Pizza didn't take off in the US until after World War II, likely because of technological advancements and soldiers' exposure to it abroad.

Chicago deep-dish pizza arrived in 1943

Pizzeria Uno was the first establishment to sell the concoction, which turned more traditional pizza upside down, with cheese as the base and sauce as the topping. Soon, Uno employees went out on their own, sparking a citywide deep-dish phenomenon.

Frozen burritos made the dish widely available in the 1950s

California native Duane Roberts, who also pioneered the frozen hamburger patty, invented the frozen burrito in 1956 to be easily prepared at fast food restaurants. This innovation also allowed it to be sold in supermarkets.

One baker is likely responsible for several of New York's earliest pizzerias

Filippo Milone established at least six pizzerias in New York, including one that would later be called Lombardi's, widely considered to be the city's (and the country's) first pizza establishment. Milone died in 1924, leaving no children to tell his story. Researcher Peter Regas unearthed a 1903 advertisement, pictured below, from an Italian-language New York newspaper.

Pizza is believed to have been invented in Naples

Flatbreads were eaten by ancient Egyptians, Romans, and Greeks, but historians trace pizza—flatbread with toppings, including present-day staples like tomatoes, cheese, garlic, oregano, and oil—back to 18th-century Naples, where the food was loved by its working poor, who appreciated a cheap, tasty meal. Naples formally became a part of Italy in 1861.

Pizza became more popular in Italy after it took off in the US

Pizza was invented in Naples, though it wasn't particularly popular outside the region. As it grew more popular elsewhere—and as more American and European tourists visiting Italy began asking for it—restaurants across Italy adopted the cuisine. It's something anthropologist Agehananda Bharati calls "the pizza effect."

Lombardi's was the first documented pizza restaurant in the US

The New York establishment opened in the early 1900s and was a cornerstone of Manhattan's SoHo. At one point, it was open 23 hours a day, allowing laborers of the predominantly Italian-American community to stop by for pies before or after work.

A fresco from ancient Pompeii featured an 'ancestor of modern pizza'

A team of archaeologists discovered a fresco from 79 CE featuring what appears to be a proto-pizza: a pita topped with fruit, spices, and other toppings. One archaeologist in the PBS documentary below calls it an "ancestor of modern pizza in the sense that it's a very simple, poor kind of food."

Pizza Hut helped pioneer online food delivery in 1994 with PizzaNet, a website that allowed users in select areas of California to order pizzas online.

The story of pizza in the United States

Pizza is a big deal in the US, and it has many proud regional iterations. From Chicago deep dish to New York thin crust, this video takes a slice out of US history to focus on this beloved entree. Begin with the documented first incidence of pizza in the US—believed to be by Gennaro Lombardi—and end with how old Pizza Huts are being converted around the country.

Italian immigrants brought pizza to Argentina in the late 19th century

Two million Italians emigrated to Argentina between 1880 and 1920, many of them the poor who regularly ate pizza. In Argentina, they were pleased to find that mozzarella was plentiful, allowing them to make cheesier pies. By 1882, Italians owned 126 of the 198 bakeries in Buenos Aires, as well as the majority of shops selling butter, cheese, and pasta.

One food history professor says pizza is more American than Italian

Alberto Grandi, a professor at the University of Parma, argues that Italians who left the country developed the food now considered "traditional Italian cuisine," thanks to abundant ingredients and opportunities that were not available in the impoverished country they left behind.

NASA funded research into creating pizza with a 3D printer

The agency awarded a contract for the development of devices that can create edible structures from long-lasting dry powders when mixed with liquids or pastes. By delaying this integration until the time of consumption, food could last longer than the current six-month expiration of freeze-dried meals for Mars expeditions.

The Hawaiian pizza was popularized by a Canadian chef

Hawaii's tiki culture was popular in North America through the mid-20th century, with canned pineapple a household staple. Sam Panopoulos, a Greek immigrant who operated a diner in Ontario, experimented with outlandish pizza recipes until he stumbled upon the idea for topping a pie with canned pineapple and ham.

The frozen margarita was invented in Dallas using a repurposed soft-serve machine

On May 11, 1971, Dallas restaurateur Mariano Martinez adapted an ice cream machine to produce frozen margaritas using his father's recipe. The original machine now sits in the Smithsonian's National Museum of American History.

Processed foods were marketed to busy wives in the 1950s

In the 1950s, they were marketed as time-saving conveniences for young families, especially those living in the rapidly expanding suburbs, who could easily find them in local supermarkets, making them a seemingly sensible alternative to fresh foods.

The steak sandwich had been around since at least the 1800s, but in the early 1900s, a Philadelphia hot dog vendor topped it with cheese and used different bread to create the cheesesteak.

The history of many kitchen appliances involves unexpected discoveries and applications, including wartime radar turned hamster defroster and replacing an 'ice king' with heat-stealing boxes.

