange, campy, and unwieldy for most audiences and cut its promotional efforts, hoping to minimize its losses. That decision led to the film flopping commercially. It wasn't until a theater began screening the film at midnight that it caught on, attracting a devoted fanbase who attended weekly screenings and dressed as their favorite characters—a tradition that continues to this day.

'Plan 9 from Outer Space' gained an audience after it was trashed by critics

The science-fiction film went mostly unnoticed in its original theatrical run, often playing in double-features aimed at teenagers. It wasn't until 1980, when film critics Harry and Michael Medved dubbed it the "worst film ever made," that it began to attract a cult following. In 1994, Johnny Depp starred in a biopic about its director, Ed Wood.

The cult of 'Rocky Horror' has its own rituals

The movie was initially a commercial failure, but it began amassing a loyal following through midnight showings, where audience members dressed as their favorite characters and acted out scenes from the movie in the aisles—a tradition that continues to this day.

'The Big Lebowski' slowly spawned a cult following—and a religion

When it was released in 1998, the Coen brothers' film didn't garner overwhelming critical praise or generate impressive ticket sales. Over time, though, it's become one of the defining cult movies, with midnight showings where audience members dress as Jeff Bridges' "Dude" and drink White Russians. It's even spawned its own religion: dudeism.

Fans of 'The Room' love it for its (many) faults

The movie has bad acting, nonsensical dialogue, and a plot that doesn't add up. Still, its fans attend midnight screenings, recite its most famous lines, and even act out scenes in the aisles. Studies have found that fans are drawn to "trash cinema" like "The Room" for the same reason they're drawn to avant-garde works: because they flout mainstream standards.

The best cult movies

Cult film followings develop for a number of reasons. Some admire a movie's unappreciated genius. Others believe the work was simply ahead of its time. And, yes, some cult classics gain their cult status because they're unbelievably, laughably bad. This list includes all of the above, ranking the films that have developed passionate, even obsessive, followings—for whatever reason.

'Barbenheimer' resulted in a historic box-office event

The cultural sensation that erupted when Christopher Nolan's "Oppenheimer" and Greta Gerwig's "Barbie" shared an opening night was something that no one could have predicted. "Barbenheimer," as the pairing was called, became a semiserious litmus test for relationships: Who wanted to see which film, and in what order? The viral moment led to box-office gold for both movies, as well as a few Oscars.

The first 'Evil Dead' film significantly removed violent scenes in order to earn an 'X' rating in the United Kingdom, prohibiting it from viewers under 18, though police still seized it from video stores as if it were illegal contraband.

Evaluating film studio A24's cult status since achieving mainstream success

In its quick ascent to the upper echelons of cinema, A24 has achieved a rare place in pop culture of both cult status and financial success. One critic asks whether it can sustain such a position in this fascinating, quick piece.

Cult classics are often defined by their initial commercial failure

Whether they're films, albums, television shows, or some other work of art, cult classics usually develop ardent followings because of their early struggles, either as box office flops or modest, self-released affairs. Richard Kelly, director of cult film "Donnie Darko," explains why he believes that endears audiences.

Brooks' Broadway adaptation of 'The Producers' was a massive hit when it debuted in 2001, and broke a record for most Tony wins.

'Bonnie and Clyde,' the 1967 film starring Warren Beatty and Faye Dunaway, was the first major American movie to feature graphic violence.

Director Arthur Penn used the then-new Squibb technology, which triggered realistic and bloody bullet wounds, to portray graphic violence, at the time a taboo in American cinema.

A theater group staged 'Waiting for Godot' at San Quentin prison in 1957

The play, about being stuck, resonated with inmates. Critics noted that the incarcerated audience empathized with its hopeless characters much more than those at the show's North American premiere in Miami, who'd walked out in disgust.

'The Wizard of Oz' flopped in theaters but exploded on TV

The film cost $2.7M to make—$1M more than the average production in 1939, but didn’t recoup it for almost two decades. Its success is mainly due to television. It aired annually from 1956 to 1965 and was watched by more than 49% of all television viewers.

How Alfred Hitchcock changed cinema

In 1960, Alfred Hitchcock changed moviegoing with "Psycho." At a time when audiences came and went during screenings, he enforced strict start times, banned late arrivals, and kept plot details secret. The result? A $32M hit that helped shape modern theater etiquette.

‘Halloween’ is one of the most profitable indie films of all time

The 1978 John Carpenter movie grossed $70M in its initial run despite a modest budget. It helped pioneer the “slasher flick” subgenre, though it wasn’t filled with cheap thrills. As Roger Ebert pointed out in his review of the movie, Carpenter’s filmmaking techniques—alongside his original score—were a work of art.

An original review of the 1987 parody 'Spaceballs'

On June 24, 1987, Mel Brooks launched "Spaceballs" in theaters—a comedy starring Bill Pullman, John Candy, and Rick Moranis that spoofed the "Star Wars" trilogy and sci-fi tropes in general. The movie has remained a cult classic ever since. Read the Hollywood Reporter's original review of the film here.

