Today's American kids would rather be YouTubers than astronauts, with 29% saying they want to be YouTubers versus 11% for astronauts.

As consumers continue to shift their viewing activity away from traditional cable and broadcast TV, they’re spending an increasing amount of time streaming content, much of it on YouTube. In fact, Nielsen data from August 2025, shows that YouTube accounted for 13.1% of US screen time, compared to Netflix’s 8.7%.

From music superstars like Justin Bieber and Taylor Swift to streamers like PewDiePie and MrBeast, the ranks of YouTube’s most-subscribed-to accounts includes a mix of everything from celebrities whose YouTube presence complements the rest of their persona to stars who made a name for themselves solely from the platform. This ranking from Search Engine Journal breaks down the 30 biggest YouTube accounts as of June 2004.

Because of the publicity of the Teacher in Space program, millions of students viewed Challenger's liftoff in school classrooms—turning the explosion into a shared national traumatic experience marked by shock, silence, and grief.

Like most platforms, content is driven by a small number of active users—in TikTok's case, 25% of accounts are responsible for an estimated 98% of content posted.

A Pew Research Center publication reports that most members of Gen Z use the app. That's significantly more than other age groups: 39% for those ages 30 to 49, 24% for those 50 to 64, and 10% for those 65 and older.

Though astronaut has been used to describe any crew member in space, civilian explorers who lack formal training have instead been dubbed "space travelers" by some. The term astronaut may one day fall out of use or be modified by ongoing media and social perceptions as the space tourism industry continues to evolve.

The explosion of the Challenger halted NASA's civilian spaceflight ambitions for decades, including plans to send teachers, journalists, artists, and other nonastronauts into orbit—an effort aimed at building public support that quietly disappeared after the 1986 disaster.

Jimmy Donaldson, aka MrBeast, has accrued 241 million subscribers on YouTube by obsessing over content and spending sometimes millions to produce a single video. He is known for recording himself doing extreme stunts, like staying underwater for 24 hours, and gifting people with large amounts of money. Creators have imitated his style ever since. Dive into how MrBeast transformed YouTube here.

This playlist features clips of astronauts aboard the International Space Station explaining how they cook, eat, sleep, and conduct research in microgravity. Other activities to pass the time, including watering plants and playing soccer, are also shown.

As of 2023, more than 600 astronauts and 63 space tourists have seen Earth from space, experiencing a life-changing perspective shift as they view the entirety of our home planet.

A new Pew Research analysis finds that most Americans still identify with their childhood religion, but 35% have switched or left entirely—often due to lost belief or drifting away.

After the "Barbie" movie premiered, the number of investors in Barbie parent company Mattel's stock grew more than six times larger on the investment platform Public, according to the platform's recent report. Other cultural trends have affected which stocks investors choose as well.

Plumbers, welders, and general contractors are meeting their customers on TikTok. This article delves into the growing group of tradespeople documenting their work (and advertising their services) on the popular app. The profiled workers are convinced this is the new way to sustain a life in the trades.

How did YouTube grow from a startup in 2005, to a media powerhouse with more than 2.5 billion monthly logged-in users who watch more than 1 billion hours of video every day? That’s what this podcast interview with Bloomberg tech reporter Mark Bergen on NPR’s Fresh Air explores.

Thirteen-year-old Evelyn started posting get-ready-with-me style videos the summer before she entered 7th grade. Pull back the curtain on how she rose to internet fame through cutting observations of her peers at school, and how platforms like TikTok have responded to those under 13 joining the creator economy.

YouTube has become one of the world's leading entertainment platforms almost entirely on the back of users who upload their own content. An estimated 3.7 million new videos get uploaded to YouTube each day, but only a small, very popular fraction are able to make money from their content.

After the Challenger disaster prevented McAuliffe from teaching in orbit, educators-turned-astronauts Joe Acaba and Ricky Arnold filmed her planned science demonstrations aboard the International Space Station during the 2017-18 school year.

A 2025 YouGov poll found that 25% of Gen Z US adults eat organic food, while 10% say they follow a whole-foods diet, meaning they seek out foods that are minimally processed.

