Maryland residents spend the most money on Halloween candy in the country, averaging $67.95 on average per resident.

In 2024, Americans are expected to spend more than $11B on Halloween, which averages out to roughly $104 per person, according to the National Retail Federation's Halloween Spending Survey, conducted by Prosper Insights & Analytics. That $11B number includes an anticipated almost $4B spent on costumes. See the full breakdown here.

That's up from $189 in 2025 and the previous record of $192 in 2023. The vast majority of consumers intend to use it on candy (92%), followed by food (89%) and other gifts.

Whether you are seeking extravagant celebrations, historic tours, frightening experiences, or family-friendly fun, this list provides a number of thrilling options for Halloween enthusiasts. Discover how different places across the U.S. observe the holiday, and choose the spooky opportunity that speaks to your tastes.

You've probably heard that the price of groceries has gone up across the US in the past few years—but do you know what the average American household is currently paying for their weekly grocery bill? That answer differs state-by-state: For instance, households in Alaska and Hawaii have the largest average weekly grocery bills at $329 and $334, respectively, partly due to shipping costs. See a map showing the averages in each state here.

At $157 per week, Hawaiians had the highest average weekly grocery bill out of all the US states in 2025. Arkansas residents spent the least on groceries at $111 per week.

That might include dinner, flowers, or something even more romantic. The most popular gift is candy, with 56% of people celebrating the holiday by purchasing sweets. That's about $2.5B in sales.

Americans ages 25 through 44 make more in some states than others. While Massachusetts took the top billing, Mississippi came in last place out of all 50 states at $66K per year—a roughly 87% difference. However, it's important to remember that the cost of living in many of the highest-earning states in the US is significantly higher than the cost of living in the lowest-earning states.

While the median household income is $84K, the typical bank account balance is $8K.

The exact number is $3,228, or $269 per month. WalletHub found the number by crunching the data reported by the US Bureau of Labor Statistics between 2014 and 2023.

This article breaks down the average household debt by category, including credit card debt ($6,523), personal loans ($11,274), and more.

As of 2024, the US has 621 cities where a typical home costs $1M or more. California has more million-dollar cities than any other state by a long shot, with 218. New York comes in second with 76. Want to see where other states rank? Check out this map to learn more.

Wedding costs vary significantly depending on location. Utah is the least expensive, at $17K, on average, per wedding. If you're curious to see where your state falls, check out this map for a visualization of each state's average wedding price.

Depending on the US state you live in, the household income needed to be considered "middle class" can vary from only $36K per year to $200K per year. It's more expensive to be considered middle class in states like Massachusetts and New Jersey than it is in West Virginia or Mississippi. See these numbers in a data visualization here.

That's according to data from Consumer Affairs. Some prices, like for specific sodas and breakfast cereals, increased by more than 20% over the same time period.

Drivers in Wyoming spend the most on gas per month at about $279, while New York drivers pay the least at $132. Longer driving distances have a significant impact on how much American drivers spend on gas.

Americans, in 2020, drank on average almost twenty-six gallons of beer per adult aged twenty-one or over, over the course of the pandemic.

Did you know that $100 is worth 26% less in California than in Arkansas? The value of a dollar isn't consistent in every US state due to a multitude of factors, such as taxes and other varying cost-of-living differences.

Anyone who has recently explored buying a home in the US knows it's not a cheap endeavor. The median salary for the typical American homebuyer has risen to roughly $104K, up from $88K two years ago. This data visualization breaks down the household income required to buy a median-priced home in 50 major US metro areas. Learn more here.

That's 21.8% above the national average, partly due to Alaska's high cost of living and remote nature, which makes shipping in food and fuel more expensive. Iowa had the lowest average lifetime credit card debt out of all the states in the US at $319,740.

According to Circana and NielsenIQ, Super Bowl week drove $670M in snack spending and 107 million pounds of food, with most fans watching at home, spending about $44 on food and drinks each.

A recent study showed that the price gap between renting and buying grew in 38 major US metro areas since last year. The metro areas with the smallest price gaps between renting and buying include Detroit, Philadelphia, and Cleveland.

Hawaii has the second-highest median rent in the US at roughly $1,942 per month, including utilities. That's as of 2024, based on data from the US Census Bureau.

This high figure from Euromonitor, a research firm, suggests Americans spent more on deodorant than in any other country. Beyond deodorant, there's also growing interest in "whole body" deodorant designed to mask smells from various parts of the body beyond the armpit.

This map shows the annual household income needed to raise a family of four in each US state. West Virginia is the least expensive state on the map at $82K per year. These numbers were calculated based on Bureau of Labor Statistics data which factored in how annual living expenses such as housing, transportation, and groceries differ from state to state. See the map here.

For generations, Trick-or-Treat for UNICEF has been one of the main ways American children are introduced to the work of the United Nations. The Halloween campaign encourages them to collect donations for children in need—instead of just candy.

The media household bank account balance varies widely between states. In Mississippi, for instance, the median balance is much lower than Hawaii's at just $1.9K per household.

In 2024, US holiday retail sales reached $973B—nearly one-fifth of annual sales. Many companies depend on this season to bolster revenues.

The estimated cost of the American Dream—including buying a house, yearly vacations, retiring, raising two children, getting married, and more—is $4.4M, according to recent data from Investopedia. This illustrated graphic shows the estimated cost of the American dream per household over the course of their lifetime. See it here.

Washington, New York, and Pennsylvania are the top states in the US for everything apples, including classic picking at orchards, but also any apple-themed experience, pro-apple policies, and general public interest. Check out the full list here.

The average American thinks they'll need at least $1.46M to retire comfortably, according to a new study. But the actual floor for a comfortable retirement varies by state. In West Virginia, for instance, the study suggests that retirees only need to have about $712,921 saved for retirement.

Connecticut residents have the highest average retirement savings per person at $634K, according to data from the retirement plan provider Empower. On average across all states, Americans have saved $498K for retirement. This graphic shows the top ten states with the highest average retirement savings per person. See who came in second to Connecticut here.

Public K-12 schools spent around $857B in 2024, averaging $17,277 per student. State and local sources shouldered nearly 90% of costs, and federal funds provided about $2,400 per pupil.

It's no secret that child care in the US is expensive, but this map provides more color to that observation by showing the average annual price of child care in licensed child care centers for infants, by state, in 2023. South Dakota, for instance, had the lowest infant child care cost at $7,862 per year. See how the rest of the states fared here.