Cult classics are often defined by their polarization

Films that reach cult status are far from universally beloved. In fact, fans of cult movies often become such passionate supporters because a title has been lambasted by mainstream audiences. Stat Significant breaks down some of the most polarizing films of all time based on the data behind audience scores. It should come as no surprise that many in the top 10 are considered cult franchises.

The best cult TV shows

Before the streaming era, television shows lived and died by their weekly ratings. That led to early cancellations for several well-regarded shows, like "Freaks and Geeks," "Party Down," and "Veronica Mars." Thanks to DVD boxsets and streaming, the shows often became cult classics long after they were taken off the air.

Watch Francis Ford Coppola's debut feature film, the low-budget horror movie 'Dementia 13.'

'Purple Rain' was a massive hit, in theaters and on radio

The semi-autobiographical film featured a first-time director and an amateur cast, yet it became a box-office hit, grossing over $70M. Likewise, the accompanying album was a huge success, with four songs reaching the top 10 of the Billboard Hot 100. It was a watershed moment for Prince, who became a bona fide pop superstar.

One actor made a career out of playing Mark Twain

Hal Holbrook toured in the one-man show “Mark Twain Tonight!” for over six decades. In the performances, Holbrook wore Twain’s iconic white suit and offered witticisms similar to Twain’s famous lectures. Holbrook won a Tony Award in 1966 for a Broadway run of the show.

B-movie king Roger Corman mentored many of the star directors of 1970s Hollywood, including Francis Ford Coppola, Martin Scorsese, and Ron Howard.

Dolly Parton jumped to Hollywood in the 1980s

Costar Jane Fonda said she heard Parton’s song “Two Doors Down” on the radio while the movie was still being developed and knew she’d be a perfect fit for one of the starring roles. The success of that movie kickstarted an acting career, following up with roles in “The Best Little Whorehouse in Texas,” “Steel Magnolias,” and more.

The 100 greatest cinemas in the world

Sure, it's convenient to stream a movie at home, but we believe there's no better way to see a great film than at a great theater. This extensive list explores the best of the best, featuring profiles of a Pennsylvania drive-in, an Icelandic arthouse, and many other amazing venues.

'The Shawshank Redemption' flopped in theaters

The Tim Robbins movie, based on Stephen King's short story "The Body," did poorly at the box office when released in 1994. It took off on the video rental market, though, after it was nominated for seven Oscars.

‘Horror hosts’ helped build the genre’s cult following

Horror is now considered high art, but much of its cult popularity is due to the B-movies that defined the genre. Starting in the 1950s, many of these low-grade films were licensed on the cheap by television networks to fill airtime, introduced by “horror hosts”—MCs with campy, over-the-top personas.

‘Hamlet’ is a widely produced show, including a famous performance at one prison

Rehabilitation of convicted violent criminals in Missouri’s Eastern Correctional Center included performances of “Hamlet,” one of Shakespeare’s greatest plays.

Although it's now considered a pivotal film in the history of American cinema, 'The Wizard of Oz' was initially panned by some of its contemporary critics.

Many critically panned cult classics did well at the box office

Franchise flops like 1997's "Batman & Robin," 1983's "Jaws 3-D," and 2015's "Fantastic Four" were panned, though that didn't stop them from selling hundreds of millions of dollars in tickets.

Hitchcock's 'Psycho' broke many established rules in film

Hitchcock flouted convention for “Psycho,” which many consider his masterwork. Hitchcock broke new ground with the 1960 film, with risqué imagery and shocking twists. The film was the most commercially successful in his long and illustrious career.

The internet has changed the definition of a cult classic

Cult classics were often established slowly over time, often through alternative outlets, like independent video and record stores, underground magazines, and tape trading. The internet has put those delivery methods on hyperdrive, helping to splinter the notion of a mainstream monoculture. The Ringer's Miles Surrey wonders whether anything can have a "cult following" if everything now exists outside the "mainstream."

The setting of the comedy film ‘Bio-Dome’ was inspired by Biosphere 2

The film features characters played by Pauly Shore and Stephen Baldwin who accidentally lock themselves inside an experimental biosphere, mistaking it for a shopping mall, while searching for a bathroom. With a Rotten Tomatoes score of 4%, it is considered one of the best-worst movies of all time.

Classic movies are prone to decomposition because they're captured on nitrate film

Nitrate film was the standard in early Hollywood and is prone to decomposition over time. It's led to an estimated 75% of early American films being lost to history.

How ‘Napoleon Dynamite’ rewrote the indie movie marketing playbook

"Napoleon Dynamite" was a phenomenon when it was released in 2004, but the excitement around the film was the result of a carefully executed, outside-the-box PR strategy that featured free screenings, endless merch, and an early form of stan-centric social media. This deep dive into the film’s inventive marketing tactics explain how a film with a modest budget was able to become a cultural sensation.