- Teacher and astronaut Christa McAuliffe (1948-1986)

Although streamers and networks are producing fewer sitcoms than ever before, they still have a large audience. About 59.1% of Americans polled by YouGov in a 2023 survey said "Comedy" was their favorite genre to rewatch.

After a fire killed three astronauts on the launchpad of Apollo 1, the public became ambivalent about funding the multibillion-dollar program until the successful moon landing in 1969. The landers alone cost $388M, while each spacesuit cost $100,000.

The 2025 X Games Salt Lake City delivered double-digit viewership growth—up 12% across ESPN platforms from 2024—with a 328% surge among 12- to 17-year-olds.

Announced by President Ronald Reagan, the program drew more than 11,000 teacher applicants nationwide. Christa McAuliffe was selected to fly on STS-51L, with plans to teach live lessons from orbit before the Challenger disaster ended the mission.

- Astronaut John Glenn (1921–2016)

YouTube began as a quirky site where users uploaded funny, random videos—a do-it-yourself television service. Today, it’s a global media powerhouse and home to everything from movie trailers to video podcasts, livestreams, and much more. Want to learn more about the streaming giant? Check out our 5-minute explainer here.

In the 1970s, Rockwell International, a NASA contractor, and others investigated manufacturing passenger modules that could fit into the Space Shuttle's payload bay. NASA also opened spaceflights to nongovernment professionals, but many such programs were ended after the Challenger disaster, which killed the first Teacher in Space participant.

TikTok is such a cultural force, it’s now a platform for turning ordinary users into stars. This "Planet Money" podcast episode performs a deep dive into how Tai Verdes went from working a day job and dreaming of becoming a successful musician to using TikTok to gain a following.

Over 600 people have been in space since the space race took off decades ago, with roughly 10 in space at any given time, typically operating the world's growing number of space stations. This fun, simple tracker keeps up on who is in space right now and provides links to each space traveler's profile.

Jimmy Donaldson, aka "MrBeast," has racked up more than 312 million subscribers on the platform thanks to high-energy videos that mostly feature challenges, stunts, and philanthropy. He joined YouTube in February 2012, and his 800-plus videos have racked up more than 57 billion views.

The social studies teacher from Concord, New Hampshire, was selected from over 11,000 applicants to NASA's Teacher in Space program. Had the disaster not ended the mission, McAuliffe planned to teach lessons and conduct microgravity experiments in space.

Astronaut essentially translates to space sailor, though these sailors may be referred to differently depending on their home country. For example, Russian star sailors are called cosmonauts. Though why American, European, Canadian, and Japanese...

He broke a world record, completing the task in the sky in just 23.333 seconds.

The practice is more popular among younger people: In a Pew Research Center study, nearly half of people under 30 reported making at least one resolution. The majority of Americans (of all ages) who didn’t make resolutions said they simply don’t like the tradition.

A 2024 Pew survey found that over half (52%) of US adults favor allowing teachers in the public school system to lead their classes in prayers that mention Jesus, though results vary widely by state.

As part of NASA's early outreach ideas tied to the Teacher in Space program, Sesame Street's Big Bird was briefly considered for a Challenger flight, but the plan was dropped because the oversized costume could not fit safely inside the shuttle.

Influencers like Charli D'Amelio and MrBeast, as well as more traditional stars like Dwayne "The Rock" Johnson, produce content that keep people scrolling.

A 2024 study from Expedia Group found that two-thirds of tourists said movies and TV influence where and how they travel.

Many Gen Z homeowners have compromised on location and tightened their expenses to make buying a home possible. In 2025, 4% of homebuyers were Gen Z, up from 3% the year before.

The short life and legacy of Kevin Cooper, a 14-year-old entrepreneur from Utah with big dreams for his family and rural America, and whose accomplishments most adults don’t pull off in a lifetime.

From a young age, we are primed to choose a favorite color, but strangely as we grow up, our preference often changes—and it’s largely due to influences outside our control.

After decades of dormancy, NASA and SpaceX hope the Artemis program will provide opportunities for lunar resource extraction. Countries like India, China, and the UAE have also shown interest in developing future lunar economies.