Pizza's popularity has waned in the 2020s

The food remains popular, but it has lagged behind the growth of other fast food spots like coffee shops and Mexican restaurants. It ranked sixth in US food sales from restaurant chains in 2024; it was in the second slot throughout the 1990s. (Some readers may experience a paywall.)

In 2023, the world consumed over 5 billion pizzas

Americans ate 3 billion of those, leading to sales that reached $43.3B, according to industry analysts at Gitnux. They estimated that Americans eat an average of 46 slices per person that year.

The fast food shops of ancient Pompeii

Researchers have unearthed a frescoed thermopolium (a sort of hot food and drink shop) in Pompeii, the ancient Roman city frozen in time after the catastrophic eruption of Mount Vesuvius in 79 CE. This fascinating discovery provides a glimpse into Roman culinary practices and the daily life of Pompeii's citizens.

Detroit-style pizza's recipe nods to the Motor City

Legend has it that the rectangular pies were originally baked in blue steel pans intended to hold nuts and bolts in auto factories. The sauce poured across the top of the pies, meanwhile, is done so in straight lines called "tire tracks."

In 1694, a Sicilian in Paris opened the first gelateria, a precursor to the ice cream parlor.

A list of the world's best pizzerias

Italy may be pizza's ancestral home, but it's not the only place where you can get a top-notch slice. This guide, compiled by a team of anonymous judges, ranks the 50 best pizzerias in the world, Italy, the US, and more, offering a bucket list for pizza-loving completists.

The Mister Softee ice cream truck began with two brothers in a Chevy van in Philadelphia, selling green ice cream.

The food processing techniques developed for World War II, later repurposed for consumers

Research projects funded or sponsored by the military led to the development of active dry yeast to make bread easier to bake and an improved version of dehydrated cheese, which would be used in powdered cheese snacks. Freeze-drying, which had been used to ease the transport of blood plasma to battlefields, where it would be reconstituted with water, was later used on fruit for cereals.

Two Papa John's pizzas were the first real-world transaction involving cryptocurrency.

Fascinating evolution of the oven

From ancient wood-fired ovens in Rome and Egypt to modern microwaves, the oven’s evolution has shaped how we cook. Early ovens focused on heat retention, but breakthroughs like the gas stove in 1834, and the electric stove in 1892, brought precision. Then, in 1967, the microwave redefined convenience.

Legend has it that the Margherita pizza was named after an encounter with Queen Margherita

The Queen of Italy, Margherita of Savoy, visited Naples in 1889. As the story goes, chef Raffaele Esposito of Pizzeria Brandi made her a pizza with basil, mozzarella, and tomato, to represent the colors of the Italian flag, and eventually named the pie in her honor. Historians, however, note that the facts don't line up: The proof of her visit to the pizzeria is suspected to be a forgery created when the business was in dire straits in the 1930s.

Ice cream can be traced back to a frozen milk dish from the 7th century.

Frisbees earned their name from a pie company that made tins that college students used to throw around campus.

America's ice cream obsession began under Prohibition, with the street treat acting as a legal vice that helped ease the pain of the Great Depression.

The world's largest pizza was 13,990 square feet

Pizza Hut teamed with YouTuber Eric Decker to create the massive, Guinness World Record-breaking pie. The 13,653-pound pizza was constructed at the Los Angeles Convention Center. It required 4,948 pounds of sauce, 8,800 pounds of cheese, and about 630,496 pepperoni slices.

Ancient Rome had an early version of macaroni and cheese

Called placenta (with a hard "c"), the holiday dish consisted of sheets of rolled-out dough layered with cheese. It is the first recipe documenting the combination of the two elements. While there is debate about whether the dough can be called pasta because it's not boiled, many scholars view the dish as a proto-lasagna.

In 2001, Pizza Hut became the first company to deliver pizza to space

The chain paid the Russian space agency nearly $1M for the promotional stunt, which saw a Russian cosmonaut eat the pizza on video. Other unusual objects to make it to the International Space Station include a gorilla suit, an espresso machine, and several musical instruments.

New Haven 'apizza' nods to Naples and New England

The thin pizza, called "apizza," is crispier than the typical slice from New York or a national chain, and much more like the thin-crust pizzas associated with pizza's birthplace. It's also got some inspired toppings, with one popular pie that speaks to New England's love of seafood: the white clam pie.

Conveyor belt sushi was invented in 1958

Yoshiakai Shiraishi had trouble staffing his sushi restaurant with waiters. When he saw a conveyor belt moving beer bottles at a brewery, he realized the technology could solve his problem. He unveiled his innovation at his Osaka restaurant in 1958, introducing a style, kaitenzushi, that would be replicated by others—and contribute to sushi’s growing popularity.

Ancient Romans helped develop modern cheese production techniques

The ancient Romans loved cheese and experimented with different processes to elevate its flavor, like aging. Some of their innovations, like Pecorino Romano, you can still find today. Others, like the smoked goat-milk Caseus, we only know about through historical records.